Senior Consumer Insights Manager - Americas (m/f/d)

Posted 10 Days Ago
Be an Early Applicant
Hiring Remotely in Mexico City, Ciudad De México, MEX
Remote
Senior level
Marketing Tech • Analytics
The Role
Lead end-to-end quantitative market research projects: design studies, write and program questionnaires, analyze results, create actionable reports and storytelling presentations, advise clients, collaborate with sales and product, and integrate AI into research processes.
Summary Generated by Built In

Allow us to introduce ourselves

Hello there! We’re Appinio, a global market research company that combines an AI-powered insights platform with expert consultancy. On a mission to make the world a little more fact-based, we help companies understand how consumers think and make smarter decisions.

We started out in Hamburg back in 2014, but we’re now humbled to call the world our playground, with over 260 employees spread across 13 countries (we’re remote-first), 2600+ international clients, delivering research from +190 markets, globally.

Want to be a part of the Appinio movement? 🚀

Here at Appinio, we value transparency in our recruitment process, and we've created a blog to share what to expect during each step of our journey together: here

Your mission as a Senior Research Consultant

We are looking for a Senior Research Consultant (m/f/d) with a passion for reporting, insights generation, and storytelling to join our Research Consulting Team in Latam. In this role, you will advise and coach clients throughout the entire market research process - from selecting the right methodology and writing questionnaires to charting, interpreting, and presenting results across a variety of projects.

You will act as a true sparring partner, exciting clients about customer centricity, agile market research, and innovative methods. You will play a critical role in effectively communicating insights, with a strong focus on engaging storytelling. Additionally, you will create, interpret, and present both high-level and in-depth reports in collaboration with cross-functional teams, ensuring alignment with client expectations and needs.

What you’ll be doing

  • Act as a sparring partner for clients in the creation, adaptation, and analysis of market research projects
  • Design studies (e.g., methodology, target group, sample size)
  • Create bespoke questionnaires across various use cases (e.g., U&A, tracking, concept testing, creative testing, MaxDiff, Conjoint)
  • Set up questionnaires and fieldwork on the Appinio platform
  • Interpret results and provide actionable recommendations; create in-depth reports when needed (including charting, design, and insights)
  • Present insights with a strong focus on storytelling, actionability, and clear recommendations
  • Collaborate closely with the Sales team on the project scoping for new customers
  • Manage projects and contribute to the strategic development of the Research Consulting Team and Appinio products
  • Integrate AI across all research steps, collaborating with the Product team to enhance AI capabilities

You will thrive in this role if

  • You have more than 6 years of experience in end-to-end market research and consulting B2B clients, with strong knowledge of quantitative methods and statistics
  • You have experience designing studies, writing questionnaires, and working across various research methods and use cases
  • You have experience creating reports (in PowerPoint or G-Slides) based on market research data and are skilled in generating actionable insights, presenting them through clear storytelling to client-side stakeholders across different departments and seniority levels
  • You bring a strategic and commercially minded approach, translating insights into business impact for clients
  • You are fluent in English and proficient in Spanish (C2 level, spoken and written)
  • You enjoy working hands-on with tools and platforms, including survey programming and process optimization, combining strategic thinking with practical execution
  • You are proactive, curious, and driven to go the extra mile to deliver high-quality outcomes, while balancing excellence and efficiency
  • You have excellent communication skills, a pragmatic mindset, and a strong affinity for data
  • You have a cooperative and caring attitude

What’s in it for you?

  • Flexibility Policy: Average is 30 days taken, however, we do not have a hard cap of number of vacation days as we know life happens
  • Your own MacBook as well as additional hardware to help you get set up
  • Temporary Work from Abroad: If you're based in the Americas, you can work outside the country for up to 4 weeks a year

Additional role details

  • This is a fully remote position open to candidates based in Latam
  • This role will report directly to our Team Lead Research Americas

Our interview process

  • Screening Call with a Talent Acquisition Partner
  • Interview with TL Research Americas
  • Case Study Interview with our TL Research Americas and with our Research Director
  • Executive Interview with C-Level
  • Reference Calls
  • Offer

Kind reminder: Please ensure that your application is submitted in English.

This post not only outlines our ideal candidate but also serves as an inspiration for what this role can evolve into. Even if you consider yourself an 80% fit but have a genuine passion for this position, we encourage you to apply. We're eager to hear from individuals who share our enthusiasm.

Appinio is an equal-opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
Please read our privacy policy here.

Learn more about us:
 appinio.com    LinkedIn    Xing     Kununu    Instagram
 

Skills Required

  • More than 6 years of experience in end-to-end market research and consulting B2B clients, strong quantitative methods and statistics
  • Experience designing studies, writing questionnaires, and working across various research methods and use cases (U&A, tracking, concept testing, MaxDiff, Conjoint)
  • Experience creating reports in PowerPoint or Google Slides and presenting actionable insights through storytelling
  • Fluent in English and proficient in Spanish (C2 level, spoken and written)
  • Hands-on experience with survey programming, fieldwork setup on research platforms, and process optimization
  • Ability to integrate AI across research steps and collaborate with product teams to enhance AI capabilities
  • Based in Latin America (role is fully remote but open only to candidates based in Latam)
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Hamburg
254 Employees
Year Founded: 2014

What We Do

At Appinio, we help companies always make the right decisions through real-time market research. As the world’s largest opinion network, every day we collect millions of responses from consumers to allow our clients to move from questions to insights in minutes. Over 2000 companies worldwide rely on us to understand how their consumers think. Want to get to know us better? Follow us on Instagram @appinio! Social media privacy policy: appinio.com/en/imprint-social-media Privacy policy: https://www.appinio.com/en/privacy

Similar Jobs

Crunchyroll Logo Crunchyroll

Sr. IT Operations Technician

Digital Media • eCommerce • Gaming • Mobile • News + Entertainment
Remote or Hybrid
Mexico City, Ciudad De México, MEX
1300 Employees

Crunchyroll Logo Crunchyroll

Software Engineer

Digital Media • eCommerce • Gaming • Mobile • News + Entertainment
Remote or Hybrid
Mexico City, Ciudad De México, MEX
1300 Employees

Crunchyroll Logo Crunchyroll

Metadata Manager

Digital Media • eCommerce • Gaming • Mobile • News + Entertainment
Remote or Hybrid
Mexico City, Ciudad De México, MEX
1300 Employees

Dropbox Logo Dropbox

Integration Engineer

Artificial Intelligence • Cloud • Consumer Web • Productivity • Software • App development • Data Privacy
Remote
México
2500 Employees
5-5 Annually

Similar Companies Hiring

Scotch Thumbnail
Artificial Intelligence • eCommerce • Fintech • Payments • Retail • Software • Analytics
US
35 Employees
Milestone Systems Thumbnail
Artificial Intelligence • Security • Software • Analytics • Big Data Analytics
Lake Oswego, OR
1500 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account