Our client is a fast-paced, growth-focused marketing agency dedicated to helping their clients scale their businesses through having an impact on sales via innovative and data-driven marketing strategies.
They are seeking a Creative Senior Art Director who will develop creative collateral for campaigns by taking a brand concept and turning it into a tangible creative object. Throughout this process, the ideal candidate will be held accountable for maintaining exceptional creative standards across print, collateral, direct mail, ad circulars, and web creative.
The ideal candidate will play an active role in internal and cross-functional brainstorming sessions, someone who possess a wide range of creative styles and feels comfortable expressing and presenting creative rationale, love to propose new ideas from A/B tests to better ways to get things done. Your extensive experience in the digital space means you understand how to design winning email and display ads that catch consumers' eyes and entice them to click. You'll be expected to stay abreast of current technological realities, and proactively incorporate them into your daily work.
Creative Direction and Development:
- Maintain the creative direction and expectations for specific projects, ensuring they fit the client, brand, retailer, and the overall business objectives, and are cohesive across the entire campaign.
- Oversee multiple design projects at one time. This will include creating teams, creating timelines, ensuring all deadlines are met, confirming clients are satisfied with the results and troubleshooting any issues that may arise during the duration of the project.
- Play an active role in strategic brainstorming sessions.
- Collaborate effectively with Account Management, Planning and the broader creative team to develop disruptive and iconic work
- Present, share and review creative work with Creative Director, Account Management and Planning Leads as well as members of the Management Team.
- Develop disruptive creative that meets both our client's objectives as well as our business objectives, maintaining the company’s expected levels of creative excellence and professionalism
- Ideate, art direct and execute original and iconic creative concepts in response to client briefs, objectives or goals
- Manage and delegate responsibilities to other team members
- Stay on top of all trends and maintain best practices
- Working knowledge of promotional media vendors, as well as the ability to work with a variety of product specifications.
- Experience in an Art Director role and with formally supervising and training employees to organize and prioritize work assignments.
- Knowledge of additional design, prototyping tools or experience with copywriting is a plus, as is expertise in front or back-end coding, illustration, motion graphics, video production, or photography.
- Expertise in brand development, including a strong understanding of how to incorporate a brand throughout all aspects of a campaign.
- Ability to work well under pressure, maintaining quality and attention to detail under real-world deadlines. Self-motivated and collaborative spirit.
- Significant experience designing and concepts in a fast-paced agency or start-up setting.
- Thorough fluency with Adobe Creative Suite. Produce sketches, storyboards, and art layouts based on creative visions and ideas
- Understanding marketing initiatives, strategic positioning and target audience.
- A degree in advertising, marketing, design, fine art or graphic design is ideal but not mandatory.
- A design-related postgraduate qualification or relevant industry equivalent is an added advantage.
- 7 - 8 years of working experience as an Art director or professional designer in an advertising/ creative agency.
- Demonstrable design skills with a strong portfolio.
- Consistent ability to produce and communicate fresh ideas and visual concepts.
- Ability to lead and motivate a team.
- Great understanding of the advertising process.
- Acute observation and an eye for detail.
- High level of accountability and motivation.
- Strong Interpersonal, presentation, leadership and communication skills.
- Creativity and ability to delegate responsibilities.
- Time and Project management skills.
Skills Required
- 7 - 8 years of working experience as an Art director or professional designer in an advertising/ creative agency.
- Demonstrable design skills with a strong portfolio.
- A degree in advertising, marketing, design, fine art or graphic design is ideal but not mandatory.
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