Senior Director, Market & Competitive Intelligence

Posted Yesterday
Be an Early Applicant
Hiring Remotely in United States
Remote
Senior level
Information Technology • Software
The Role
Leads Kaseya’s market and competitive intelligence function, including competitor analysis, market sizing, customer segmentation, Voice of Customer, win/loss research, marketing effectiveness, and predictive analytics. Advises executives on market trends, customer behavior, competitive threats, and growth opportunities. Partners with product, sales, marketing, data science, and revenue operations, embeds insights into sales enablement, and builds a high-performing intelligence team.
Summary Generated by Built In

About Kaseya

Kaseya is the leading provider of AI-powered IT management and cybersecurity software, serving Managed Service Providers (MSPs) and internal IT organizations worldwide. Our comprehensive platform helps organizations efficiently manage, secure, and automate their IT environments, driving operational efficiency and long-term business success.

Backed by Insight Partners, a leading global software investor, Kaseya has experienced sustained double-digit growth and continues to expand its global footprint. Today, Kaseya supports customers in more than 20 countries and manages over 15 million endpoints worldwide.

Founded in 2000, Kaseya was built by builders - and we're still building. We look for people who create rather than wait, who see a hard problem and lean in, and who treat challenges as raw material. At Kaseya, everyone plays a role in shaping the future of IT: whether you're in engineering, product, sales, marketing, customer support, or operations, your work helps protect, defend, and optimize IT environments across the globe.

We're building teams that grow, perform, and make an impact. If you're driven by the itch to make things better - a product, a process, a career - you'll fit right in.

At Kaseya, we don't just raise the bar. We build it.

Position Summary 

We compete in one of the most dynamic and consolidating markets in software, and we're looking for a leader to make sure we see it more clearly than anyone else.

As Director, Market & Competitive Intelligence, you'll report directly to the CMO and build a world-class intelligence function serving Product Marketing, Revenue Marketing, Product Management, Sales, Customer Success, and Executive Leadership. You'll create a unified understanding of our customers, markets, competitors, buyer behavior, growth opportunities, and turn that understanding into decisions that shape how Kaseya positions, prices, sells, and wins.

This is a high-visibility role with regular exposure to the executive team, real influence over strategy, and the opportunity to build a function — and a team — from a strong foundation.

You'll answer questions that matter: Which customer segments create the highest long-term value? Why do customers buy, expand, renew, or churn? Which competitors represent the biggest threat, and how do we beat them? Where should Kaseya invest next?

Key Responsibilities 

  • Build and own Kaseya's competitive intelligence program; competitor profiles, battlecards, objection-handling guides, and early-warning systems for competitor product launches, pricing moves, and M&A activity
  • Lead market intelligence: TAM analysis, market landscape assessments, industry trend analysis, and emerging category evaluation across the MSP and SMB IT landscape
  • Build the enterprise Voice of Customer capability, including customer research, buyer journey analysis, and a best-in-class win/loss program
  • Design and maintain Kaseya's customer segmentation framework and ensure all go-to-market teams operate against a common methodology
  • Own the measurement framework for marketing effectiveness - pipeline influence, revenue contribution, campaign performance, and funnel conversion, moving marketing from descriptive reporting toward predictive intelligence
  • Partner with Data Science and Revenue Operations on AI-enabled models for churn prediction, expansion propensity, and customer lifetime value
  • Serve as a trusted intelligence advisor to executive leadership, producing regular Executive Intelligence Reviews on market movements, competitive threats, customer sentiment, and growth opportunities
  • Embed competitive and market insight into sales onboarding, training, and live deal support and measure its impact on win rates
  • Hire, develop, and lead a high-performing team of analysts and researchers, grounded in curiosity, rigor, and commercial impact

Required Qualifications 

  • 10+ years of progressive experience in competitive intelligence, market intelligence, insights, analytics, product marketing, or corporate strategy
  • 3+ years leading intelligence, insights, analytics, research, or strategy teams or programs
  • B2B SaaS experience strongly preferred; experience in IT management, cybersecurity, MSP/channel, or infrastructure software is a plus
  • Demonstrated success building or significantly scaling an intelligence, insights, or analytics function
  • Hands-on experience with customer segmentation, Voice of Customer programs, competitive intelligence, and win/loss analysis
  • Exceptional analytical and synthesis skills; you move from fragmented data to a clear, defensible point of view, and translate analytics into executive decisions
  • Outstanding written and verbal communication; comfortable presenting to C-level executives and large sales audiences
  • Strong cross-functional leadership; able to influence without authority across product, sales, marketing, and corporate development

Preferred Qualifications

  • Experience in private equity-backed or high-growth, acquisitive software environments
  • Familiarity with the MSP ecosystem and its competitive landscape
  • Experience with CI platforms (e.g., Klue, Crayon), analyst research (Gartner, Forrester, Canalys), and AI/ML analytics initiatives
  • Experience in subscription and retention-based businesses
  • MBA or equivalent advanced degree

Additional information
Kaseya provides equal employment opportunity to all employees and applicants without regard to race, religion, age, ancestry, gender, sex, sexual orientation, national origin, citizenship status, physical or mental disability, veteran status, marital status, or any other characteristic protected by applicable law.

