Senior Campaign Operations Specialist

Posted 2 Days Ago
Be an Early Applicant
2 Locations
Hybrid
Senior level
Internet of Things • Energy
The Role
Designs, builds, and executes Salesforce Marketing Cloud campaigns, customer journeys, email programs, landing pages, forms, and automated workflows. Develops audience segmentation, manages data, performs testing and troubleshooting, monitors campaign performance, and recommends optimization strategies. Collaborates with global marketing teams to deliver personalized, compliant, data-driven campaigns that improve engagement, conversion, and customer experience.
Summary Generated by Built In

If you're looking for an opportunity to grow and make a real impact, Emerson is looking for a Senior Marketing Automation Specialist to join our global Digital Marketing team.

In this position, you will be responsible for designing, building, and executing sophisticated marketing automation programs that support lead generation, customer engagement, and business growth. Working closely with marketing teams and stakeholders across the globe, you will leverage Salesforce Marketing Cloud and related technologies to deliver personalized, scalable, and compliant campaigns that drive measurable results.

We look forward to seeing your application!

In This Role, Your Responsibilities Will Be:
 
  • Design, build, and execute marketing automation campaigns using Salesforce Marketing Cloud Engagement. 

  • Create and optimize customer journeys, emails, landing pages, forms, and automated workflows. 

  • Develop audience segmentation strategies and ensure accurate data management for targeted communications. 

  • Collaborate with global marketing teams to translate business objectives into effective digital campaigns. 

  • Conduct testing, quality assurance, troubleshooting, and deployment of marketing assets. 

  • Monitor campaign performance and provide data-driven recommendations to improve engagement and conversion rates. 

  • Ensure compliance with data privacy regulations, email marketing best practices, and governance standards. 

  • Drive continuous improvement by identifying opportunities to enhance processes, automation capabilities, and the overall customer experience. 

Who You Are:
 

You are a proactive and detail-oriented marketing automation professional who combines technical expertise with strong collaboration skills. You enjoy solving complex challenges, optimizing processes, and delivering exceptional customer experiences through automation and data-driven decision-making.
 

For This Role, You Will Need:
 
  • Minimum 5 years of hands-on experience in marketing automation within a B2B or global environment. 

  • Strong experience with Salesforce Marketing Cloud Engagement, including Email Studio, Journey Builder, and Automation Studio. 

  • Proven experience building and executing email marketing and nurture campaigns. 

  • Knowledge of HTML/CSS for email development and editing. 

  • Experience with audience segmentation, data management, and permission-based marketing. 

  • Ability to translate marketing requirements into scalable automation solutions. 

  • Strong English communication skills, both written and verbal. 

  • Experience working in a global and cross-functional environment.
     

Preferred Qualifications That Set You Apart:
 
  • Experience working with Salesforce CRM or other integrated CRM platforms. 

  • Knowledge of AMPscript and dynamic content personalization. 

  • Understanding of email deliverability, database hygiene, and marketing compliance requirements. 

  • Experience with campaign analytics, reporting, and performance optimization. 

  • Salesforce Marketing Cloud certifications such as Email Specialist, Administrator, or Developer.


 
Our Culture & Commitment to You:
 

At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives—because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.

Make this great opportunity yours!

About Us

WHY EMERSON 

Our Commitment to Our People

At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.

We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world’s most complex problems — for our customers, our communities, and the planet. You’ll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.

At Emerson, you’ll see firsthand that our people are at the center of everything we do. So, let’s go. Let’s think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let’s go, together.

Accessibility Assistance or Accommodation

If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: [email protected].

 

ABOUT EMERSON 

Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.

With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.

We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you’ll find your chance to make a difference with Emerson. Join our team – let’s go!

No calls or agencies please. 

Skills Required

  • At least 5 years of hands-on marketing automation experience in a B2B or global environment
  • Strong experience with Salesforce Marketing Cloud Engagement, including Email Studio, Journey Builder, and Automation Studio
  • Experience building and executing email marketing and nurture campaigns
  • Knowledge of HTML and CSS for email development and editing
  • Experience with audience segmentation, data management, and permission-based marketing
  • Ability to translate marketing requirements into scalable automation solutions
  • Strong written and verbal English communication skills
  • Experience working in a global and cross-functional environment
  • Experience with Salesforce CRM or other integrated CRM platforms
  • Knowledge of AMPscript and dynamic content personalization
  • Understanding of email deliverability, database hygiene, and marketing compliance requirements
  • Experience with campaign analytics, reporting, and performance optimization
  • Salesforce Marketing Cloud certification, such as Email Specialist, Administrator, or Developer

Emerson Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Emerson and has not been reviewed or approved by Emerson.

  • Retirement Support — Retirement programs have been strengthened with a 401(k) plus company-supported contributions such as profit sharing and a recent cash-balance transition for certain participants. These features are positioned as differentiators among large industrial peers.
  • Equity Value & Accessibility — An employee stock purchase plan introduced in 2026 enables discounted share purchases via payroll deductions. This adds an accessible ownership element to the total rewards mix.
  • Leave & Time Off Breadth — The package includes PTO, holidays, sick leave, and parental leave within a broad benefits suite. Coverage breadth aligns with large-employer norms across locations, though specifics vary.

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The Company
HQ: Saint Louis, MO
50,857 Employees
Year Founded: 1890

What We Do

At Emerson, we’re passionate about what we do. By fusing decades of technology and engineering expertise, Emerson continues to solve some of the world’s most complex challenges with innovative solutions for customers in industrial, commercial, and residential markets. We recruit the greatest talent and apply the best technologies to benefit our customers worldwide. Automation Solutions is a leader in helping process and discrete manufacturers automate and optimize production processes through our best-in-class technologies and industry expertise. Commercial & Residential Solutions develops technologies and services that improve human comfort, safeguard food, protect the environment, enable sustainable food waste disposal, and support efficient construction and maintenance of buildings and municipal infrastructure. Emerson has a wide range of industry knowledge, manufacturing expertise, and technological innovation around the world. Join our next generation of leaders today.

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