An enterprise client is seeking a Senior Copywriter for an ongoing engagement. As a Senior Copywriter, you’ll play a pivotal role in driving the strategic and executional copy direction of their marketing creative.
You’ll be a key partner to marketers and brand designers on large cross-functional campaigns that drive acquisition, retention, and expansion. Your keen eye for detail and deep understanding of digital marketing and B2B copy best practices will be the foundation for crafting copy that drives consumer action.
Overall Impact
- Take responsibility for large campaigns, crafting cohesive, industry-competitive copy
- Clearly communicate creative concepts to stakeholders representing strategic and user-focused viewpoints with confidence and ease
Essential Functions:
- Copywriting
- Develop creative concepts and copy that drive business, build brand equity, and create meaningful connections with prospects and customers
- Leverage best practices, audience insights, and campaign performance data to refine and optimize messaging strategies
- Design Thinking
- Conceptualize campaigns and copy that embody the company voice while differentiating and pushing the brand forward
- Demonstrate an understanding of the brand and products, working to create cohesive storytelling across projects
- Track B2B marketing copy trends and share learnings, best practices, and insights with team to create a culture of continual learning and collaboration
- Cross-Functional Collaboration
- Lead multiple projects at one time, acting as a go-to resource for the creative team and stakeholders
- Help streamline and innovate processes to improve cross-functional collaboration
- Team Citizenship
- Foster a culture of collaboration, where constructive feedback and open dialogue are required
- Proactively track and share copy plans, progress, and problems with your manager and cross-functional collaborators
- Demonstrate professional, positive, and proactive communication with peers
- Invest in team success by pitching in where needed, following up, and following through
- 8+ years experience as a B2B SaaS and/or eCommerce writer
- A creative leader who inspires other writers with your work, knowledge of best practices, and strategic thinking
- Experience conceptualizing creative campaigns across design and copy
- Exceptional communication skills, with the ability to proactively problem-solve and foster cross-functional alignment
- Deep understanding of digital marketing channels, copywriting best practices, markers of success, and how creative drives business impact
- Demonstrated experience managing complex creative projects or processes
- Ability to craft copy that’s human, relatable, and converts—all while adhering to brand guidelines
- Excellent time management skills, including ability to juggle multiple projects simultaneously, prioritize effectively, and meet deadlines consistently
- Exceptional proofreading and editing skills, with a deep appreciation for giving and receiving feedback
- A self-starter with a passion for research and learning
- Attention to detail and exceptional execution
- Four-year college degree or equivalent experience
Please note that this is a contract-to-hire opportunity.
Skills Required
- 8+ years experience as a B2B SaaS and/or eCommerce writer
- Creative leadership that inspires other writers and strategic thinking
- Experience conceptualizing creative campaigns across design and copy
- Exceptional communication skills and ability to foster cross-functional alignment
- Deep understanding of digital marketing channels, copywriting best practices, and performance metrics
- Demonstrated experience managing complex creative projects or processes
- Ability to craft copy that is human, relatable, converts, and follows brand guidelines
- Excellent time management and ability to juggle multiple projects and meet deadlines
- Exceptional proofreading and editing skills and comfort giving/receiving feedback
- Self-starter with passion for research and learning
- Attention to detail and exceptional execution
- Four-year college degree or equivalent experience
What We Do
Lifted, an Upwork Company, is a B2B SaaS platform that helps enterprise organizations source, contract, manage, and pay contingent talent globally and compliantly. It supports multiple engagement models, including independent contractors, staff augmentation, and employer-of-record, while integrating with MSPs and VMSs to provide centralized visibility, spend control, and audit-ready compliance, delivering a white-labeled talent experience for hiring managers and contingent workforce programs.
