Senior Digital Product Manager

Posted 2 Days Ago
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Clapham Junction, London, England, GBR
In-Office
Senior level
Fitness
The Role
Own digital product direction across member acquisition or engagement. Lead discovery, prioritization, experimentation, delivery, and optimization while partnering with Design, Engineering, Data, and business stakeholders. Use customer research, behavioral data, A/B testing, KPIs, and commercial evidence to improve conversion, revenue, engagement, retention, and customer experience. Influence senior stakeholders, lead cross-functional teams, and contribute to strengthening the organization’s evidence-led product practice.
Summary Generated by Built In

Role: Senior Digital Product Manager x 2 (Member Acquisition & Member Engagement)
Location: Hybrid - 3 days per week in our Clapham Junction office, 2 days remote


We're The Gym Group...


We’re one of the UK’s leading fitness businesses. With more than one million members, 265+ gyms and ambitious plans to keep growing, we’re the UK’s second-largest gym operator by membership and the fourth largest in Europe.

Our mission is simple: to break down barriers to fitness for all. We’re large enough to make a meaningful difference, but agile enough for individuals to influence how we grow. Technology, data and new ideas play a central role - and you’ll have the opportunity to take ownership, challenge how things are done and see the impact of your work.

Just as importantly, we’re a people-first business where everyone is encouraged to be themselves. We’ve been named one of The Sunday Times Best Places to Work and awarded Investors in People Gold, alongside a host of other awards recognising our culture and our people.


About the role(s)...


We’re hiring two Senior Digital Product Managers to join us at an important point in the development of our digital product practice. These roles will help shape how we acquire, engage and retain members across our digital journeys, while strengthening the way we use discovery, experimentation and evidence-led product thinking across the team.


Both roles need strong product craft. You’ll be expected to work across the full product lifecycle, from identifying the right problems to solve, through discovery, prioritisation, experimentation, delivery and optimisation. You’ll work closely with Product Design, Engineering, Data and business stakeholders to create clear product direction and deliver measurable customer and commercial outcomes.


One role will focus more heavily on Member Acquisition, improving conversion, growth and commercial performance across the joining journey. This would suit someone with experience in e-commerce, trading, subscriptions, membership, marketplace, travel, retail or another high-volume consumer digital environment.


The other role will focus more heavily on Member Engagement, improving the ongoing app and digital experience for existing members. This would suit someone with experience owning or improving mobile apps, logged-in account journeys, membership products, service products or customer engagement experiences.


Across both roles, we’re looking for people who can raise the standard of product thinking around them. You don’t need to have formally line-managed other Product Managers, but you should be able to show how you bring structure, curiosity, challenge and evidence-led thinking into the teams you work with.


Key responsibilities


  • Own product direction for your domain, aligned to TGG strategy, customer needs and commercial goals.
  • Translate business and customer problems into clear outcomes, opportunities, hypotheses and priorities.
  • Lead continuous discovery, using customer research, behavioural data, commercial evidence and operational insight to identify the right problems to solve.
  • Work closely with Product Design and Engineering as part of a product trio or similar cross-functional model.
  • Use experimentation, prototyping, A/B testing and other validation methods to test assumptions before committing significant investment.
  • Build evidence-led roadmaps and make clear prioritisation recommendations, balancing customer value, commercial impact, feasibility and confidence.
  • Define meaningful success measures and use KPIs, OKRs or other outcome measures to understand product health and progress.
  • Lead cross-functional teams through delivery, maintaining focus on the customer and commercial outcomes we are trying to achieve.
  • Measure the impact of what we release, using learning and evidence to decide what to do next.
  • Build trusted relationships across Commercial, Marketing, Operations, Finance, Technology and other teams, creating alignment around problems, outcomes and priorities.
  • Influence senior stakeholders through clear, evidence-based recommendations and confident navigation of competing priorities.
  • Contribute to the development of our product practice, helping build a culture of curiosity, experimentation and outcome-led decision making.

About you...


