(Senior) Analyst, Marketing Data Analytics

Reposted 2 Days Ago
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Praha, Hlavní město Praha, CZE
In-Office
Mid level
Healthtech • Pharmaceutical
The Role
The (Senior) Analyst, Marketing Data Analytics analyzes and manages data for marketing applications, ensuring data quality and supporting business intelligence needs through collaboration with IT and stakeholders.
Summary Generated by Built In

Innovation starts from the heart. Edwards Lifesciences is the leading global structural heart innovation company, driven by a passion to improve patient lives. With millions of patients served in over 100 countries, each team makes a meaningful contribution by improving patient outcomes and discovering lasting solutions for unmet patient needs. Our (Senior) Analyst, Marketing Data Analytics position is a unique career opportunity that could be your next step towards an exciting future.
 

How you’ll make an impact:

The (Senior) Analyst, Marketing Data Analytics plays a key role in supporting Edwards Marketing Technologies team by helping analyze, enhance, and maintain business applications data flowing from campaigns, technologies, experiences and partners. This role works across the full spectrum of Market to Order technologies and applicable enterprise data sets. The ideal candidate will be able to support both business stakeholder and IT team requirements and requests for insights, reports, modeling and data access management.
 

This role will work in partnership with our IT Data Team within Snowflake, PowerBI and Informatica MDM solutions to ensure the Martech applications including Adobe Customer Journey Analytics, Adobe Healthcare Data Shield and Adobe RT-CDP are able to support Market to Order requirements and insights. The role also contributes to data analysis and data management activities that improve reporting accuracy, user experience, and digital operational efficiency. The ideal candidate is detail oriented, proactive, and able to collaborate effectively with stakeholders across IT and business teams in a fast paced, highly collaborative environment.
 

Partner with stakeholders to establish the single source of truth and govern data quality and analytic insights for Marketing and Market to Order Data through data standardization.
 

• Provide guidance to business / functional data stewards to ensure alignment on MDM, data projects and data quality/monitoring efforts

• Lead the execution of Marketing/Market to Order data related projects – data harmonization, data clean up, system enhancements by engaging key stakeholders, data stewards, and IT partners

• Create and maintain data policies, standards and processes; document and maintain data definitions, ownership, and quality rules

• Monitor quality of content and make sure that quality issues are identified, documented, and prioritized

• Provide training and coaching to other data users - Train content contributors with a range of expertise on the importance of following good data-entry and management processes

• Other incidental duties
 

What You'll Need (Required)
• Bachelor’s degree, along with solid prior experience in marketing, content analytics, or a related field
• Strong proficiency in English
 

What Else We Look For (Preferred)
• Strong understanding of data modeling concepts and data visualization best practices using tools such as Power BI, etc.
• Experience working with or implementing Adobe Customer Journey Analytics and Adobe Real-Time CDP is a significant advantage
• Interest in AI technologies and their application in analytics and marketing
• Proficiency in SQL and working knowledge of Python for data analysis
• Strong communication, problem-solving, and stakeholder management skills
• A consulting-oriented approach with the ability to provide strategic advice and guidance.

Top Skills

Adobe Customer Journey Analytics
Adobe Healthcare Data Shield
Adobe Rt-Cdp
Informatica Mdm
Power BI
Python
Snowflake
SQL
Tableau
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The Company
Draper, Utah
13,687 Employees
Year Founded: 1958

What We Do

Edwards Lifesciences (NYSE: EW), is the global leader in patient-focused medical innovations for structural heart disease, as well as critical care and surgical monitoring. We thrive on discovery and expanding the boundaries of medical technology, serving patients in 100+ countries, with the help of our employees in areas including Clinical Affairs, Quality Engineering, Research & Development, Regulatory Affairs, Sales & Marketing, corporate functions and more. Our roots date back to 1958 when Miles Lowell Edwards, a retired engineer with a background in hydraulics and fuel pump operations, set out to build the first artificial heart. Edwards believed the heart could be mechanized and was encouraged by Dr. Albert Starr to focus on developing an artificial heart valve. After just two years, the first Starr-Edwards mitral valve was developed and successfully placed in a patient. This innovation spawned Edwards Laboratories. Miles’ fascination with healing the heart and helping patients with heart disease stemmed from his own experience with rheumatic fever as a teenager and continues to fuel our patient-first culture today. Today, we are as passionate about providing innovative solutions for people fighting cardiovascular disease as we have ever been. It's our Credo. It takes integrity, collaboration, innovation, and focus. We are leaders in the design and manufacture of tissue replacement heart valves and repair products as well as advanced hemodynamic monitoring. We partner with physicians to innovate products designed to help patients live longer, healthier, and more productive lives. Our work is both rewarding and a privilege. The importance of what we do defines our approach. We work together to create an environment where ideas can flourish and we provide our people with the resources, expertise and support to bring those ideas to life. For our legal terms and trademarks, please visit: https://www.edwards.com/legal/legal-terms

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