- Conduct market research and competitor analysis to identify growth opportunities.
- Build and maintain relationships with schools, junior colleges, coaching institutes, and other educational partners.
- Coordinate with Heads of Departments (HODs) and institutional stakeholders to organize seminars, workshops, and other BTL engagement activities.
- Identify, onboard, and manage channel partners, referral networks, and local agents to drive admissions.
- Engage prospective students through counselling sessions and effectively communicate Virohan's value proposition.
- Conduct parent meetings and home visits to address queries and support informed decision-making.
- Collect and leverage student data from Class 12 examination centers and other relevant sources for lead generation.
- Plan and execute canopy activities, local campaigns, and on-ground promotional events to maximize outreach.
- Execute BTL marketing initiatives, generate qualified leads, and ensure timely follow-up for conversions.
- Build strong relationships with local communities, influencers, and educational stakeholders to strengthen brand visibility.
- Achieve monthly admission and revenue targets while maintaining high conversion rates and customer satisfaction.
- Maintain accurate records of leads, activities, and sales performance in the CRM.
- 1–4 years of experience in field sales, education sales, admissions, or business development.
- Comfortable with extensive field travel and daily market engagement.
- Strong consultative selling and relationship-building skills.
- Ability to work in a target-driven, fast-paced environment.
- Excellent communication, negotiation, and presentation skills.
- Fluency in English and the local/regional language is preferred.
- Self-motivated, proactive, and willing to learn from feedback.
- Presentable personality with strong interpersonal skills.
- Prior experience in the EdTech, education, or service industry will be an added advantage.
Skills Required
- 1-4 years of experience in field sales, education sales, admissions, or business development
- Comfort with extensive field travel and daily market engagement
- Strong consultative selling and relationship-building skills
- Ability to work in a target-driven, fast-paced environment
- Excellent communication, negotiation, and presentation skills
- Fluency in English and the local or regional language
- Self-motivated, proactive, and willing to learn from feedback
- Presentable personality with strong interpersonal skills
- Prior experience in the EdTech, education, or service industry
What We Do
Virohan is a Healthcare focused Ed-Tech company training youth for careers in the healthcare sector. We aim to create India’s largest Industry demand-led edtech platform for healthcare professionals. We are funded by Rebright Partners (Japan), elea Foundation for Ethics in Globalization (Switzerland), Artha Impact (Switzerland), Yunus Social Business (an impact fund founded by Noble Laureate Prof. Mohammad Yunus based out of Germany), AngelList, Keiretsu Forum amongst others. Virohan is operating at the cusp of Edtech and Healthcare. Both these industries have entered a new phase of growth because of the pandemic and will grow rapidly over the next 10 years. The time to enter this space and make your mark is now! We are looking for entrepreneurs to join us and help us build the next edtech unicorn! To know more, watch: https://www.youtube.com/watch?v=z02-QoRmybo https://www.youtube.com/watch?v=pgmHo7V2j_o
