Senior Brand Manager - Innovation (Multiple Positions)

As a Senior Brand Manager, Innovation, you will help shape the future of the business by setting clear innovation‑led brand strategy and translating it into scalable growth. You will own short‑ and long‑term strategic planning, and lead innovation and renovation agendas to deliver impact.

In this role, you will operate as a senior strategic leader, partnering closely with Insights, Innovation, Finance, Sales, and cross‑functional teams to identify growth opportunities and bring them to life. This position is best suited for a future‑oriented strategic thinker who can simplify complexity, influence across a matrixed organization, and drive clarity and action in ambiguous environments.

• Lead development of brand ambition and short and long-term innovation‑focused growth strategies

• Define strategic frameworks that guide where‑to‑play choices, brand priorities, and expansion opportunities

• Shape innovation and renovation agendas to deliver scalable growth

• Leverage consumer, category, and business data to understand performance drivers and inform strategic decisions

• Share best practices, strategic guidance, and tools to build capability and alignment across marketing teams

• 8+ years of experience in brand management or marketing, preferably within FMCG or consumer‑driven organizations

• Strong strategic thinker with the ability to translate complex insights into clear, actionable direction

• Proven experience leading innovation and renovation initiatives end‑to‑end

• Demonstrated leadership and influence across complex, matrixed, organizations

• Strong analytical and financial acumen, including experience with P&L drivers

• Comfort navigating ambiguity while driving structure, alignment, and results

• Collaborative, curious, and driven self‑starter with strong storytelling and communication skills

Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.

New Hire Base Salary Range:

Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors

Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.

You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:

• Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments

• Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training

• Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs

• Financial – 401k, Life, Accidental Death & Dismemberment, Disability

Location(s)

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact [email protected] for assistance.