Senior Copywriter

THE BIGGEST NAME IN HOME. THE BOLDEST TEAM IN E-COMMERCE.

Ashley Digital is the e-commerce engine behind Ashley Furniture Industries — one of the most recognized home brands in the world. As the world's largest manufacturer of home furnishings and the largest furniture store brand in North America, Ashley is in a category unto itself. Our team sits at the intersection of world-class retail and digital innovation, driving the e-commerce experience for millions of customers across every platform and touchpoint. If you’ve shopped online for a mattress in the last decade, there’s a good chance you’ve already experienced our award-winning Nectar Sleep and DreamCloud. We're a fast-moving, highly collaborative team operating at a transformational moment, and we're charged with shaping how people discover, explore, and buy home furnishings. Our expertise spans data science, performance marketing, product, and creative, and our work reaches millions of customers every day. It's a rare combination: the energy of a tech company, the stability of an industry leader, and the opportunity to build something truly significant. If you're energized by transformation, collaboration, and meaningful impact at scale, Ashley Digital is where ambition meets opportunity. 

To be considered for this on-site opportunity, you must reside and be in commutable distance to Tampa, Florida. 

About the role:

Ashley Digital is looking for a Senior Copywriter to join our growing Creative team. If you’ve got big ideas, a smart writing style, and an editorial eye, then we’d love to hear from you. In this role, you will own the creative copywriting process from beginning to end and have full ownership of editing all copy and ultimately, the end product. Tight organization skills, and the ability to have big ideas and execute them creatively, will enable our ideal candidate to grow and develop in this new and exciting role. In this role, you will collaborate and support Ashley Digital’s creative team and work towards the evolution of our brand voice across multiple brands through product launches, digital product, marketing channels, physical experiences, packaging, and more. The ideal candidate will be highly creative and have a proven track record of using their imagination to create original content.

What You'll Be Doing:

• Own the creative copywriting process from beginning to end, with minimal input from others, including all editing and owning the end product
• Use imagination to create original content
• Write clear, creative copy for web content, digital ads, promotional materials, retail signage, and other marketing collateral
• Write and edit long-form blog posts and articles that support SEO, organic traffic, and brand authority goals
• Ensure clear, and recognizable tone of voice across multiple distinct contemporary customer-facing brands
• Maintain a consistent editorial voice across blog content while flexing tone per brand
• Work across Retail, Amazon and Big Box to support retail marketing efforts
• Support A/B Testing & Data Driven Copy with CRM, Growth and Creative Teams
• Collaborate closely with stakeholders to ensure consistent brand messaging, voice, and tone across all communication channels and products
• Be strategically minded, providing a range of options for testing themes and positioning for various products and customers
• Ability to apply sound, independent judgment and discretion on matters of substantial importance to the company in performing duties, resolving complex problems, and interpreting policies and regulations
• Be self-motivated and comfortable working in a dynamic environment with tight deadlines

The responsibilities described above are not exhaustive. You may be asked, from time to time and as reasonably required by business needs, to perform other duties consistent with your skills and role, including work for or on behalf of our related entities. This job description does not constitute a contract of employment and may be modified at any time, subject to applicable law.

Skills & Qualifications:

• 5+ years experience in a professional writing role 
• Experience owning copywriting process from beginning to end, with minimal oversight
• Experience working in ecommerce, strongly preferred
• Experience with A/B Testing and Data Driven Copy
• Familiarity with AI Tools and how to best leverage them
• A strong, diverse writing portfolio 
• Strong editorial judgment and writing ability 
• Ability to balance multiple projects simultaneously and prioritize your workload 
• Capable of working independently and as part of a team 
• Familiar with entrepreneurial and tech-driven creative environments 
• Experience working with AI agentic tools
• Able and willing to work in-office Monday through Friday

What We Offer (subject to eligibility requirements):

• Competitive Salary
• Health, Vision & Dental Insurance
• 401K 
• Generous Paid Time Off plus company holidays
• Wellness benefits
• Generous Communications Allowance
• Awesome product discount and company swag

Benefits are reviewed regularly and may be updated from time to time. Ask your recruiter for the latest details.

Ashley Digital is a privately-held company headquartered in Tampa, FL with offices in Tel Aviv.  

Ashley Digital is committed to a policy of equal employment opportunity, and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law.

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