Senior Designer, Performance

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Folsom, CA, USA
In-Office
eCommerce • Fashion
The Role
About the RoleAs a Senior Designer for the Athleta Studio collection, you’ll lead the creative development of seasonal product design—translating performance, style, and trend insights into compelling collections that embody Athleta’s brand identity. You will partner cross-functionally with Merchandising, Product Development, and Technical Design to deliver innovative, high-quality apparel that supports women through movement. From concept to execution, you’ll drive silhouette, fabric, and color direction, ensuring every detail enhances both aesthetic appeal and function.What You'll Do

Design Development & Execution

  • Lead seasonal trend and design strategy for the Studio collection, from concept through prototype.

  • Develop and present silhouette, fabric, and color direction aligned with Athleta’s brand and business goals.

  • Create detailed design sketches, tech packs, and CADs for sampling and production.

  • Work collaboratively with the DPC team to create 3D sketches via CLO

  • Oversee concept boards, CAD presentations, and product samples for milestone reviews.

Cross-Functional Partnership

  • Collaborate with Merchandising, Product Development, and Marketing to align product stories with seasonal themes.

  • Partner with Technical Design and Quality teams to evaluate fit, construction, and product performance.

  • Mentor junior designers, providing guidance and feedback to support creative growth.

Who You Are
  • A strategic and detail-oriented designer who blends creativity with technical precision.

  • A collaborative problem-solver with a strong sense of trend, color, and performance innovation.

  • A strategic and detail-oriented designer who blends creativity with technical precision.

  • A collaborative problem-solver with a strong sense of trend, color, and performance innovation.

  • Bachelor’s degree in Apparel or Fashion Design.

  • 6+ years of design experience, preferably in women’s activewear or performance apparel.

  • Expertise in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and CAD tools.

  • Experience in CLO and CLO Set

  • Skilled in flat sketching, trend research, and storytelling through design.

  • Strong communication and organizational skills; experience in cross-functional collaboration.

  • Experience with direct-to-consumer brands and athletic/performance design is a plus.

  • Portfolio required.

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The Company
Bristol
11,000 Employees
Year Founded: 1969

What We Do

In 1969, Don and Doris Fisher opened the first Gap store on Ocean Avenue in San Francisco. They wanted to make it easier to find a great pair of jeans, and they did. Their denim and records store was a hit, and it grew to become one of the world’s most iconic brands. Today we’re represented in more than 1400 stores in over 40 countries, and online. We have headquarters in New York, London, Shanghai, Tokyo, and, of course, San Francisco. Our unique aesthetic is optimistic cool, elevated American style. Our clothes are crafted with care, with focused attention to thoughtful design. We believe in staying true to our heritage while creating what’s next. Don and Doris Fisher always wanted to “do more than sell clothes.” They wanted to support the people who ran their company, to be active in their communities, and to have a positive impact on the world. Their vision helped transform retail, and we’re still following their lead. We stand for freedom and possibility for all; we champion diverse ideas that transcend generations, geographies and genders.

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