The Role
Lead Employ's pipeline-focused demand generation programs including field events/tradeshows, ABM, partner/co-marketing, and integrated campaigns. Drive cross-functional alignment with Sales, RevOps, Product Marketing, and others to accelerate pipeline, improve conversion, and deliver measurable revenue impact.
Summary Generated by Built In
Employ is transforming how hiring gets done. With our three ATS solutions - Jobvite, Lever, and JazzHR - plus cutting-edge AI Companions, we free recruiters from admin work and give them more time for what matters: connecting with people. More than 23,000 global customers rely on Employ to make millions of candidate connections each year, helping them hire smarter, faster, and at scale. From growing startups to the world’s most recognized brands, we’re redefining what’s possible in talent acquisition.
We’re a fast-moving, remote-first team of builders and innovators who live our people-first philosophy every day. We back it up with flexible work scheduling and paid time off, comprehensive benefits, and career development opportunities that help you thrive. At Employ, you won’t just grow your career - you’ll help millions of others grow theirs.
Come join our team where we have each other’s backs, champion our customers, hold ourselves accountable, and shape what’s next in talent acquisition.
Candidate Safety Notice
Please note, employ takes candidate safety seriously. Employ recruiters and employees communicate only via official @employinc.com email addresses. We will never request payment or personal financial information during the hiring process. If you receive suspicious outreach claiming to be from Employ, please report it to [email protected].
The Senior Demand Generation Manager is a senior individual contributor responsible for driving high-impact, strategic pipeline generation programs across Employ's portfolio of hiring solutions. This role serves as a program owner for field events & tradeshows, account-based marketing (ABM) efforts, partner & co-marketing strategies, and integrated pipeline generation campaigns.
Reporting to the Senior Manager of Demand Generation, this individual will operate with a high degree of autonomy and partner closely with Sales, RevOps, Product Marketing, Brand, Lifecycle Marketing, and executive stakeholders to develop and execute programs that accelerate pipeline creation, improve conversion, and drive measurable revenue impact.
About the Team:The Demand Generation team sits at the center of Employ’s growth strategy, partnering closely with Sales, Product Marketing, Brand, Content, Lifecycle Marketing, and Web teams to drive pipeline and revenue. This is a highly collaborative, results-oriented group focused on delivering integrated go-to-market programs that create meaningful business impact. As part of the broader Growth organization, this small, but mighty team is empowered to test, learn, and scale innovative programs across Employ’s portfolio of hiring solutions.
What You’ll Do
- Field Events & Tradeshows: Own Employ's field marketing strategy and execution, delivering high-impact tradeshows, customer events, and ABM experiences that drive pipeline and revenue. (Travel may be required for on-site event execution 3+ times per quarter.)
- Partner & Co-Marketing Programs: Develop and scale co-marketing programs with strategic partners to generate demand, expand market reach, and create measurable pipeline impact.
- Account-Based Marketing (ABM): Lead execution of Employ's strategic ABM programs, partnering closely with Sales to engage and convert priority accounts into pipeline.
- Integrated Demand Generation Campaigns: Drive cross-functional marketing campaigns that align content, paid media, lifecycle, web, events, and sales motions to generate pipeline growth.
- Pipeline Performance & Sales Alignment: Partner closely with Sales and RevOps to enable the team on marketing programs, maximize campaign effectiveness, ensure strong follow-up execution, and drive pipeline progression across key programs.
What You’ll Bring
- Experience: 5+ years of experience in demand generation, growth marketing, or integrated marketing within B2B SaaS or technology companies.
- Industry Experience: Experience in HR tech, recruiting technology, or adjacent B2B SaaS categories is a plus, but not required.
- Pipeline Mindset: Demonstrated success developing programs that drive measurable pipeline and revenue impact.
- Cross-Functional Collaboration: Strong ability to build relationships and partner effectively across Sales, Marketing, RevOps, and executive stakeholders.
- Strategic & Executional Balance: Equally comfortable developing strategy and rolling up your sleeves to execute.
- Project Leadership: Highly organized, able to manage multiple priorities, influence without authority, and drive initiatives to completion.
- Data-Driven Decision Making: Uses data and insights to evaluate performance, identify opportunities, and improve outcomes.
- Ownership & Accountability: Proactive, resourceful, and accountable for results, with a strong bias toward action.
- Adaptability: Thrives in fast-paced environments, navigates ambiguity well, and brings structure to evolving priorities.
Why You’ll Love Working Here:
Make an impact: Your work will directly shape how thousands of employees experience total rewards at Employ — ensuring programs that attract, engage, and retain top talent across the globe.
Meaningful, mission-driven work: Join a team where operational excellence in HR directly supports Employ’s mission to improve hiring outcomes for both people and businesses.
Unlimited PTO: Trust-based time off so you can recharge and bring your best self to work.
Comprehensive benefits: Medical, dental, and vision coverage to support you and your family’s health and well-being.
Learning & development programs: Access to training, mentorship, and development resources to grow your skills — from HR operations to total rewards strategy.
At Employ, we believe that when people from different backgrounds and perspectives come together, amazing things happen. We’re proud to be an Equal Opportunity Employer, and we’re committed to creating an environment where everyone feels welcomed, respected, and able to thrive.
We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law. We believe that when people feel they belong, they can do their best work and we want every member of our team to feel that sense of belonging.
If you need accommodation at any stage of the hiring process, please reach out. We’ll be glad to support you.
Recruitment Fraud Notice:
Employ takes candidate safety seriously. Please be aware that Employ recruiters and interviewers will only communicate with candidates using official email addresses ending in @employinc.com.
We will never ask for payment, banking information, or personal financial details at any stage of the hiring process, and we do not conduct interviews via messaging apps or social media platforms.
If you receive communication that appears suspicious or claims to represent Employ but does not come from an @employinc.com email address, do not respond or continue engaging with the sender. Please report the message to [email protected].
Skills Required
- 5+ years of experience in demand generation, growth marketing, or integrated marketing within B2B SaaS or technology companies
- Demonstrated success developing programs that drive measurable pipeline and revenue impact
- Experience leading field events, tradeshows, ABM, partner/co-marketing, and integrated demand generation campaigns
- Strong ability to build relationships and partner effectively across Sales, Marketing, RevOps, and executive stakeholders
- Equally comfortable developing strategy and executing campaign tactics
- Highly organized with project leadership skills; able to manage multiple priorities and influence without authority
- Data-driven decision making; uses data and insights to evaluate performance and improve outcomes
- Ownership, accountability, and a bias toward action
- Ability to thrive in fast-paced environments and navigate ambiguity
- Experience in HR tech, recruiting technology, or adjacent B2B SaaS categories
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The Company
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