Senior Business Analyst

Posted 4 Days Ago
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IT Park, Talawade, Pune, Maharashtra, IND
In-Office
Senior level
AdTech • Marketing Tech
The Role
Supports SEM and paid social campaign planning, execution, optimization, reporting, pacing, QA, and trafficking. Manages client communication, budgets, performance analysis, keyword research, campaign monitoring, presentations, and actionable insights. The role also trains team members, conducts research, translates complex data into clear reports, and supports multiple projects while ensuring campaign performance and client deliverables.
Summary Generated by Built In
The purpose of this role is to assist with the planning, reviewing and optimisation of Paid Social campaigns whilst supporting the team in reporting and managing client accounts.

Job Description:

Job description:

  • Maintain day-to-day client contact for SEM Campaign execution

  • Responsible for understanding client goals and agency deliverables

  • Responsible for contributing ideas to grow the client's business

  • Format and prepare weekly search reports for clients. Reports would be in the form of tables, graphs, summaries, and slides, illustrating data graphically and translating complex findings into written text.

  • Tracks, analyses and summarizes program results and progress

  • Provides clients with budget updates

  • Help prepare and research needed materials for client presentations and engagements

  • Conduct research and fact-finding for reports, presentations and articles

  • Perform keyword research and basic analysis

  • Monitor progress of campaigns using various reporting tools

  • Be able to clearly convey and explain search engine best practices to company associates and to clients.

  • Training subordinates with goal to make each member self-efficient and execute independently.

  • Proactively reviews and manages client data to ensure optimal performance on all campaigns

  • Tracks and reports on campaign results, gathers data analysis and participates in weekly calls

  • Generates campaign reports and is responsible for pacing, QA and trafficking

  • Provides initial insights on campaign trends to executives and planners

Qualifications & Requirements:

  • A Graduate/PG/MBA in Digital Marketing or equivalent with at least 1-2 years ops experience implementing and supporting search marketing activities

  • Detail-oriented with excellent verbal, written, and visual communication and interpersonal skills for a variety of audiences

  • Enthusiasm for and ability in synthesizing large amounts of information and identifying key findings

  • Team building skills along with deliverables.

  • Have strong project management skills including demonstrated ability to think end-to-end, manage long-term projects and manage multiple projects simultaneously.

  • Have excellent problem-solving and a logical, analytical skilled approach while interpreting the numbers and an impeccable business judgment.

Location:

India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park

Brand:

Sokrati

Time Type:

Full time

Contract Type:

Permanent

Skills Required

  • Graduate, postgraduate, or MBA degree in Digital Marketing or equivalent
  • 1–2 years of operations experience implementing and supporting search marketing activities
  • Excellent verbal, written, visual communication, and interpersonal skills
  • Ability to synthesize large amounts of information and identify key findings
  • Team-building skills
  • Strong project management skills, including managing long-term and multiple concurrent projects
  • Excellent problem-solving, logical, analytical, and business judgment skills

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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