The Role
Manage and optimize publisher revenue through GAM-driven monetization strategies, KPI tracking, revenue projections, client syncs, ad serving troubleshooting, and cross-functional collaboration with Account, Tech, and Product teams to resolve issues and grow yield.
Summary Generated by Built In
VDO.AI is a global advertising technology innovator, providing brands with intelligent high impact solutions that win the war for consumer attention. Our solutions drive the right outcomes for brands by combining creativity, reach, and targeting across devices, enabling the upper- and mid-funnel brand objectives that all brands and agencies require, turning awareness into performance. We develop impactful connections by curating customized video-driven experiences that convert brand awareness into measurable response
Role Overview:
The Senior Associate – Ad Operations will manage and optimize revenue for our publisher accounts. The ideal candidate will be responsible for analyzing performance, implementing monetization strategies, and maintaining strong client relationships to achieve revenue growth targets.
Role Overview:
The Senior Associate – Ad Operations will manage and optimize revenue for our publisher accounts. The ideal candidate will be responsible for analyzing performance, implementing monetization strategies, and maintaining strong client relationships to achieve revenue growth targets.
Key Responsibilities:
- Own and drive revenue optimization strategies for assigned publisher accounts.
- Manage revenue KPIs and performance benchmarks across all monetization partners.
- Develop and maintain revenue projection plans for each account and track progress against targets.
- Conduct regular weekly/monthly sync calls with clients to discuss performance, growth plans, and resolve issues.
- Perform basic ad serving troubleshooting to ensure optimal delivery and revenue realization.
- Work closely with Account Managers to address account-specific challenges, growth opportunities, and escalations.
- Collaborate with Tech and Product teams to troubleshoot and resolve ad serving issues, policy violations, or product bugs.
Requirements:
- Minimum 2 years of hands-on experience with Google Ad Manager (GAM), including setup, delivery monitoring, and reporting.
- Strong working knowledge of Pricing Rules, Ad Units, Line Items, and Key-Value targeting in GAM.
- Familiarity with Google and AdTech policies including ad quality, invalid traffic, and content compliance.
- Proficiency in MS Excel for data analysis, reporting, and revenue modeling.
- Excellent communication and client management skills.
- Analytical mindset with a focus on yield metrics and optimization strategies
About our parent brand - Z1 Tech:
Z1 Tech (Great Place to Work-Certified™) is a technology first company which strives to innovate digital advertising and marketing to streamline automation in favour of humankind. Our mission is to build for the future. We believe in trying to play where the technology is going, not where it has been. This has enabled us to bet on the future and build successful brands like VDO.AI, Plunic, Receptix and Jnee. Our offices are located in the US and in India (Gurugram).
At VDO.AI, we think innovatively. We are diverse and celebrate each other’s achievement and knowledge. We believe that equality in the workplace drives progress and works as a catalyst to holistic growth. Started with just 5 core members, we are now a team of over 150 people who adhere to different values, beliefs, experiences, backgrounds, and preferences, it still seems like day one.
We're committed to creating a dynamic work environment that values diversity and inclusion and represents employees across various skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations, and gender identities.
Skills Required
- Minimum 2 years hands-on experience with Google Ad Manager (GAM), including setup, delivery monitoring, and reporting.
- Strong working knowledge of Pricing Rules, Ad Units, Line Items, and Key-Value targeting in GAM.
- Familiarity with Google and AdTech policies including ad quality, invalid traffic, and content compliance.
- Proficiency in MS Excel for data analysis, reporting, and revenue modeling.
- Excellent communication and client management skills.
- Analytical mindset with a focus on yield metrics and optimization strategies.
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The Company
What We Do
Z1 Tech is a technology-first company that aims to revolutionize digital content consumption experiences. Our quest started in 2015 to provide future-proof solutions to businesses and empower them in a technologically-dominated environment. Through collaborative efforts of more than 200 innovators spread over 4 countries, we have successfully created revolutionary brands like VDO.AI and Plunic. Our products and services stream over 5 petabytes of content, impacting 25 million people every day. We strive towards increasing our workforce, partners, and brand awareness by 3X every year.
