GoKwik

Senior Associate - Performance Marketing

Posted 5 Days Ago

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Gurugram, Haryana, IND

In-Office

Senior level

eCommerce

The Role

Manage, optimize, and scale Meta Ads campaigns for D2C/eCommerce clients. Own budgets and KPIs (CAC, ROAS), analyze audiences and creatives, ensure tracking and campaign hygiene, produce performance reports, and collaborate with designers and marketing teams to drive revenue growth.

Summary Generated by Built In

About GoKwik

GoKwik is a growth operating system empowering D2C and eCommerce brands across the funnel—from optimizing checkout and reducing RTOs to driving better retention and post-purchase engagement. Today, we serve over 15,000+ merchants, enable $2B+ in GMV annually, and are scaling rapidly across India, the UK, Europe, and the US. With backing from RTP Global, Z47, Peak XV, and Think Investments—and fresh funding of $13M in June 2025 (total funding: $68M)—we are doubling down on product innovation, AI-powered infrastructure, and high-impact growth solutions.

Why This Role Matters

As a Senior Associate – Performance Marketing, you'll own the execution and optimization of Meta Ads campaigns for a portfolio of D2C and eCommerce brands. You'll work closely with clients to understand business objectives, translate them into high-performing campaigns, and deliver measurable growth across key performance metrics. This role is ideal for someone who enjoys hands-on campaign management and wants to build expertise in scaling performance for fast-growing digital brands.

What You'll Own

Plan, launch, optimize, and scale Meta Ads campaigns across multiple D2C and eCommerce brands.
Manage campaign budgets with accountability for CAC, ROAS, conversions, and revenue growth.
Partner with clients to understand business objectives and translate them into data-driven campaign strategies.
Monitor campaign performance, identify optimization opportunities, and implement changes to improve outcomes.
Analyze audience behaviour, creatives, and funnel performance to drive continuous improvement.
Prepare performance reports and share actionable insights with clients and internal stakeholders.
Collaborate with designers, content teams, and Marketing Leads to execute high-impact campaigns.
Ensure campaign hygiene, accurate tracking, and timely execution across all managed accounts.
Stay updated on Meta platform changes, industry trends, and best practices to drive better campaign performance.

Who You Are

2–4 years of experience in performance marketing, preferably within a digital marketing agency or D2C environment.
Hands-on experience managing Meta Ads campaigns with live advertising budgets.
Understanding of eCommerce customer journeys and D2C growth strategies.
Strong analytical skills with the ability to interpret campaign data and optimize performance.
Comfortable working with dashboards, reporting tools, and key marketing metrics such as CAC, ROAS, CTR, and conversion rates.
Ability to manage multiple client accounts while maintaining high execution quality.
Strong communication and stakeholder management skills.
Proactive, detail-oriented, and eager to learn in a fast-paced environment.

Why GoKwik

At GoKwik, we're not replacing existing growth setups—we're enabling them. Our role is to complement what's already in motion and unlock a new layer of performance using proprietary technology, AI, and experimentation. You'll work with some of the fastest-growing D2C brands, gain exposure to high-scale campaigns, and collaborate with teams building the future of commerce. As you grow, you'll have opportunities to take ownership of larger accounts, bigger budgets, and increasingly strategic responsibilities.

Skills Required

2-4 years of experience in performance marketing
Hands-on experience managing Meta Ads campaigns with live advertising budgets
Experience within a digital marketing agency or D2C environment
Understanding of eCommerce customer journeys and D2C growth strategies
Strong analytical skills with ability to interpret campaign data and optimize performance
Comfortable working with dashboards, reporting tools, and key marketing metrics (CAC, ROAS, CTR, conversion rates)
Ability to manage multiple client accounts while maintaining high execution quality
Strong communication and stakeholder management skills
Proactive, detail-oriented, and eager to learn in a fast-paced environment

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The Company

New Delhi, Delhi

265 Employees

Year Founded: 2020

What We Do

GoKwik is a data & technology led enabler, building a full-stack solution suite for eCommerce and D2C brands to help them unlock business growth. Embarked on a mission to democratise the shopping experience, GoKwik enables eCommerce brands to deliver superlative customer experience across the shopping funnel thereby boosting conversion rates and revenue growth. It also solves for other critical pain points of the industry such as COD RTO (Return to Origin) and helps brands manage the RTO problem while offering COD as a payment channel. With its recent addition of a third product: KwikChat, GoKwik is solving for low ROIs on marketing campaigns through 30+ Whatsapp use cases such as abandoned cart recovery, click to whatsapp ad campaigns & headless checkout. 1 in 3 shoppers is already shopping on the GoKwik network that has helped 500+ brands scale their businesses with higher GMV realisation & profit margins. It is helmed by Chirag Taneja (Co-Founder and Chief Executive Officer), Vivek Bajpai (Co-Founder and Chief Technology Officer), and Ankush Talwar (Co-Founder and Chief Data Scientist). GoKwik is backed by investors such as Sequoia Capital, Matrix Partners India, RTP Global & Think Investments. GoKwik's team has deep knowledge in the space of eCommerce with people having previous experience in Flipkart, Razorpay, Swiggy, Myntra, Nykaa, and more.