Skills Required

  • 10+ years of progressive experience in competitive intelligence, market intelligence, insights, analytics, product marketing, or corporate strategy
  • 3+ years leading intelligence, insights, analytics, research, or strategy teams or programs
  • Experience building or significantly scaling an intelligence, insights, or analytics function
  • Hands-on experience with customer segmentation, Voice of Customer programs, competitive intelligence, and win/loss analysis
  • Exceptional analytical and synthesis skills, including translating fragmented data into executive decisions
  • Outstanding written and verbal communication skills, including presenting to C-level executives and large sales audiences
  • Strong cross-functional leadership and ability to influence across product, sales, marketing, and corporate development
  • B2B SaaS experience
  • Experience in IT management, cybersecurity, MSP/channel, or infrastructure software
  • Experience in private equity-backed or high-growth, acquisitive software environments
  • Familiarity with the MSP ecosystem and its competitive landscape
  • Experience with Klue, Crayon, Gartner, Forrester, Canalys, or similar intelligence resources
  • Experience with AI/ML analytics initiatives
  • Experience in subscription and retention-based businesses
  • MBA or equivalent advanced degree

Kaseya Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Kaseya and has not been reviewed or approved by Kaseya.

  • Leave & Time Off Breadth — PTO is commonly described around 20–21 days per year plus standard holidays. Some indicate they can fully disconnect while on leave.
  • Equity Value & Accessibility — Equity or option grants are available to many roles, offering potential upside beyond base pay. This exposure is presented as a meaningful component of total compensation for some roles.
  • Affordable Benefits — The high‑deductible medical plan is described as having low or employer‑covered employee‑only premiums in some cases. This can reduce out‑of‑pocket costs for those who select the HDHP.

Kaseya Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Miami, FL
5,000 Employees
Year Founded: 2000

What We Do

Kaseya is a premier provider of unified IT management and security software for managed service providers (MSPs) and small to medium-sized businesses (SMBS). Through its customer-centric approach, Kaseya delivers best-in-breed technologies that allow organizations to efficiently manage, secure and backup IT. Kaseya offers a broad array of IT management solutions, including well-known names: Kaseya, IT Glue, RapidFire Tools, Spanning Cloud Apps, ID Agent, Graphus, RocketCyber, TruMethods and Unitrends. These solutions empower businesses to command all of IT centrally, easily manage remote and distributed environments, simplify backup and disaster recovery, safeguard against cybersecurity attacks, effectively manage compliance and network assets, streamline IT documentation and automate across IT management functions. Headquartered in Miami, Florida, Kaseya is privately held with a presence in over 20 countries.

Gallery

Gallery

Similar Jobs

Sprout Social Logo Sprout Social

Customer Success Manager

Marketing Tech • Social Media • Software • Analytics • Business Intelligence
Easy Apply
Remote or Hybrid
US
1400 Employees
92K-153K Annually

CrowdStrike Logo CrowdStrike

Threat Analyst, Machine Learning Operations & Detection Efficacy (Remote)

Cloud • Computer Vision • Information Technology • Sales • Security • Cybersecurity
Remote or Hybrid
WA, USA
11000 Employees
100K-145K Annually

Xero Logo Xero

Senior Account Executive

Cloud • Fintech • Information Technology • Machine Learning • Software
Remote or Hybrid
Massachusetts, USA
4500 Employees
106K-120K Annually

Xero Logo Xero

Senior Account Executive

Cloud • Fintech • Information Technology • Machine Learning • Software
Remote or Hybrid
New York, NY, USA
4500 Employees
106K-120K Annually

Similar Companies Hiring

Ford Energy Thumbnail
Automotive • Software • Energy • Utilities • Manufacturing • Renewable Energy
Glendale, Kentucky
55 Employees
Revel Thumbnail
Aerospace • Hardware • Robotics • Software
Marina Del Rey, California
70 Employees
Blee Thumbnail
Artificial Intelligence • Marketing Tech • Software
New York, New York
30 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account