StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.
The Senior Analyst, Verticals and Performance will work on projects and partnerships that will accelerate the development of vertical-specific advertising solutions and bring new innovations to market. This role blends technical problem-solving, data analysis, and business strategy, offering exposure to multiple cross-functional teams and direct opportunities to shape the future of programmatic solutions.
What You'll Be Doing:- Support the team in executing the technical roadmap for Tier 1 projects, including the development, testing and maintenance of targeting and measurement solutions.
- Collaborate with Product, Revenue, Marketing, Business Intelligence, and Data Science teams to design, test, and iterate on vertical-focused initiatives.
- Troubleshoot technical issues (e.g. reporting discrepancies, data pipeline bugs) by analyzing datasets and working with technical teams to identify root issues and establish a path to resolution.
- Design and oversee experiments to validate hypotheses that drive measurable improvements in marketing performance.
- Contribute to analytics proof-of-concepts (POCs) with strategic clients; test and validate custom use cases to establish clear paths to productization.
- Define and track performance OKRs (e.g., data benchmarks, measurement accuracy, lower-funnel KPIs) and communicate strategic impact to senior internal stakeholders.
- Provide hands-on support with ad-hoc and daily operational tasks which include (but are not limited to) campaign reporting & measurement setup, ad-hoc data analysis and market & competitor research.
- 3-5 years of experience in Consulting, Product Management, Business Analysis or Strategy & Operations in an analytics role. Experience with marketing or advertising systems is an asset but not required.
- Advanced knowledge of Python and data analytics libraries (e.g., NumPy, Pandas, Matplotlib) for data manipulation, analysis, and visualization.
- Strong SQL skills, including writing complex queries, optimizing performance, and working with relational database structures.
- Strong analytical and statistical reasoning skills, including experience with A/B testing, significance testing, and regression analysis to generate insights and guide business decisions.
- A proven track record of independently managing strategic and operationally complex projects within cross-functional teams
- Impeccable business judgment, along with an inclination to formulate hypotheses, design tests, and use problem-solving techniques to evaluate solutions.
- Strong verbal and written communication skills, comfortable presenting to senior stakeholders and external audiences.
- Prior experience or familiarity with marketing and advertising technology is a plus.
The compensation range listed for this role reflects the expected base salary for candidates located in Ontario, Canada. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location.
This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package.
Factors Influencing Final Compensation:
- The final compensation offer will be determined by a variety of factors, which may include, but are not limited to: the candidate's specific experience, technical skills, knowledge, abilities, and relevant education, licensure, and certifications.
- Other business factors, such as organizational needs and budget alignment, may also be considered in the final offer.
- Highly competitive salary
- Retirement/ 401K/ Pension Savings globally
- Competitive Paid time off packages including birthday's off!
- Access to a comprehensive mental health care program
- Health benefits from day one of employment
- Work from home reimbursements
- Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
- Robust training and onboarding program
- Coverage and support of personal development initiatives (conferences, courses, books etc)
- Access to StackAdapt programmatic courses and certifications to support continuous learning
- An awesome parental leave program
- A friendly, welcoming, and supportive culture
- Our social and team events!
Please note: Benefits and perks may vary depending on your country of employment and the nature of your engagement. In locations where StackAdapt does not have a legal entity, employment and benefits are administered in accordance with local regulations and partner policies.
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What We Do
StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV and audio ads.
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