As a senior marketing advisor, you help develop and update the organization’s products and services to meet member/client needs and support business development. You analyze market needs and develop and implement product and service marketing strategies. You lead and influence planning and development projects, feasibility studies, and complex, highly innovative strategic interventions involving multiple sectors. You help develop and recommend strategic directions and business positions. Your initiatives require extensive knowledge of your field. You make recommendations on the planning and execution of operationally and conceptually complex projects and initiatives that require comprehensive analysis and understanding of the organization and line of business. Coordination is critical, so you frequently interact with stakeholders working in a wide range of other fields. Interpersonal savvy is therefore essential. You serve as expert advisor and subject matter expert, as well as resource person and coach for senior management and decision-making bodies. More specifically, you will be required to:
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Lead specialized development projects, initiatives and activities that significantly impact the entire organization
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Advise your clients and partners to help them position, plan, develop, execute and monitor strategic marketing projects and initiatives
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Develop and update policies, standards, models and programs to support your unit’s strategic projects and initiatives
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Identify, analyze, diagnose and address major issues. Recommend market development strategies, tactics and business solutions to decision-making bodies
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Represent your unit before senior management committees and decision-making bodies
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Represent and negotiate on behalf of Desjardins and enter the organization into agreements with external partners and organizations.
What we offer*
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Competitive salary and annual bonus
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4 weeks of flexible vacation starting in the first year
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Defined benefit pension plan that provides predictable, stable income throughout retirement
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Group insurance including telemedicine
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Reimbursement of health and wellness expenses and telework equipment
* Benefits apply based on eligibility criteria.
What you bring to the table
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Bachelor's degree in a related field
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A minimum of eight years of relevant experience
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Please note that other combinations of qualifications and relevant experience may be considered
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Knowledge of French is required
#LI-Hybrid
Trade Union
At Desjardins, we believe in equity, diversity and inclusion. We're committed to welcoming, respecting and valuing people for who they are as individuals, learning from their differences, embracing their uniqueness, and providing a positive workplace for all. At Desjardins, we have zero tolerance for discrimination of any kind. We believe our teams should reflect the diversity of the members, clients and communities we serve.
If there's something we can do to help make the recruitment process or the job you're applying for more accessible, let us know. We can provide accommodations at any stage in the recruitment process. Just ask!
Job Family
Marketing (FG)
Unposting Date
2024-12-10
What We Do
Desjardins Group is the largest cooperative financial group in North America and the fifth largest cooperative financial group in the world, with assets of $435.8 billion as at March 31, 2024. It was named one of Canada's Best Employers by Forbes magazine and by Mediacorp. To meet the diverse needs of its members and clients, Desjardins offers a full range of products and services to individuals and businesses through its extensive distribution network, online platforms and subsidiaries across Canada. Ranked among the world's strongest banks according to The Banker magazine, Desjardins has some of the highest capital ratios and credit ratings in the industry and the first according to Bloomberg News