Senior Associate, Investment

Posted 2 Days Ago
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New York, NY, USA
In-Office
67K-67K Annually
Senior level
AdTech • Digital Media • Marketing Tech
The Role
Develop, recommend and execute digital media plans; manage partner selection, RFPs, negotiations, campaign implementation, optimization, reporting, billing and reconciliation; mentor junior staff and liaise with strategy and comms teams.
Summary Generated by Built In

Business Overview 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. 

Position Overview 

The Senior Associate, Investment is required to develop, recommend, execute and evaluate digital media plans from inception to completion with moderate oversight from the Manager. The Senior Associate should be able to work fairly independently once given project parameters, goals and budgets to develop a sound recommendation with clear rationale. The Senior Associate will oversee the Negotiator and Associate in terms of daily maintenance to ensure consistent processes are being followed and all client schedules are delivering. 

Responsibilities 

Client 

  • Able to take on a more client-facing role with moderate oversight from senior team 
  • Attend regular client and vendor meetings, statuses and maintain on-going rapport 

 

Internal 

  • Mentor and assist in the training of Associates and Negotiators 
  • Work closely with Strategy and Comms Design teams to ensure that overall strategy is woven into all media choices 
  • Provide partner selection recommendation and justification designed to deliver on client 
  • Develop the RFPs and oversee the submission process with media partners 
  • Evaluate partner proposals, negotiate plan details, develop plan and ultimately present plan recommendations to internal stakeholders and clients 
  • Oversee campaign implementation, optimization, and performance of campaign activities including authorizations, IO’s, budgets, creative, reporting and the billing and reconciliation process 
  • Manage all partner specific budget allocation, optimization, media partnership programs and added value details 

 

Commercial 

  • Secure best in class marketplace pricing 
  • Foster strong relationships with media partners 

 

Required Skills and Experience  

  • Digital media buying experience 
  • Knowledge of inventory management system such as MediaOcean Prisma  
  • Experience managing multiple, competing priorities, duties and/or projects. Proven ability to accommodate evolving responsibilities and last minute changes 
  • Strong time-management and organizational skills 
  • Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors 
  • Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.) 
  • Strong written, verbal communication and negotiation skills. Good presentation skills a plus 
  • Experience analyzing data and market research 

 

Desired Skills and Experience  

  • 2+ years working within the digital media space preferred 
  • Experience with campaign management/ad serving technology: Atlas DMT, Media Mind 
  • Preferred working knowledge of third party Internet marketing research: comScore Media Metrix, Nielsen NetView, @Plan, NetRatings, and others 
  • Familiarity with basic accounting/math principles; basic statistical analysis experience is a plus 
Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email [email protected].


Salary Range
$66,500$66,500 USD

Skills Required

  • Digital media buying experience
  • Knowledge of inventory management system such as MediaOcean Prisma
  • Experience managing multiple, competing priorities, duties and/or projects
  • Strong time-management and organizational skills
  • Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors
  • PC proficiency and solid working knowledge of Microsoft Office (Word, Excel, PowerPoint)
  • Strong written, verbal communication and negotiation skills
  • Experience analyzing data and market research
  • Presentation skills
  • 2+ years working within the digital media space
  • Experience with campaign management/ad serving technology (Atlas DMT, MediaMind)
  • Working knowledge of third-party Internet marketing research (comScore Media Metrix, Nielsen NetView, @Plan, NetRatings)
  • Familiarity with basic accounting/math principles and basic statistical analysis

IPG Mediabrands Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about IPG Mediabrands and has not been reviewed or approved by IPG Mediabrands.

  • Leave & Time Off Breadth Time off options such as discretionary/unlimited PTO, company-wide Appreciation Weeks, and Wellness Days are positioned as key parts of the package. Feedback suggests these programs meaningfully support flexibility and recovery.
  • Retirement Support A 401(k) with a clearly stated company match, vesting schedule, and access to an ESPP signal strong long-term savings support. Feedback suggests the savings plan is a notable strength within total rewards.
  • Parental & Family Support Paid family benefits and substantial parental leave are highlighted across materials. Feedback suggests caregivers can access meaningful paid time away, with specifics varying by agency and location.

IPG Mediabrands Insights

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The Company
HQ: New York, New York
10,936 Employees

What We Do

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com

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