Senior Designer, Loyalty

Posted Yesterday
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New York, NY, USA
In-Office
147K-194K Annually
Senior level
eCommerce • Retail • Software • Sports
Tech-First Sports Licensed E-Commerce Cutting-Edge Company
The Role
Owns end-to-end product design for Fanatics’ loyalty ecosystem, including Fanatics ONE, FanCash, rewards, identity, and SDK experiences. Partners with product and engineering teams to define scope, prototype, ship, and iterate features across multiple apps. Contributes to the design system, delivers high-quality handoffs, supports accessibility and usability outcomes, and provides peer feedback while helping raise the team’s design standards.
Summary Generated by Built In
About Us
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally. 

Fanatics is building one of the most ambitious connected fan platforms in sports… a truly single ecosystem where millions of fans earn, spend, engage, and belong across commerce, betting and gaming, collectibles, live events, credit card and more. The glue holding that ecosystem together is great design, a great loyalty program and single identity: a coherent, trustworthy, delightful experience that feels like one Fanatics regardless of where a fan enters, that their engagement feels rewarding and connected to everything they do.

About the Role

As a Senior Product Designer, you will be operating across the Loyalty layer of the Fanatics Ecosystem — this includes Loyalty itself, Identity (account, log-in, customer profile) and our SDK (which enables us to launch experiences across our various platforms seamlessly). Loyalty is the core of the customer experience, it's how we reward customers for their fandom across every touchpoint in our apps. 

Your initial focus will be on improving upon our existing Loyalty infrastructure and taking key elements like rewards, Fanatics ONE, and FanCash to the next level giving them a reason to keep coming back.

This is a hands-on Senior role. You'll own design for key features within the pod, ship the work yourself, and help raise the design bar for the team around you.


What You'll Own
  • Deep end-to-end design on key features for Fanatics ONE, FanCash, and Rewards — from fostering early concepts through launch and iteration.
  • Well-scoped projects and features that you drive to outcomes with guidance from design leadership, partnering with PM and Engineering on scope and tradeoffs. 
  • Contributions to the FanApp design system: using existing patterns well and proposing new components for rewards, offers, and other Loyalty surfaces that other pods can adopt.
  • Prototyping as a way to decide, including in code or the app where useful, using AI tools to explore and validate real behavior against real data and backend constraints.
  • Quality for your own work: bringing it to critique and delivering clear, well-redlined handoffs to engineering.
  • Peer feedback and support for designers on and around the pod. 

How You'll Work

You'll partner closely with the Loyalty pod's Product Manager and Engineering Manager, sitting inside the pod rather than serving it from a distance. You'll also work with other designers in the Fanatics Ecosystem to keep your area's patterns coherent across.

This is a role that touches not one app, but multiple. Being able to represent the ecosystem through collaboration with designers, product managers, and engineers in other lines of the business is key to your success. 

What Success Looks Like
  • Usability, accessibility, and comprehension scores on core flows
  • Speed and confidence of cross-tenant experience delivery
  • Features that ship with a high craft bar and hold up at the edges.
  • Patterns you design that get reused elsewhere in the app because they're good 
  • Trusted partnerships with your PM and engineering counterparts.

What We're Looking For
  • 4+ years in Product Design, with experience owning features or a product area end to end
  • Experience in relevant domains; loyalty, rewarding, membership, account for consumer-facing companies
  • Systems thinking - you've designed with and contributed to design systems, and you know when to reuse a pattern versus create a new one
  • Prototyping fluency, and comfort using AI tools to move faster without losing rigor
  • Experience giving thoughtful feedback to peers and taking part in design critique
  • Comfort in a mobile-first, fast-moving consumer environment where the roadmap can be ambiguous and priorities shift
Design Craft
  • You design complete flows, not just screens - you can hold your whole area in your head without losing the individual moment.
  • You care deeply about visual and interaction quality, and you know when to simplify and unify rather than add another pattern.
  • You prototype fluently enough to settle debates with a demo instead of a deck.
  • You understand data and backend realities well enough to design interactions that are feasible, resilient, and predictable at the edges.

Ranges will change based on country and state of residence, which are reflected in Geographical Zones defined by Fanatics Betting and Gaming. The range incorporates all of our Geographical Compensation Zones and is subject to change as the Zone associated with the actual offer is confirmed. In addition to the base and bonus, full-time employment, and more. For information about our benefits, please visit https://benefitsatfanatics.com/



Salary Range
$147,000—$194,000 USD

By submitting your application, you agree to our terms of service and acknowledge you have read our Candidate Privacy Policy.

Fanatics will never ask candidates for money, banking information, or other sensitive personal information as part of the interview process. If you receive a suspicious message claiming to be from Fanatics recruiting, please do not respond and report it here.

Skills Required

  • 4+ years of experience in product design
  • Experience owning features or a product area end to end
  • Experience with loyalty, rewards, membership, or account experiences for consumer-facing companies
  • Experience designing with and contributing to design systems
  • Prototyping fluency and comfort using AI tools
  • Experience giving thoughtful peer feedback and participating in design critique
  • Comfort working in mobile-first, fast-moving consumer environments with ambiguous and shifting priorities
  • Ability to design complete flows with strong visual and interaction quality
  • Understanding of data and backend realities to create feasible, resilient, and predictable interactions

Fanatics Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Fanatics and has not been reviewed or approved by Fanatics.

  • Strong & Reliable Incentives — Incentives like annual bonuses and overtime opportunities are common, supporting higher total compensation especially in corporate roles. Seasonal premiums and performance bonuses are also cited across roles.
  • Healthcare Strength — Multiple medical plan options, mental-health services, and wellness programs are highlighted as core offerings. Additional supports like HSAs/FSAs and condition management further strengthen the health package.
  • Parental & Family Support — Paid maternity and paternity leave, fertility benefits, adoption assistance, and gender-affirmation coverage are explicitly included. Childcare support and backup care resources are also referenced.

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The Company
HQ: New York, NY
7,500 Employees
Year Founded: 1995

What We Do

Transforming the licensed sports industry through an innovative vertical e-commerce model that allows Fanatics to quickly design, manufacture and distribute high-quality fan gear across retail channels, better serving the real-time expectations of leagues, teams, fans and retailers in today’s mobile-first, on-demand culture.

Why Work With Us

You don't have to love sports to work here (though we love sports fanatics as well!). Fanatics is an industry leading, multi-billion dollar, international, privately held company with a casual, lofty space in the heart of Downtown Boulder. We have the advantages of a startup, without the pitfalls.

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