Senior Account Manager, Individual Subscriptions

Posted 5 Days Ago
Be an Early Applicant
Hiring Remotely in Hong Kong
Remote
Senior level
Digital Media • News + Entertainment
The Role
Manages the full lifecycle of individual subscription accounts in Hong Kong, driving new sales, renewals, retention, winbacks, onboarding, and subscriber engagement. Maintains CRM and sales data accuracy, follows up with leads, captures customer insights, and partners with Product, Content, and Marketing teams to improve offerings. The role requires meeting revenue targets while delivering high-quality subscriber support.
Summary Generated by Built In

About the Team:
Subscription, Student and Growth (SSG) supports corporate clients, individual subscribers, and educational institutions accessing SCMP's ecosystem. We drive growth across the SSG product offerings, including print and digital subscriptions, merchandise, events, and other content solutions. 

Purpose of the Position:

As an individual contributor handling end-to-end account management for SCMP individual subscriptions in Hong Kong, the Senior Account Manager drives revenue by closing new sales, and retaining and growing existing accounts. This role manages the complete customer lifecycle, providing best-in-class customer support to maximize subscriber satisfaction and long-term retention. 

In this role, you will: 

  • Revenue & Growth: Drive new subscriber acquisition and retain existing accounts to consistently hit and exceed new and renewal revenue targets.
  • Retention & Engagement: Cultivate strong, ongoing relationships with individual subscribers, providing exceptional end-to-end service to minimize churn and maximize customer lifetime value.
  • Pipeline & Winback Management: Proactively follow up on inbound leads and engage churned subscribers to drive high lead conversion and winback rates. 
  • Subscriber Onboarding & Lifecycle: Oversee the full customer onboarding experience and maintain active engagement throughout the subscriber journey.
  • Data & CRM Hygiene: Ensure accurate and timely logging of sales orders, subscriber data, and pipeline activities in Salesforce/CRM.
  • Voice of Customer: Capture subscriber feedback, usage trends, and market insights to partner with internal Product, Content, and Marketing teams to enhance SCMP's offerings.

Skills and Experience that will lead to success:

  • Bachelor’s degree (BA/BS) in Business, Communications, Marketing, or a related discipline.
  • 5+ years of proven success in digital sales, retail sales, or account management.
  • Prior experience within subscription-based models, publishing/media, or business intelligence is highly preferred.
  • Native-level fluency in English and Cantonese (written and spoken) is required.
  • Excellent interpersonal skills with a persuasive, client-facing communication style.
  • Self-starter with a strong track record of working independently to meet and exceed individual revenue targets.
  • Proficiency in Salesforce (or equivalent CRM), Piano platform, and Google Suite is a strong plus.
  • Candidate with more experience will be considered for the Assistant Manager position.

Work location will be at Causeway Bay office.

Our Privacy Notice aims to comply with all relevant data privacy and protection laws. You should read the Privacy Notice in full at ​corp.scmp.com/privacy-policy.

Skills Required

  • Bachelor's degree in Business, Communications, Marketing, or a related discipline
  • 5+ years of proven success in digital sales, retail sales, or account management
  • Native-level fluency in English and Cantonese, written and spoken
  • Excellent interpersonal skills and persuasive, client-facing communication style
  • Ability to work independently and meet or exceed individual revenue targets
  • Experience with subscription-based models, publishing/media, or business intelligence
  • Proficiency in Salesforce or equivalent CRM, Piano platform, and Google Suite
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The Company
HQ: Causeway Bay, Hong Kong
1,199 Employees
Year Founded: 1903

What We Do

The South China Morning Post is a leading news media company that has reported on China and Asia for more than a century with global impact. Founded in 1903, SCMP is headquartered in Hong Kong, where it is the city’s newspaper of record, with a growing correspondent staff across Asia and the United States. Our vision is to “Elevate Thought”, and our mission is to “Lead the global conversation about China”. The South China Morning Post is a global digital news leader with a unique role in championing the plurality of voices in Asia through its breadth and depth of news coverage. SCMP is committed to informing and inspiring through journalism of the highest standards. Apart from its flagship newspaper, SCMP also publishes news 24/7 on SCMP.com. In 2020, SCMP became the first news organisation in Asia to join the Trust Project, a consortium of top news companies developing global transparency standards for credible journalism. Additionally, SCMP publishes a portfolio of premium lifestyle and fashion titles in Hong Kong including Cosmopolitan, ELLE, Esquire and, Harper’s BAZAAR. SCMP is also home to Abacus, a digital news brand focused on China's tech industry; Inkstone, a daily news brief for those curious about China's growing impact around the world; and Goldthread, a content platform with a focus on food, travel and culture in China. For more information, please visit us at www.scmp.com. Our Privacy Notice aims to comply with all relevant data privacy and protection laws. You should read the Privacy Notice in full at http://corp.scmp.com/privacy-policy

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