Employee Applicant Privacy Notice
Who we are:
Shape a brighter financial future with us.
Together with our members, we’re changing the way people think about and interact with personal finance.
We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.
Who we are:
Shape a brighter financial future with us.
Together with our members, we’re changing the way people think about and interact with personal finance.
We’re a next-generation fintech company using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.
The role:
The Senior Director, Home Equity Business Lead is responsible for managing the successful operation of SoFi’s Home Equity business and helping to drive its growth. The role is responsible for managing day to day execution of the business, working with a cross-functional team including such key functions as Marketing, Sales, Finance, Pricing, Operations, Technology, and our Credit Risk and Compliance partners. The role will also collaborate with the Home Loans Business Unit leader on developing strategic initiatives addressing growth, operational excellence, financial performance, and while overseeing cross-functional execution.
What you’ll do:
- Working with the Home Loans Business Unit Leader, continuously manage the prioritization of Marketing, Sales, Credit, Pricing, Operations, Product, Engineering and other initiatives that deliver against goals for business growth, member satisfaction, and profitability.
- Work with marketing to drive optimal marketing spend and coordinate with sales to maximize efficiency of campaigns
- Manage the long-term growth of the Home Equity business unit in line with company goals, while meeting short term deliverables
- Lead targeted cross-functional business growth and improvement initiatives (e.g., product and go-to-market innovations)
- Develop and provide regular reporting on Home Equity business performance/analytics and ensure timely communication in senior level meetings
- Leverage data and analytics to drive business growth and help oversee the P&L
- Participate in resourcing / budget, marketing strategy, and product roadmap discussions, advocating for Home Equity initiatives
- Provide primary business unit leadership for EPD and Operations initiatives
What you’ll need:
- Bachelor’s degree required
- Minimum of 5 years of experience in the home equity industry, with experience spanning analytical, strategic, and business line general management roles
- 10-15 Years of experience in the consumer direct lending industry
- Solid knowledge and understanding of home equity lending products, pricing, credit, and underwriting
- Demonstrated track record of successful business execution - developing meaningful business insights, and meeting OKRs
- Ability to collaborate effectively with a broad, talented, cross-functional team
- Curiosity, humility, truth seeking, analytical and logical mindset
- Strong organizational and project management skills
- Strong communication and presentation skills
- Flexible and collaborative approach to problem solving and ideation
- Respect for the member/customer experience
Nice to have:
- MBA preferred but not required
Why you’ll love working here: Please do not add additional company information or copy into the job description in Greenhouse. This info will automatically post there.
- Competitive salary packages and bonuses
- Comprehensive medical, dental, vision and life insurance benefits
- Generous vacation and holidays
- Paid parental leave for eligible employees
- 401(k) and education on retirement planning
- Tuition reimbursement on approved programs
- Monthly contribution up to $200 to help you pay off your student loans
- Great health & well-being benefits including: telehealth parental support, subsidized gym program
*These benefits are only applicable to full time employees
SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.
The Company hires the best qualified candidate for the job, without regard to protected characteristics.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
New York applicants: Notice of Employee Rights
SoFi is committed to embracing diversity. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email [email protected].
Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.
Compensation and Benefits
The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.
To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!
SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.The Company hires the best qualified candidate for the job, without regard to protected characteristics.Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.New York applicants: Notice of Employee RightsSoFi is committed to embracing diversity. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email [email protected].Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.
Internal Employees
If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.
What the Team is Saying
SoFi Compensation & Benefits Highlights
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Healthcare Strength — Healthcare options are described as comprehensive, spanning medical, dental, vision, company‑paid life and disability, EAP, and mental‑health coaching/therapy, along with wellness and gym programs. Some plans include employer HSA contributions and even 100% premium coverage in certain cases, underscoring robust day‑to‑day support.
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Parental & Family Support — Programs include up to 12 weeks of fully paid parental leave, fertility and adoption resources, and subsidized backup child and elder care. Additional offerings such as pet insurance round out a family‑friendly package.
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Leave & Time Off Breadth — Time off includes flexible vacation for exempt staff, generous PTO/sick time for non‑exempt employees, paid holidays, bereavement, jury duty, disability leaves, and early‑release “SoFi Fridays.” This breadth creates multiple avenues to step away and recharge across different employee groups.
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What We Do
SoFi wasn’t built to be a bank. Or a technology company. We were built for one mission: help people achieve financial independence so they can realize their ambitions. Redefining an entire industry isn’t easy work—and it’s not for the faint of heart. It takes a certain kind of team. People with diverse perspectives and expertise, united by a common sense of purpose. People willing to challenge assumptions but always do the right thing. People proving that innovation and responsibility don’t have to compete, but can come together to create something truly unconventional in the world. For the last eight years, we’ve been charting this new path forward. We call it The SoFi Way. At SoFi, we don’t just talk about culture: we live it. The SoFi Way is how we show up every day, how we make decisions, and how we build for our members, clients, and each other.
Why Work With Us
Together with our members, we’re changing the way people think about and interact with personal finance. We’re a next-generation Fintech company using innovative, mobile-first technology to help our members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront.
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