Senior Bilingual Marketing Advisor

Posted 2 Days Ago
Be an Early Applicant
4 Locations
Hybrid
87K-107K Annually
Senior level
Insurance • Financial Services
The Role
Leads national relationship marketing campaigns across email and direct mail, covering planning, execution, acquisition, loyalty, retention, performance assessment, and strategic recommendations. Coordinates internal teams, agencies, and suppliers while managing timelines, budgets, brand compliance, and multiple projects. Presents occasionally to management and contributes expertise in stakeholder meetings and committees. The role requires strong organization, analytical ability, teamwork, creativity, bilingual French-English communication, and Microsoft Office proficiency.
Summary Generated by Built In

Our employees are at the heart of everything we do. Together, we help people, businesses, and society prosper in good times and be resilient in bad times.

Our employee promise represents Intact’s commitment to you in exchange for living our Values, striving to do your best work, being open to change and investing in your career. In return, we promise to provide support, opportunities and performance-led financial rewards at a workplace where you can shape the future, win as a team and grow with us.

Pay at Intact is about much more than just salary.

  • Flexible work arrangements and a hybrid work model

  • Possibility to purchase up to 5 extra days off per year

  • Multiple benefits offered to support physical and mental wellbeing, including telemedicine, Wellness account and much more

  • Share plan & other savings: up to 12% of salary or even more (ask how you could earn guaranteed income for life)

Salary range (but not limited to):

87,200 - 106,600

Annual bonus target, based on the base salary, with a potential payout of up to double the target (subject to personal and company performance):

10%

As part of our commitment to Win As A Team, we share our success with employees through our annual bonus plan and Employee Share Purchase Plan (ESPP) – with Intact matching 50% of your net shares.

Our pension offerings provide flexibility and long-term security for our employees beyond their careers. We are one of the few companies offering the opportunity to receive guaranteed income for life via our defined benefit pension plan.

Salary for the candidate will be determined taking into consideration a number of factors including: experience, skills, qualifications, anticipated contribution to role, internal equity, etc. The salary range presented above is based on a 35-hour workweek and would represent a majority of different candidate profiles. However, we encourage candidates who may fall outside of this range to apply as well.

About the role

We’re looking for a bilingual Senior Marketing Advisor to join our growing team!


In this role, you'll take the lead in the planning, creation, execution and performance assessment of national relationship marketing campaigns. You'll have the opportunity to work on a variety of projects focusing on acquisition, loyalty, and retention for Intact Financial Corporation's brands, including Intact Insurance and belairdirect, across various markets.


You'll play a crucial role in developing new strategies that align with our core business goals and offering insights to enhance our existing initiatives. After shaping these strategies, you'll lead the execution of these campaigns with the team to ensure success. You'll also represent our team in various committees and meetings, working closely with internal and external stakeholders.

This position is available in our Montreal, St John’s and Toronto offices.

What you’ll do here:

  • Plan and implement direct marketing campaigns (email and direct mail) targeting existing customers and prospects.
  • Act as an expert in his area of expertise and actively participate in planning meetings with the different stakeholders.
  • Propose recommendations related to current or future strategies.
  • Manage multiple mandates and projects simultaneously in close collaboration with the internal teams, the relationship marketing agency and other external suppliers, ensuring that objectives, timelines and budgets are respected.
  • Assess campaign performance and make appropriate recommendations.
  • Prepare presentations for management, occasionally.
  • Ensure compliance with the various brands’ creative guidelines.

What you bring to the table:

  • Bachelor’s degree preferably in Marketing or Communications, or any combination of equivalent education and experience.
  • 5 to 7 years of experience in email marketing, relationship marketing or other marketing field.
  • High autonomy, sense of organization and priority management.
  • Great ability to adapt to changes, resistance to stress.
  • Excellent teamwork skills.
  • Good analytical and synthesis skills, attention to detail and result-oriented.
  • Dynamic and creative spirit.
  • Mastery of the Microsoft Office suite.
  • Agency and insurance sector experience are considered an asset.
  • Bilingualism (French and English) - The role requires regular interaction with colleagues and partners across Canada.
  • No professional experience in Canada is required, but the candidate must be authorized to work in Canada.

#LI-Hybrid


Il s'agit d'un nouveau rôle au sein de notre équipe en pleine croissance | This role is a new member of our growing team.


We are an equal opportunity employer

At Intact, our Value of respect is founded on seeing diversity as a strength. We strive to create an accessible workplace where employees feel valued, included and encouraged to share their unique perspectives.

We encourage applications from individuals who are members of equity-deserving groups, including but not limited to women, Indigenous peoples, persons with disabilities, Black people, and members of the 2SLGBTQI+ community.

As part of Intact’s commitment to reconciliation, we acknowledge that we work, meet and travel across the land currently called Canada, originally inhabited by First Nations, Metis and Inuit people. This history extends through many centuries and continues to evolve today.

We have policies to ensure equal access and participation for people with disabilities, including providing workplace adjustments (accommodations). A copy of applicable policies is available on request.

If we can provide a specific adjustment to make the recruitment process more accessible for you, please let us know when we reach out about a job opportunity. We’ll work with you to meet your needs.

Learn more about our recruitment process and your candidate journey here.

Please note that Intact does not provide sponsorship or other support for immigration-related matters including but not limited to employer-specific closed work permits. Candidates must be eligible to work in Canada from the anticipated start date and throughout their employment and are solely responsible for maintaining their work eligibility.

If you are an employee of Intact or belairdirect, please apply for this role on Internal Career Site.

Skills Required

  • Bachelor’s degree, preferably in Marketing or Communications, or equivalent education and experience
  • 5 to 7 years of experience in email marketing, relationship marketing, or another marketing field
  • Bilingual French and English proficiency
  • Authorization to work in Canada
  • High autonomy, organization, and priority-management skills
  • Ability to adapt to change and manage stress
  • Excellent teamwork skills
  • Analytical and synthesis skills, attention to detail, and results orientation
  • Dynamic and creative approach
  • Proficiency in Microsoft Office
  • Agency or insurance-sector experience

Intact (intactfc.com) Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Intact (intactfc.com) and has not been reviewed or approved by Intact (intactfc.com).

  • Fair & Transparent Compensation — Pay is often framed as competitive for core roles like tech, underwriting, and claims, with base pay and total compensation commonly positioned above typical sector benchmarks. Salary ranges and bonus targets are frequently presented as explicit components of the package, which supports clarity on what compensation is intended to include.
  • Retirement Support — Retirement offerings stand out through RRSP matching and pension options that emphasize long-term security. A defined benefit pension option is also described, which is often treated as a differentiator versus many large employers.
  • Healthcare Strength — Health coverage is described as comprehensive across medical, dental, vision, and prescriptions, with additional support such as EAP services and access to virtual care. Wellness accounts and reimbursements are also included, adding breadth beyond core insurance coverage.

Intact (intactfc.com) Insights

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The Company
HQ: Toronto
18,239 Employees
Year Founded: 1809

What We Do

We are here to help people, businesses and society prosper in good times and be resilient in bad times. This is our purpose and the foundation of our company – it drives everything we do and gives meaning to our work. - Nous sommes là pour aider les gens, les entreprises et la société à aller de l'avant dans les bons moments et à être résilients dans les moments difficiles. C'est notre raison d'être et l'essence même de notre entreprise

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