Senior Content Marketing Specialist

Posted 9 Days Ago
Be an Early Applicant
New York, NY
115K-125K Annually
3-5 Years Experience
Fintech
The Role
Develop and execute a comprehensive content strategy for Clair, focusing on thought leadership, market education, partner relationships, and financial literacy. Create high-quality content, collaborate with PR & Demand Gen, enable partnerships, and drive user engagement through educational initiatives.
Summary Generated by Built In
About Clair

If you can send your friends money in seconds, why does it still take your employer two weeks to send your paycheck?

At Clair, we are on a mission to create financial freedom for America's workers by giving them a digital banking platform that allows them to get paid as soon as they clock out of work. But we're not just another digital bank or on-demand pay provider. We meet Americans at their place of work by embedding our products within the scheduling, workforce management, and payroll apps they already use every day. 

Learn more about us at getclair.com/about

Who you are

You are a strategic storyteller and content creator who knows how to craft narratives that drive engagement and influence. You understand that content isn’t just about filling space—it’s about building authority, driving demand, and creating meaningful connections with your audience. You are not only an expert in content strategy and execution but also have a deep understanding of how to educate and engage audiences to fuel partnership growth, user adoption, and community building.

What you’ll do

  • Content Strategy and Thought Leadership: Develop and execute a comprehensive content strategy that positions Clair as the leading expert on embedded Earned Wage Access (EWA) and workforce financial wellness. Create a content roadmap aligned with Clair’s business goals, focusing on thought leadership, market education, and nurturing partner relationships.
  • Content Creation and Distribution: Produce high-quality content across multiple formats, including whitepapers, blog posts, eBooks, webinars, video scripts, and case studies. Collaborate with PR & Demand Gen to optimize content distribution strategies across owned, earned, and paid channels to reach targeted audiences and maximize impact.
  • Partnership Enablement and Engagement: Develop campaigns with the design team to create high-quality, evergreen  content that helps partners understand and effectively promote Clair’s embedded EWA solutions, driving successful go-to-market strategies. Collaborate closely with the partnership and sales teams to align content with their needs and deliver resources that fuel partner engagement and growth.
  • Financial Literacy and User Engagement: Develop and execute content initiatives that focus on financial literacy, helping users gain valuable knowledge and skills to better manage their earnings. Leverage educational content to drive organic referrals, boost user retention, and lay the foundation for building a vibrant user community.

Required Experience/Qualifications

  • Experience: 4+ years of experience in content marketing, preferably within B2B, fintech, or SaaS environments. Proven track record in designing content strategies that drive measurable business outcomes and position brands as industry thought leaders.
  • Skills: Strong writing and editing skills with the ability to create compelling content tailored to various audiences and platforms. Proficiency with content management systems, SEO tools, and analytics platforms (e.g., Webflow, SEMrush, Google Analytics).
  • Mindset: A strategic thinker who can see the big picture while executing with precision and creativity. Passionate about financial literacy and eager to create content that empowers and educates users.
  • Communication: Excellent communication and collaboration skills, with the ability to work cross-functionally and influence stakeholders.
  • Project Management: Strong organizational skills with the ability to manage multiple content initiatives simultaneously and deliver on deadlines.

Location: This is a hybrid position based out of New York City, you will be expected to come into the office three days a week.#LI-Hybrid

Compensation: The annual base salary for this role is $115,000 - $125,000. The actual base pay within this range depends on many factors, such as education, skills and experience. Base pay is only one part of Clair’s competitive total compensation package which includes benefits, perks and equity. Performance-based variable compensation tied to won deals and user reach will be a significant part of the total compensation.The base pay range is subject to change and may be modified in the future.

Need more convincing?

Apart from getting to work with our incredible team, here are some of the benefits you can expect when you join Clair:

  • Medical, Dental, & Vision Coverage, with option to extend to your family
  • Fully-paid parental leave
  • Company-sponsored 401k, HSA, and FSA
  • Unlimited vacation for salaried roles, generous PTO for hourly roles
  • Work from home setup allowance
  • Access to your earnings every day on Clair 
  • Company-sponsored short-term and long-term disability insurance

Equal Opportunity Employer Information

Clair is an equal opportunity employer and we value diversity at our company. We actively seek a diverse applicant pool and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

For questions, please email us at [email protected]

The Company
HQ: New York, NY
60 Employees
On-site Workplace
Year Founded: 2019

What We Do

Clair is a New York-based mission driven digital banking platform that provides American workers with fee-free access to their earnings anytime via our Clair Debit Mastercard and FDIC-insured Spending and Savings accounts. Clair’s On-Demand Pay product is embedded within the digital or physical punch clocks of our HR technology partners, where American workers clock in and out every day. By giving workers control and access to their earnings anytime, Clair is bringing financial confidence to America's workforce.

Clair is trusted by leading HR tech companies such as When I Work and 7Shifts and provides a valuable free employee benefit utilized by thousands of businesses across the United States.

Bank Services provided by MetaBank®, N.A., Member FDIC.

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