Business Development Manager (m/w/d)

Reposted 14 Days Ago
Be an Early Applicant
Köln, Nordrhein-Westfalen, DEU
In-Office
77K-77K Annually
Senior level
Business Intelligence
The Role
Own and grow a portfolio of existing clients: develop account plans, forecasts and renewals; advise clients using market and research insights; present study results with actionable recommendations; identify and execute cross- and up-sell opportunities; collaborate with research, product and commercial teams; monitor market trends to strengthen client relationships.
Summary Generated by Built In

Als Business Development Manager bist du für die Gewinnung neuer Kunden und Sektoren verantwortlich. Du qualifizierst Inbound-Leads ohne AM-Zuordnung, erstellst Angebote, führst diese bis zum Abschluss und übergibst Accounts an das Account Management, sobald sich ein Potenzial für langfristige Betreuung (regelmäßige Analysen oder Subscriptions) abzeichnet.

Das erwartet dich (You will)

  • Du definierst Zielkunden, übernimmst Outbound- und Inbound-Sales-Aktivitäten und führst qualifizierte Leads bis zum Abschluss.

  • Du erstellst Angebote und Pitches und übernimmst die kommerzielle Verantwortung im Sales-Prozess.

  • Du arbeitest eng mit Research (Machbarkeit & Design), Strategic Advisors, Marketing, Product Leads sowie Account Management (für das Handover) zusammen.

  • Du unterstützt beim Aufbau neuer Sektoren, indem du Cases, Referenzen und Vorlagen mit Marketing und Product Leads entwickelst.

  • Du hältst deine Pipeline vollständig und aktuell, inkl. Status, Wahrscheinlichkeiten und Terminen, um maximale Transparenz zu schaffen.

  • Du sorgst für ein sauberes Handover an Account Manager, wenn Kundenpotenziale längerfristig betreut werden sollen.

Das bringst du mit (You have)

  • 3–7+ Jahre Erfahrung im B2B-Neukundengeschäft, idealerweise in insights-, analytik- oder beratungsnahen Umfeldern.

  • Nachweisbare Erfolge in der Qualifizierung von Leads, Angebotserstellung, Verhandlung und Pitching.

  • Starke Kommunikations- und Abschlussstärke – du kannst Entscheider auf Augenhöhe überzeugen.

  • Sehr gute Deutsch- und Englischkenntnisse in Wort und Schrift.

  • Proaktive, zielorientierte Arbeitsweise mit Freude daran, neue Kundenbeziehungen aufzubauen.

Dein Erfolg wird gemessen an

  • Neukunden-Abschlüssen & Umsatz aus New Logos

  • Hit-Rate & Sales-Cycle

  • Qualität der Handover an Account Management

  • Vollständigkeit & Aktualität der Pipeline

Why join YouGov?
Join our global team to help us achieve our social mission: to make millions of people’s opinions heard for the benefit of our local, national, and international communities.
Understanding diversity of opinion requires diversity of background. Although our global panel of millions of people worldwide powers our research, our biggest asset is our people. If our research is to be truly representative of what the world thinks, we need people from all walks of life to be part of the team to bring their perspective to the work we do. 
Life at YouGov
We are driven by a set of shared values. We are fast, fearless, and innovative. We work diligently to get it right. We are guided by accuracy, ethics, and proven methodologies. We respect and trust each other, bringing these values into everything that we do.
We strive to provide YouGovers with best-in-class benefits to support their physical, financial, and emotional wellbeing. We want our employees to have a sense of belonging and uniqueness in a supportive workplace, so they can bring their full selves to work. 
 
Equal Opportunity Employer
As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethic employer. All employment decisions are made based on occupational qualifications, merit, and business need.

Data Privacy
To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at https://jobs.yougov.com/privacy

Skills Required

  • 3-7+ years experience in Account Management, Consulting, or market-research related environment
  • Strong advisory, communication, and presentation skills
  • Good knowledge of market research methods and data-driven consulting approaches
  • High customer orientation and strong commercial understanding
  • Experience building and developing long-term client relationships
  • Independent, structured, and solution-oriented working style
  • Very good German and English skills, spoken and written
  • Confident use of MS Office
  • Experience with CRM systems
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The Company
HQ: London
3,758 Employees
Year Founded: 2000

What We Do

YouGov is an international online research data and analytics technology group. Our mission is to offer unparalleled insight into what the world thinks. With operations in the UK, the Americas, Europe, the Middle East, India and Asia Pacific, we have one of the world's largest research networks. At the core of our platform is an ever-growing source of connected consumer intelligence that has developed daily over our 20 years of operation. We call it living data. All of our products and services draw upon this detailed understanding of our 26+ million registered panel members in over 55 markets to deliver accurate, actionable consumer insights. Our innovative solutions help the world’s most recognised brands, media owners and agencies to explore, plan, activate and track better marketing activities: Explore Actionable answers from your audience - from syndicated data and in-depth custom research to quick surveys and polls. Plan Unlock the most complete view of your audience, with over a million profiling points. Activate Supercharge campaigns with precision targeting and unmissable advertising. Track Continuously monitor what the world thinks about brands, campaigns and your competition, with daily updates. As innovators and pioneers of online market research, we have a strong reputation as a trusted source of accurate data and insights. Testament to this, YouGov data is regularly referenced by the global press, and we are the most quoted market research source in the world (Meltwater 2022).

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