  • You’ll have strong experience as a Product Manager, Senior Product Manager, Product Lead or equivalent, owning digital products, propositions or product domains.
  • You’ll have experience across the full product lifecycle, with particular strength in discovery, experimentation and outcome-led product thinking.
  • You’ll be able to talk in detail about real product decisions you’ve made: the problem, the evidence, the options considered, the trade-offs, the experiment or release, and the measurable impact.
  • You’ll have hands-on experience of experimentation, ideally including A/B testing or similar approaches.
  • You’ll be confident using qualitative and quantitative evidence to make product decisions and measure outcomes.
  • You’ll have strong commercial acumen, with the ability to connect product opportunities to measurable business value such as conversion, revenue, engagement, retention, lifetime value or customer experience.
  • You’ll be comfortable working in cross-functional teams with Product Design, Engineering, Data and senior business stakeholders.
  • You’ll be able to influence without relying on authority, especially where stakeholders have competing priorities or strong views about the solution.
  • You’ll bring curiosity, structure and good judgement, helping teams focus on the right problems rather than simply delivering more output.

For the Member Acquisition role, we’d be particularly interested in experience improving acquisition journeys, conversion funnels, checkout/joining journeys, revenue, growth or trading performance.


For the Member Engagement role, we’d be particularly interested in experience improving mobile apps, logged-in customer journeys, account management, customer engagement, repeat usage or retention. Experience working with native or cross-platform app teams, app release cycles, app store submissions or app store optimisation would be valuable.


Please note that we operate a hybrid working policy, with three days per week based in our Clapham Junction office. Unfortunately, we are unable to provide visa sponsorship for this role, so applicants will need to have unrestricted right to work in the UK.

As part of the recruitment process, shortlisted candidates may be asked to complete a short role-related exercise. The process is likely to include an initial virtual interview, followed by a face-to-face interview at our Clapham Junction head office.


Need assistance?


If you have a disability or condition that makes it difficult for you to complete your application online, please email your CV to [email protected] or call the TGG Recruitment team on 0203 319 4838 and someone will be happy to support you.

We actively encourage applications from people of all backgrounds, experiences and communities. We care about creating an inclusive environment where people can be themselves, and we want this to be a match that works for you as much as for us.


We may close the application window early if we receive high levels of interest. If you're interested in applying, please do so as soon as possible!


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Your application may be reviewed by an AI tool to help assess your suitability based on the information you provide. Automated decision-making is never used - every application is reviewed and all decisions, including whether to progress your application, are made exclusively by a member of our recruitment team. Your data will be handled in accordance with our Privacy Policy and UK GDPR.

Skills Required

  • Strong experience as a Product Manager, Senior Product Manager, Product Lead, or equivalent
  • Experience owning digital products, propositions, or product domains
  • Experience across the full product lifecycle
  • Strong experience in product discovery, experimentation, and outcome-led product thinking
  • Hands-on experience with experimentation, ideally including A/B testing or similar approaches
  • Ability to use qualitative and quantitative evidence to make product decisions and measure outcomes
  • Strong commercial acumen connecting product opportunities to measurable business value
  • Experience working cross-functionally with Product Design, Engineering, Data, and senior business stakeholders
  • Ability to influence without relying on authority and navigate competing priorities
  • For Member Acquisition: experience with acquisition journeys, conversion funnels, checkout or joining journeys, revenue, growth, or trading performance
  • For Member Engagement: experience with mobile apps, logged-in customer journeys, account management, customer engagement, repeat usage, or retention
  • Experience with native or cross-platform app teams, app release cycles, app store submissions, or app store optimization
  • Unrestricted right to work in the UK
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The Company
HQ: Croydon
1,924 Employees
Year Founded: 2007

What We Do

The Gym Group is a UK fitness operator that pioneered the low-cost gym model. It runs more than 260 high-quality sites offering 24/7 access, flexible no-contract memberships, exercise classes, personal training and high-quality equipment. Its mission is to break down barriers to fitness by making exercise more accessible, inclusive and sustainable, supported by a value-focused proposition designed to appeal broadly.

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