Main Duties/Responsibilities:
Be end-to-end responsible for fulfilling claims delivery into NPD launches for one or more Dyson product categories.
Proactively work with GC marketing counterparts to explore CN-for-CN claims ideas and opportunities for elevating product superiority, as well as to develop claim & accreditation strategy in line with GC portfolio and marketing strategy.
Develop claims substantiation plan across multiple projects and independently fulfil the execution of substantiation including desktop research, internal data analysis and performing external testing.
Independently do technical review of claims and copy for Marketing & PR campaigns and provide claims risk assessment for business to make informed decision.
Generate claim substantiation documents requested for advertising censorship or defending claims against challenges.
Expand external lab network and maintain good relationship with local and international labs to track down industry research & methodology evolution and accreditation opportunity.
Support Dyson reputation protection committee to technically defend Dyson claims in the cases of consumer complaints, market surveillance and litigation.
Skills / Experience Required:
Educational background in science or engineering;
7+ years working experiences within consumer goods industry: At least 3 years in the role of claims, and the rest in product development & validation, consumer technical insights or mixed. Working experience in electrical appliance or personal care industry is preferred.
Equip with rich knowledge on claims and substantiation toolkit, plus good sense of product storytelling, claim censorship rules, product regulation and standards.
Excellent in multi-task/project management including planning, executing, progress tracking and reporting to cross-category stakeholders.
Strong analytical prowess and logic thinking as the enabler to identify claim opportunities from insight data and scrutinise product claims.
Self-motivated to adapt to a fast-paced, dynamic environment with strong resilience and growth mindset, and be able to quickly learn from projects.
Demonstrate exceptional communication skills to influence diverse audiences in Dyson global locations and functions via fluent English.
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
Skills Required
- Educational background in science or engineering
- 7+ years working experience within consumer goods industry
- At least 3 years in the role of claims (rest in product development, validation or consumer technical insights)
- Working experience in electrical appliance or personal care industry
- Strong knowledge of claims substantiation toolkit, product storytelling, censorship rules, product regulation and standards
- Excellent multi-task/project management including planning, execution, progress tracking and stakeholder reporting
- Strong analytical prowess and logical thinking to identify claim opportunities and scrutinise claims
- Exceptional communication skills and fluent English to influence global stakeholders
Dyson Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Dyson and has not been reviewed or approved by Dyson.
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Healthcare Strength — Medical, dental, and vision offerings are broad, paired with company‑paid life and disability coverage, plus EAP, backup care, and wellness incentives. Employer‑funded healthcare dollars and premium‑discount or Lifestyle Spending Account options further enhance coverage value.
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Retirement Support — A 401(k) with a company match is consistently advertised on U.S. postings. This provides predictable retirement support across roles.
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Wellbeing & Lifestyle Benefits — Wellbeing programs, commuter benefits, and notable product discounts supplement core coverage. Wellness incentives and a Lifestyle Spending Account expand lifestyle support beyond medical plans.
Dyson Insights
What We Do
At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds. Dyson employs over 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education. Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world. The future doesn’t just happen, we look to make it happen, to achieve leaps through pioneering new ideas
