Senior Director, Marketing Operations

Sorry, this job was removed at 08:23 p.m. (CST) on Tuesday, May 19, 2026
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New York, NY, USA
Hybrid
238K-286K Annually
Mobile • Social Media
Match Group is the global dating app leader creating meaningful connections for people around the world.
The Role
Hinge is the dating app designed to be deleted

In today's digital world, finding genuine relationships is tougher than ever. At Hinge, we’re on a mission to inspire intimate connection to create a less lonely world. We’re obsessed with understanding our users’ behaviors to help them find love, and our success is defined by one simple metric– setting up great dates. With millions of users across the globe, we’ve become the most trusted way to find a relationship, for all.

About the Role:
 
We’re looking for a Senior Director of Marketing Operations to help Marketing scale into our next phase of growth. This role sits at the intersection of strategy and execution—building the systems and discipline that enable our teams to deliver great work at global scale.

You’ll partner closely with leaders across Marketing (Brand Marketing, Comms, Product Marketing, Growth, Strategy, Cultural & Consumer Insights, Creative, and Social Impact) and report directly to the Chief Marketing and Communications Officer. You’ll be the person who shapes how Marketing operates day to day, keeping teams aligned, ensuring they have what they need, and helping them deliver across functions, regions and the organization.

If you’re someone who brings structure without bureaucracy and drives clarity without constraining creativity, we’d love to connect.
 
 

Responsibilities

    Strategic Planning & Operating Model
  • Own and evolve the operating model for how Marketing plans, prioritizes, and makes decisions—in close partnership with Marketing leadership.
  • Lead annual and quarterly planning, OKRs, and progress tracking, driving cadence and alignment across discipline directors.
  • Define scoping and prioritization frameworks that focus budget, talent, and energy on the highest-impact work

  • Cross-Functional Alignment
  • Drive alignment between Marketing’s roadmap and company-wide priorities. Partner with leaders across the business to flag risks and dependencies early and bring clear recommendations to Marketing leadership.
  • Help the team arrive at well-considered decisions and keep them moving forward—ensuring alignment holds across functions and that priorities stay clear as work evolves.

  • Operations & Delivery
  • Forecast and manage capacity and volume across Marketing.
  • Design and implement how decisions get made and work gets approved across teams and leadership, so work moves efficiently through the organization.
  • Own the tools, systems, and workflows that help Marketing forecast demand, track progress, and measure impact.
    Partner with Global Marketing for visibility into working and non-working spend and team operating budgets.
  •  
    Team Leadership
  • Lead and mentor the Marketing Operations team (producers, project managers, ops leads) and manage external contractors and freelancers.
  • Scale how Marketing gets work done: team structures, workflows, and ways of working.
  • Set clear standards for operational excellence while staying flexible across different workstreams and creative processes.
  •  
    Vendor & Agency Management
  • Formalize and strengthen how Marketing engages and manages vendors and agencies, from scoping and onboarding to ongoing oversight. Partner with Marketing leadership on sourcing and contracting decisions.

Who You Are

  • A seasoned leader with 12+ years in marketing operations, production, or program management, including 5+ years building and leading high-performing teams.
  • You’ve led go-to-market execution across brand, product, growth, and creative teams and know what it takes to get integrated work out the door.
  • Equally comfortable in strategy conversations and campaign production.
  • You see how the pieces fit together across Marketing, Product, and Operations.
  • You’re good at taking something complicated and turning it into a plan people can actually follow.
  • You know how to build and fix systems. You care about structure, but you’re not precious about it.
  • You balance speed and craft—you know when to push for momentum and when to slow down for refinement.
  • When things are unclear, you’re the person who helps the team figure out what to do next.
  • People want to work with you. You lead with care, make decisions when they need to be made, and invest in the people around you.

As a member of our team, you’ll enjoy:

401(k) Matching: We match 100% of the first 10% of pre-tax 401(k) contributions you make, up to a maximum of $10,000 per year.

Professional Growth: Get an annual Learning & Development stipend once you’ve been with us for three months. You also get free access to Udemy, an online learning and teaching marketplace with over 6000 courses, starting your first day.

Parental Leave & Planning: When you become a new parent, you’re eligible for 100% paid parental leave (20 paid weeks for both birth and non-birth parents.)

Fertility Support: You’ll get easy access to fertility care through Carrot, from basic treatments to fertility preservation. We also provide a stipend towards fertility preservation. You and your spouse/domestic partner are both eligible.

Date Stipend: All Hinge employees receive a $100 monthly stipend for epic dates– Romantic or otherwise. Hinge Premium is also free for employees and their loved ones.

ERGs: We have eight Employee Resource Groups (ERGs)—Asian, Unapologetic, Disability, LGBTQIA+, Raices, Women/Nonbinary, Parents —that hold regular meetings, host events, and provide dedicated support to the organization & its community.

At Hinge, our core values are…

Authenticity: We share, never hide, our words, actions and intentions.

Courage: We embrace lofty goals and tough challenges.

Empathy: We deeply consider the perspective of others.

Diversity inspires innovation

Hinge is an equal-opportunity employer. We value diversity at our company and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We believe success is created by a diverse workforce of individuals with different ideas, strengths, interests, and cultural backgrounds.

If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please let your Talent Acquisition partner know.

#Hinge

Match Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Match Group and has not been reviewed or approved by Match Group.

  • Retirement Support Employer matching on retirement savings and access to an employee stock purchase program are highlighted as standout elements. Feedback suggests this creates strong long-term financial support as part of total rewards.
  • Parental & Family Support Fully paid parental leave, fertility and family-forming support, and childcare resources are emphasized across materials. Feedback suggests these benefits meaningfully support different family needs.
  • Leave & Time Off Breadth Generous PTO, numerous paid holidays, wellness and volunteer time, and other special leave options are consistently described. Feedback suggests the breadth of time-off options helps sustain work-life balance.

Match Group Insights

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The Company
Dallas, TX
1,400 Employees
Year Founded: 1995

What We Do

Match Group is home to some of the world’s most popular dating and social discovery apps, including Tinder, Hinge, Match, and more. Match Group’s mission is to spark meaningful connections for every single person worldwide. Our diverse portfolio of apps enables connections across a diverse range of ages, genders, backgrounds, and dating goals. Our services are available in over 40 languages to users all over the world.

Why Work With Us

Match Group is united by a mission to help people find meaningful connections and fight loneliness. We’re not just building products. We’re creating friendships, marriages, and families around the world. Our culture is fueled by purpose, creativity, and a passion for what we can build together.

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