Senior Account Executive, Taipei
You Have A Passion To Lead
Accountability makes you happy. Being in the thick of the action and making a difference are exhilarating for you. You relish the opportunity to advise clients and solve difficult problems while working in collaboration with some very smart and experienced teammates. You embrace new technologies such as AI, Semiconductor, Software platforms, applications and Greentech, and can see how they can shape future industries and transform businesses.
The Hoffman Agency is an international public relations and integrated marketing communications company that crafts stories to build brands. For more information, visit https://www.apac.hoffman.com/
We are seeking high-energy, intelligent and ambitious account managers with a passion for storytelling, learning and a commitment to excellence. Must have a sense of humor and appetite for working in a positive team environment.
This is a chance to learn, grow and advance in communications by working with some of the brightest minds in PR and integrated marketing communications.
If you like where this story is leading, read on.
The Plot Thickens: Job Description
- Account leadership: Play a key role in day-to-day management of all components of multiple-client PR programs with speed and accuracy. Experience in running integrated marketing communications campaigns and multi-market programs for clients
- Client relations: Serve as point person and trusted partner with clients, providing counsel and setting expectations for program execution; maintain proactive attitude, responsibility and perspective that continually advances the quality of work
- Media relations: Drive strategy for media pitching, maintain a network of media contacts, deliver signature stories, host media briefings, and provide counsel to spokespersons
- Content creation: Ensure consistent tone and accuracy of content, review key content pieces (such as press releases Q&A documents, bylines), and drive development of key messages and PR plans for clients
- New business: Contribute to RFPs and pitch decks, and participate in new business presentations
- Reporting: Oversee and review all reporting efforts, track results against annual goals, and drive client satisfaction
- Mentorship/training: Serve as a direct manager to junior staff, and provide constructive feedback to help staff grow and advance in their careers at Hoffman
Attributes of the Protagonist (That’s You)
- Creative
- Critical thinker
- Leader
- Team player
- Accountable
- Entrepreneurial nature and attitude
- Passionate about public relations and writing
- Passionate about technology/AI/digital
- Excited to continually learn new things
- Curious
- Initiative
- SENSE OF HUMOR
- Teamwork
- Organized
- Inclusive
The Hero’s Background: Qualifications
- Bachelor’s degree in Business, PR/Advertising, Communications, Journalism or Linguistics
- Have a minimum of 3 years of experience in client relationship management and media relations
- Superior writing and communication skills
- Engage in assisting the Agency’s growth
- Continually strive to understand technology
- Demonstrate business communication skills in both English and Chinese
- Experience in and a passion for digital and social media communications a plus
- An enterprising and curious mindset
- An entrepreneurial nature, passion and can-do attitude
Come join us and be on the cutting edge of communications. We value diverse thinking, and we regularly push the boundaries of Integrated Communications.
Skills Required
- Bachelor's degree in Business, PR/Advertising, Communications, Journalism or Linguistics
- Minimum of 3 years experience in client relationship management and media relations
- Experience running integrated marketing communications campaigns and multi-market programs
- Superior writing and communication skills
- Business communication skills in both English and Chinese
- Continual learning and understanding of technology, including AI and related sectors
- Experience in and passion for digital and social media communications
- Entrepreneurial mindset, initiative, and can-do attitude
- Ability to mentor and manage junior staff and provide constructive feedback
What We Do
The Hoffman Agency is a global marketing and public relations consultancy headquartered in San Jose, CA, specializing in business-to-business technology. The firm helps technology, telecommunications, consumer electronics, and travel companies communicate compelling messages and solve complex business problems through integrated communications, digital content marketing, and thought leadership campaigns designed to support brand growth and sales.
.jpeg)
