Senior Content Marketing Specialist

Reposted 21 Days Ago
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Watford, Hertfordshire, England, GBR
In-Office
70K-105K Annually
Senior level
Healthtech
The Role
Lead content strategy and create multi-format thought leadership and commercial content for EA&IHS. Translate complex healthcare topics into audience-focused stories, leverage AI and analytics, manage editorial calendars and agencies, and support customer engagement across the EurAsia region.
Summary Generated by Built In

Careers that change lives start here. Medtronic is a global leader in healthcare technology with a Mission to alleviate pain, restore health, and extend life. Our 95,000 employees work across more than 150 countries to put patients first — developing innovative medical technologies that improve the lives of 72+ million patients each year. Your unique talents will help shape the future of healthcare while building a career grounded in purpose, growth, and impact.

A Day in the LifeMedtronic’s Enterprise Accounts & Integrated Health Solutions (EA&IHS) focuses on transforming healthcare through long-term partnerships that go beyond devices—bringing together services, solutions, digital tools, and data. The Senior Content Marketing Specialist will play a key role in bringing this value proposition to life through compelling content that communicates the impact of our work, showcases customer success, and supports business growth.
This role goes beyond traditional content creation. We are looking for a creative and strategic storyteller who can translate complex healthcare topics into engaging content, while leveraging AI, emerging formats, and audience insights to maximize reach and impact. The successful candidate will help strengthen EA&IHS’s thought leadership, support customer engagement, and create content that enables commercial teams across the EurAsia region. This role will require willingness to travel for team meetings, workshops, and customer engagements.

Responsibilities may include the following and other duties may be assigned:

  • Develop and execute strategic content plans that align with business priorities, key campaigns, and market opportunities while ensuring consistent messaging and brand positioning
  • Create compelling, high-quality content across multiple formats, including articles, case studies, white papers, videos, social media, web content, webinars, and executive communications
  • Transform complex business and healthcare topics into engaging, audience-centric stories that strengthen thought leadership and market differentiation
  • Leverage AI-powered tools and emerging technologies to enhance content creation, personalization, workflow efficiency, and content scalability
  • Lead the development and management of editorial calendars, flagship content initiatives, and internal communication channels, including the weekly newsletter
  • Collaborate with subject matter experts, business stakeholders, creative agencies, and content contributors to deliver high-impact, strategically aligned content
  • Monitor content performance through analytics and KPIs, continuously optimizing content strategies and identifying opportunities for innovation and growth

Required Knowledge and Experience:

  • Master’s degree required; MBA is a plus
  • 5+ years of content marketing experience with a proven track record of driving brand awareness, audience engagement, and business results
  • Exceptional writing, editing, and storytelling skills, with the ability to translate complex topics into compelling content for diverse audiences
  • Experience working in matrixed, multicultural, and international environments, collaborating effectively with a broad range of stakeholders
  • Proven ability to manage multiple content initiatives, agencies, and end-to-end content production processes
  • Proficiency with content management systems (e.g., AEM, WordPress, SharePoint) and marketing automation platforms (e.g., Salesforce Marketing Cloud)
  • Strategic, data-driven, and highly collaborative mindset, with strong project management, stakeholder influencing, and AI adoption capabilities; experience in healthcare or other regulated industries and additional European languages are a plus

Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position. 

Recruitment Fraud Alert 

We are aware of phishing scams targeting job seekers. Please keep the following in mind: 


Apply only through official Medtronic channels. All legitimate Medtronic recruiting communications come from approved Medtronic platforms and official @medtronic.com email addresses. 


Medtronic will never ask for payment or sensitive personal information (such as bank account or Social Security details) during early stages of the hiring process. Any such requests are not legitimate. 


If you receive a suspicious message claiming to be from Medtronic, do not respond, click links, or open attachments. 


If you have any questions, concerns regarding the authenticity of a communication alleged to have been made by or on behalf of Medtronic, please contact us immediately at [email protected]



Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create.  We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
 


Pay range / Rango salarial / Intervalo salarial /Fascia retributiva / Tranche de salaire / Gehaltsband / Salaribereik:  United Kingdom: 70,000.00 GBP - 105,000.00 GBP | 

Skills Required

  • Master's degree
  • MBA
  • 5+ years of content marketing experience with proven impact on brand awareness and engagement
  • Exceptional writing, editing, and storytelling skills
  • Experience working in matrixed, multicultural, international environments
  • Proven ability to manage multiple content initiatives, agencies, and end-to-end content production
  • Proficiency with content management systems (AEM, WordPress, SharePoint)
  • Proficiency with marketing automation platforms (Salesforce Marketing Cloud)
  • Strategic, data-driven mindset with strong project management and stakeholder influencing skills
  • Experience adopting and leveraging AI-powered content tools
  • Experience in healthcare or other regulated industries
  • Additional European languages
  • Willingness to travel for team meetings, workshops, and customer engagements

Medtronic Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Medtronic and has not been reviewed or approved by Medtronic.

  • Parental & Family Support Paid leave for birthing and non-birthing parents is positioned as notably generous, with additional Family Care Leave available for a range of caregiving needs. Fertility, adoption, donor, and surrogacy support adds depth for different paths to family-building.
  • Retirement Support A 401(k) match and an employee stock purchase plan are presented as meaningful long-term savings tools. Scholarship and tuition programs further reinforce financial security beyond salary.
  • Healthcare Strength Medical, dental, and vision coverage is consistently described as a strong part of the total rewards package. Mental health resources, critical illness coverage, and wellness supports broaden the overall health offering.

Medtronic Insights

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The Company
HQ: Dublin
80,303 Employees
Year Founded: 1949

What We Do

Medtronic is a global healthcare solutions company operating in approximately 160 countries. We are committed to improving lives through our medical technologies, services, and solutions. Since our beginning, 60 years ago, our Mission has remained the same: to alleviate pain, restore health, and extend life for people around the world. The Mission is our ethical framework and inspirational goal guiding our day-to-day work. It reminds us that our efforts are transforming millions of lives each year. To meet the needs of patients and healthcare professionals around the globe, we operate from more than 370 locations in approximately 160 countries.

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