Senior Commercial Marketing Manager

YOUR MISSIONBe a Game-Changer. Lead, Innovate & Elevate.

At PUMA, we’re not just a brand—we’re a movement. We thrive on pushing boundaries, redefining possibilities, and creating a lasting impact. As our Senior Commercial Marketing Manager (internally referred to as Teamhead Commercial Marketing), you’ll spearhead cutting-edge campaigns that transform our brand presence across retail and trade environments, including Ecommerce, Full Price Stores, Outlets, Pop-ups, and Concession Stores. This is more than a marketing role - it’s an opportunity to shape the future of sports and lifestyle retail in Oceania.

Your Impact

Your role as Teamhead Commercial Marketing is pivotal in driving PUMA’s presence across all commercial environments. You will lead the team in developing and executing dynamic marketing strategies that enhance customer engagement and elevate the brand’s positioning. Your key responsibilities will include:

• Develop & Lead Strategy – Own the commercial marketing strategy, driving brand awareness, engagement, and sell-through across all retail and wholesale touchpoints.

• Innovate Campaigns – Lead a team in developing best-in-class marketing activations that create immersive brand experiences.

• Stakeholder Leadership – Collaborate with internal and external partners, including global commercial marketing teams, retail teams, and key wholesale accounts, ensuring alignment and brand consistency.

• Drive Execution – Manage end-to-end campaign implementation, ensuring flawless execution across in-store, online, and social channels.

• Budget & Performance – Oversee marketing budgets, ensuring maximum impact while measuring ROI and campaign success.

YOUR TALENT

What You Bring

To excel in this role, you’ll need a unique blend of creativity, leadership, and strategic acumen. We’re looking for someone with:

• Experience: 5-8 years of retail/trade marketing experience in a multi-category brand (Sport, Fashion, or Lifestyle preferred).

• Leadership: Proven ability to lead teams, manage projects, and drive marketing excellence.

• Innovation & Creativity: A passion for crafting compelling brand narratives and engaging experiences.

• Execution Excellence: Strong project management skills, with the ability to juggle multiple priorities in a fast-paced environment.

• Collaboration & Communication: Exceptional stakeholder management, negotiation, and presentation skills.

• Tech-Savviness: Proficiency in MS Office (expert level) and Adobe Photoshop (intermediate level).

PUMA Australia – Where Innovation Meets Passion!

Big things are happening at PUMA Australia! As we continue to push the boundaries of sport and style, we’re gearing up for an exciting move to our brand-new, state-of-the-art office in Cremorne in early 2026. This cutting-edge space will fuel collaboration, creativity, and the unstoppable energy that defines PUMA within the sport & style hub of Melbourne!

Now is the perfect time to join our dynamic team as we step into this thrilling new chapter. If you’re ready to work with a global leader in sports and fashion while being part of an inspiring new workspace, we want to hear from you!

Why Join PUMA?

At PUMA, we believe in building careers as dynamic as our brand. You'll be part of a high-energy, forward-thinking marketing team that celebrates creativity, embraces change, and thrives on ambition. This role offers the opportunity to shape the future of retail marketing while growing within a globally recognized brand. With opportunities for career growth, professional development, and global exposure, this is your chance to step up, stand out, and make an impact.

Ready to Make Your Mark?

This is your opportunity to make a real difference. If you’re a visionary marketing leader who’s ready to take on an exhilarating challenge, we’d love to hear from you. Apply now and be part of the movement that defines the future of sports and lifestyle retail.

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.