About Teads
Teads is a leading omnichannel advertising platform focused on driving outcomes for brand and performance advertisers across screens. With a focus on meaningful business outcomes for branding and performance objectives, Teads drives value by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, New York with a global team of around 1,700 people in 30+ countries.
For more information, visit www.teads.com.
About the Role
Teads is seeking a visionary Senior Director of Marketing, APAC to lead our marketing efforts across the entire Asia-Pacific region. Based in Singapore, you will be the primary architect of the Teads brand strategy for all APAC markets, including North Asia, Southeast Asia, ANZ, Japan and India.
As a senior leader, you will move beyond execution to focus on regional growth, team mentorship, and strategic commercial impact. You will lead a high-performing team of "Teadsters" to ensure our brand remains at the forefront of the AdTech and media evolution.
You will report to the Chief Marketing Officer (New York) while working daily with the broader APAC marketing team and local business stakeholders.
Your main responsibilities
- Regional Strategy & Vision: Define the overarching APAC marketing roadmap, aligning global company objectives with local market nuances to drive commercial success.
- Team Leadership: Manage and mentor a multi-market team, fostering a culture of innovation, agility, and high performance, while identifying synergies across markets.
- Strategic Event Oversight: Move from logistics to strategy by overseeing the regional events calendar, ensuring high-impact presence at major industry summits, as well as owned events.
- Executive Stakeholder Management: Serve as the marketing partner to APAC C-suite and regional Managing Directors, providing data-driven insights and budget forecasting for the entire region.
- Brand & Content Architecture: Oversee the localization and creation of "fit for purpose" content, ensuring the Teads identity is consistently represented across diverse languages and cultures.
- Public Relations & Thought Leadership: Direct regional PR strategy in close collaboration with the Corporate Communication team, managing agency relationships to position Teads leaders as industry experts and securing top-tier awards for the region.
- Budget Management & Financial Accountability: Own and optimize the total APAC marketing budget. Strategically allocate resources across diverse markets and channels to ensure maximum ROI, cost efficiency, and strict alignment with global financial targets.
Required qualifications:
- Experience: 15+ years of B2B marketing experience, with at least 5 years in a senior leadership role within AdTech, Digital Media, or SaaS.
- Leadership Track Record: Proven experience managing cross-border teams and navigating the complexities of the APAC media landscape and cultural differences.
- Strategic Communication: Exceptional executive presence with the ability to influence senior stakeholders and draft high-level thought leadership.
- Market Knowledge: Deep understanding of the APAC ecosystems; proficiency in regional languages is a significant advantage.
- Data-Driven Mindset: Expert-level ability to use CRM and Marketing tools (HubSpot, Salesforce) to track ROI and regional marketing performance.
- Agile Mentality: A "non-precious," proactive leader who thrives in fast-paced, high-growth environments.
Life at Teads
At Teads, we don’t just offer new roles - we blend creativity, technology, and data to shape the future of media. You’ll work with smart humans, meaningful brands, and cool tools, all while helping redefine how advertising works in a world that demands more transparency, better insights, and smarter strategies.
As a Teadster, you’ll play a critical role in shaping our future success in the region. Here’s why Teads stands out:
- We've merged two open internet category leaders—Outbrain and Teads—to create the ‘new’ Teads, a unified omnichannel platform that drives results from branding to performance across all screens, including CTV, mobile, and web.
- As part of our team, you’ll thrive in a collaborative and forward-thinking environment that fosters innovation, creative problem-solving, and continuous learning.
- Teads is committed to your success, offering the support, tools, and development opportunities you need to excel in your role.
Our company culture is welcoming, dynamic, diverse, global, and built on top performance.
Teads is an equal employment opportunity employer and committed to diversity and inclusion at all stages of recruitment and employment.
Our team is made up of individuals who are approachable, resourceful, passionate, and proactive. We foster a sense of belonging through our Employee Resource Groups – employee-led groups in which we debate topics and drive change: environmental, women empowerment, charitable initiatives to diversity, equity, and inclusion, you’ll be able to share your passions with likeminded people.
Skills Required
- 10+ years of B2B marketing experience
- 5 years in a senior leadership role within AdTech, Digital Media, or SaaS
- Proven experience managing cross-border teams
- Exceptional executive presence and communication skills
- Deep understanding of APAC ecosystems and regional languages
- Expert-level ability to use CRM and Marketing tools
Teads Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Teads and has not been reviewed or approved by Teads.
-
Retirement Support — Feedback suggests the retirement program includes employer matching and is viewed as a strong component of total rewards. This provides structure for long‑term savings.
-
Parental & Family Support — Feedback suggests parental leave is generous for both primary and secondary caregivers, with adoption and fertility support and a return‑to‑work program. Family‑oriented policies are highlighted as a standout element.
-
Leave & Time Off Breadth — Feedback suggests time off is broad, with flexible PTO, company‑wide holiday closures, and paid volunteer time. Wellness and mental‑health days further expand available leave options.
Teads Insights
What We Do
About Teads Outbrain Inc. (Nasdaq: OB) and Teads S.A. combined on February 3, 2025 and are operating under the new Teads brand. The new Teads is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media. With a focus on meaningful business outcomes, the combined company ensures value is driven with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the open internet, the new Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, with a global team of nearly 1,800 people in 30+ countries. For more information, visit www.teads.com.
Why Work With Us
We’re redefining advertising on the open internet through innovation, global collaboration, and meaningful impact. With career growth, internal mobility, flexible work, and a culture rooted in diversity and belonging, you’ll not only keep up with change, you’ll help to drive it.
Gallery
