Senior Customer Marketing Specialist

Posted Yesterday
Be an Early Applicant
2 Locations
Remote or Hybrid
Senior level
Aerospace • Security • Energy • Industrial
The Role
Lead development and execution of customer-focused B2B marketing programs to drive engagement, loyalty, revenue, and lead generation. Collaborate with sales and channel partners to co-drive full-funnel campaigns, manage events and tradeshows, create sales enablement materials, run email and social campaigns, and measure campaign effectiveness to inform improvements.
Summary Generated by Built In

As a Senior Customer Marketing Specialist here at Honeywell, you will play a crucial role in driving customer engagement and loyalty through the development and execution of effective marketing strategies. Collaborating closely with sales teams, this role involves understanding customer needs and creating targeted marketing campaigns. This role will collaborate very closely with channel partners, co-driving marketing campaigns, and ensuring a full funnel approach to our marketing strategies. If you are a dynamic and self-motivated individual with a passion for customer marketing, this is an exciting opportunity to contribute to Honeywell's global success.

Responsibilities

Key Responsibilities

  • Build the marketing strategy for your business unit in alignment with the budget and business strategy. 
  • Develop and execute customer marketing initiatives to drive customer engagement and loyalty.
  • Collaborate with sales teams to understand customer needs and deliver on them. 
  • Create and manage marketing programs, including events, tradeshows, exhibitions, email campaigns, social media promotions, and loyalty programs. 
  • Design different sales enablement material, ensuring brand consistency. 
  • Monitor and report on the effectiveness of marketing campaigns, actioning insights and recommendations for improvement. 
Qualifications

YOU MUST HAVE

  • 6+; years of experience in customer marketing or related roles.
  • Experience in a similar B2B industry, focused on driving revenue and lead generation. 
  • Experience in organizing attendance at large tradeshows and exhibitions. 
  • Dynamic and self-motivated individuals who thrive in a fast-paced environment

WE VALUE

  • Bachelor's degree in Marketing, Business, or related field
  • Experience working with SFDC. 
  • Experience working on Marketing Development Funds (MDF) programs.
    We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
About UsHoneywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments – powered by our Honeywell Forge software – that help make the world smarter, safer and more sustainable.

Skills Required

  • 6+ years of experience in customer marketing or related roles.
  • Experience in a similar B2B industry focused on driving revenue and lead generation.
  • Experience organizing attendance at large tradeshows and exhibitions.
  • Dynamic, self-motivated individual who thrives in a fast-paced environment.
  • Bachelor's degree in Marketing, Business, or related field.
  • Experience working with SFDC.
  • Experience working on Marketing Development Funds (MDF) programs.

Honeywell Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Honeywell and has not been reviewed or approved by Honeywell.

  • Retirement Support Retirement plans feature a notably strong company 401(k) match with vesting after three years, enhancing long-term savings security. Additional tax-advantaged accounts and company contributions for eligible earners further strengthen financial preparedness.
  • Leave & Time Off Breadth Time off policies include flexible or unlimited vacation for many salaried roles and a broad observed-holiday schedule, providing manager-approved flexibility. This structure supports rest and work-life balance across varied needs.
  • Parental & Family Support Parental leave offers paid time for birth, adoption, or foster care that can be taken consecutively or intermittently. The design enables practical flexibility in how family leave is used.

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The Company
HQ: Charlotte, NC
110,269 Employees
Year Founded: 1906

What We Do

Honeywell is a Fortune 500 company that invents and manufactures technologies to address tough challenges linked to global macrotrends such as safety, security, and energy. With approximately 110,000 employees worldwide, including more than 19,000 engineers and scientists, we have an unrelenting focus on quality, delivery, value, and technology in everything we make and do.

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