Senior Account Executive, Tech PR

Posted 7 Days Ago
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New York, NY, USA
Hybrid
Senior level
Professional Services • Social Media
5WPR is a top 10 independent, full-service PR agency known for programs that engage with businesses, issues and ideas.
The Role
Lead media relations and communications strategy for technology clients in an agency setting. Responsibilities include writing press materials, developing proactive pitches, securing media coverage, building journalist relationships, identifying speaking opportunities, advising clients, managing multiple accounts, and mentoring junior staff.
Summary Generated by Built In
Senior Account Executive, Technology

5W is hiring a Senior Account Executive for our Technology practice. We're looking for someone with agency experience supporting tech clients: a strong pitcher and writer who knows how to turn a client announcement into real coverage, and who can manage multiple accounts at once.

You'll work directly with clients every day, lead media outreach across your portfolio, and help shape the strategy behind it. It's a role with real ownership and room to grow, and it rewards people who take initiative.

What You'll Do

Media Relations & Storytelling

  • Craft compelling media materials from the ground up: press kits, press releases, media alerts, fact sheets, bios, case studies, and backgrounders
  • Develop proactive, creative pitch angles rooted in each client's industry, current trends, and news moments
  • Drive consistent, high-impact media results across your portfolio of clients
  • Build and nurture genuine relationships with influential tech journalists, editors, and industry voices to secure standout placements
  • Monitor the media landscape and identify speaking opportunities that position clients as experts in their field

Strategy & Client Leadership

  • Contribute to strategic communication plans, including media opportunities, tactics, and timelines
  • Serve as a daily point of contact for clients, updating, reporting, and advising on media relations
  • Bring sharp strategic and creative thinking to brainstorms that shape client programs
  • Provide strong guidance and mentorship to junior team members
  • Take on additional research, projects, and opportunities as they arise
What You Bring
  • 3–5 years of PR experience, with time spent supporting technology clients in an agency setting
  • A strong network of tech media contacts and a demonstrated ability to land coverage
  • Excellent writing, pitching, and presentation skills
  • Superior account and time management skills, with the ability to juggle competing deadlines
  • An entrepreneurial spirit and a genuine curiosity about the tech industry

Why you'll love working here:

  • Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!
  • Flexible PTO
  • Summer Fridays and Winter, Spring, and Fall Fridays too!
  • Hybrid work model offering flexibility and work-life balance
  • Expanded parental leave and family planning support
  • Continuous learning through “5W University” and development initiatives
  • Student Loan Reimbursement
  • Professional Development Support
  • Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!
  • Charitable giving, including matching donations

#LI-Hybrid


Skills Required

  • 3-5 years of public relations experience
  • Agency experience supporting technology clients
  • Strong network of technology media contacts
  • Demonstrated ability to secure media coverage
  • Excellent writing, pitching, and presentation skills
  • Superior account and time management skills
  • Ability to manage competing deadlines and multiple accounts
  • Entrepreneurial spirit and curiosity about the technology industry
Am I A Good Fit?
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The Company
HQ: New York, NY
500 Employees
Year Founded: 2003

What We Do

With offices in New York City and Miami, 5W has over 300 professionals serving clients in B2C (beauty and fashion, consumer brands, lifestyle and entertainment, food and beverage, health and wellness, technology, travel and hospitality, home and housewares); B2B (corporate communications, technology, reputation management, CSR, sustainability communications); digital media (social media, SEO and graphic design), public affairs; government relations; and crisis communications. 5W’s team of experts bring leading businesses a resourceful, bold and results-driven approach to communications. 5WPR has been named one of Inc. Magazine’s Best Workplaces 2022. The firm was founded in 2003 and has received numerous industry accolades including PR Agency of the Year, Digital/Social Media Campaign of the Year, PR Executive of the Year, Product Launch of the Year, Business to Business Program of the Year and others.

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