Senior Account Executive

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Hiring Remotely in Toronto, ON, CAN
In-Office or Remote
Digital Media
The Role

Are you one of the 20% of the closers who consistently produce 80% of the business? Then we have a superb selling opportunity for you. We are currently looking for a Senior Account Executive to join our team at LabX Media Group. If you are a driven sales professional and have a passion for digital & print platforms, web-based products and live conference sales, this role is for you.


The Senior Account Executive will use consultative sales skills to develop print/digital media and lead gen programs that target the healthcare markets of clinical laboratory, anatomic pathology, informatics, and in vitro diagnostics (IVD). Using actionable, best-practice management content, we connect vendors to the decisionmakers and influencers at clinical labs and pathology practices.


This position will work within an established US sales territory with significant existing and new account growth potential. The successful candidate is someone who thrives on new opportunity and has experience in selling lead gen programs, digital advertising, media, and live onsite and virtual events. However, we will also consider candidates who work for vendor sales teams in the clinical lab/pathology space, who have pre-established sales relationships with decisionmakers in that market.


The sales team is responsible for achieving revenue goals by building and maintaining strong, long-term relationships with existing customers while actively developing new business opportunities. Success in this role is measured through key performance indicators such as service quality, customer satisfaction and retention, sales performance and knowledge across product categories, market competitiveness, participation in industry trade shows, and new account acquisition.

Scientific, B2B, or technical sales experience is a plus but not required if you are willing to learn and pick things up quickly. Additionally, you would be selling various sponsorships and partnerships for a large B2B live event.


 Responsibilities:

  • Maintain & build new client relationships, perform outbound calls/presentations to proactively develop a specified customer base, and prospect to attain growth objectives
  • Focus on monthly and full year sales goals. Maintain and expand product growth across customer portfolio
  • Advise clients on advertising campaigns, building campaigns that fit clients’ goals & objectives
  • Communicate special offers, promotions, and new advertising vehicles to customers
  • Develop and organize meetings, prepare, and attend tradeshows/events/seminars to enhance client relationships
  • Compile reports to the sales director regarding goals achieved, target accounts, and meetings held.  Share this in Bi-weekly team meetings.
  • Assess characteristics of products or services and advise on the advertising needs/analysis of the competitive landscape. Share what clients report back from discussions.
  • Prepare or oversee the preparation of reports, briefs, statistics, and presentations
  • Work closely with the fulfillment team to execute customer programs
  • Review campaign success with relevant teams and ensure programs are meeting client expectations
  • Identify opportunities to grow customer programs based on their changing needs and new product launches
  • Back up other sales teams if coverage is needed – holiday & event attendance
  • Organize territory sales operations using our CRM system
     

Requirements:

  • Minimum of a bachelor’s degree required; degree in sales, marketing or business a plus
  • 5+ years of experience in sales; lead gen and advertising product sales experience is preferred
  • Sales experience in the clinical lab or pathology space is preferred, but not required
  • Excellent communication skills, including professional correspondence over the phone and email, and a high attention to detail
  • Ability to work independently with minimum supervision
  • Experience with pricing strategies and large-scale negotiations
  • Knowledge of various science and/or laboratory equipment is an asset, but not required
  • The ideal candidate will be hard-working, positive, goal-oriented, analytical, detailed, and organized

Travel:


  • Travel in the US is required to visit clients within the sales territory and attend industry trade shows throughout the US. More or less travel may be required depending on the candidate’s geographic location and changing territory needs and opportunities. 
  • A passport is not a prerequisite for application but will be eventually required for periodic travel.

This job posting is for a current vacancy. 

LabX Media Group is an enthusiastic equal opportunity employer. We celebrate multiple approaches and points of view. Diversity drives innovation: so, we foster a culture where difference is valued. We are committed to diversity, equity, and inclusion and welcome applications from everyone!

 

Reasonable accommodation is available for qualified individuals with disabilities, upon request when contacted for an interview. We thank all candidates for applying. Only those candidates selected for an interview will be contacted.

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The Company
HQ: Midland, Ontario
129 Employees
Year Founded: 1995

What We Do

LabX Media Group is a leading B2B science media company delivering award winning editorial, essential industry news, analysis, and insights for members of the scientific research and life science communities. LabX Media Group connects laboratory professionals with the resources to help them make smarter buying decisions through powerful, market-leading brands — In addition to the flagship LabX, the Group includes Lab Manager, The Scientist, Technology Networks, Drug Discovery News and IFLScience which together represent an unmatched editorial platform and interactive community for the laboratory industry.

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