WHO WE ARE
Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.
Role Overview https://zetaglobal.com/sailthru/
The Senior Enterprise Account Executive, Publishers customers is responsible for driving new enterprise revenue by helping retailers and commerce companies transform customer engagement, increase lifetime value, and unlock first-party data as a strategic asset.
This role leads with CRM, CDP, and lifecycle marketing transformation, positioning Publisher accounts as the system of intelligence for customer relationships. From this foundation, the AE extends into retail media and monetization opportunities.
The ideal candidate has deep experience selling into retailers and eCommerce organizations, with strong expertise in MarTech and customer data strategy.
Key Responsibilities
Enterprise Sales & Revenue Growth
- Own full-cycle enterprise sales across net-new retail and commerce accounts
- Develop and execute account strategies targeting large retailers and omnichannel brands
- Consistently exceed quota across complex, multi-product deals
CRM & Lifecycle-Led Solution Selling (Primary Focus)
- Lead conversations around:
- Customer data unification (CDP/CRM)
- Lifecycle marketing and personalization
- Customer retention, loyalty, and LTV growth
- Position Publisher Cloud as the foundation for customer intelligence and engagement orchestration
First-Party Data Strategy
- Help retailers activate first-party data across:
- Owned channels (email, mobile, web)
- Paid media and partner ecosystems
- Drive use cases that improve conversion, retention, and customer experience
Retail Media as a Growth Extension
- Extend CRM/CDP conversations into:
- Retail media network enablement
- Audience monetization and partner activation
- Connect improved customer data to incremental advertising revenue opportunities
Executive Engagement & Business Case Development
- Build relationships with:
- CMOs and Chief Digital/Commerce Officers
- Heads of CRM, Loyalty, and Customer Experience
- Develop ROI-driven business cases tied to:
- Customer lifetime value (LTV)
- Retention and repeat purchase rates
- Media monetization growth
Cross-Functional Leadership
- Partner with Solutions Consulting to validate data and activation use cases
- Align with Product Marketing on retail and CRM narratives
- Collaborate with Customer Success to drive expansion across lifecycle and media
Required Experience
- 7–10+ years of enterprise sales experience in MarTech, CRM, CDP, or AdTech
- Proven success selling into retailers, eCommerce, or omnichannel brands
- Deep expertise in CRM/CDP/lifecycle marketing platforms (priority)
- Working knowledge of retail media and AdTech ecosystems
- Experience closing complex enterprise deals ($250K–$1M+)
Preferred Qualifications
- Experience with loyalty platforms, personalization engines, or marketing automation
- Familiarity with retail media networks and commerce data monetization
- Understanding of identity resolution and privacy-first data strategies
What Success Looks Like
- Drives measurable improvements in customer engagement, retention, and LTV
- Establishes Publisher Cloud as the core customer data and activation platform
- Successfully expands into retail media monetization opportunities
- Becomes a trusted advisor to marketing, CRM, and digital leaders
BENEFITS & PERKS
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
SALARY RANGE
The compensation range for this role is $200,000 - $250,000.00, depending on location and experience.
PEOPLE & CULTURE AT ZETA
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.
We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/
ZETA IN THE NEWS!
https://zetaglobal.com/press/?cat=press-releases
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What the Team is Saying
Zeta Global Compensation & Benefits Highlights
How does Zeta Global ensure its pay and bonus plans are competitive?
Zeta Global supports competitive compensation through a mix of base pay, equity, performance incentives, financial benefits and employee feedback-informed rewards. The company’s total rewards approach connects compensation with ownership, financial planning and benefits that support employees’ broader well-being.
- Competitive pay and incentives: Zeta lists competitive pay, equity, performance bonuses and an employee stock purchase plan as part of its compensation and total rewards offerings. Employees also describe compensation as a strength. A software engineer said Zeta offers “good compensation,” “best appraisals and pay raise” and a “supportive work environment,” while a director cited “compensation” as one of the strengths of the company.
- Equity and ownership: Zeta offers company equity and an employee stock purchase plan, giving employees ways to participate in the company’s growth. Its broader financial benefits also include a 401(k) with company match, monthly financial workshops, commuter benefits and insurance coverage, reinforcing compensation as part of a larger financial wellness package.
- Performance-oriented rewards: Employee reviews describe Zeta’s compensation as tied to performance and growth. One employee said, “Zeta pays well,” while another said compensation is “within industry range and revised every year.” A finance analyst cited “great incentives,” and a director described Zeta as a place to “shape your career” with room to move up. (Comparably; Glassdoor reviews; Indeed reviews)
- Benefits that strengthen total rewards: Zeta’s rewards package extends beyond pay through health, dental and vision insurance, mental health benefits, pet insurance, flexible time off, parental leave, adoption assistance, fertility and family-building support, travel assistance for reproductive health procedures, volunteer days and wellness resources. The company also says it uses wellness surveys and employee feedback to shape benefits updates, including expanded parental leave and adoption assistance.
- External signals:
- Compensation sentiment: Employees on external review sites describe Zeta’s compensation as “good,” “great” and competitive, with reviews citing pay raises, incentives, benefits and performance-based earning potential. (Glassdoor reviews; Indeed reviews; Comparably)
- Benefits signals: External profile data lists company equity, performance bonuses, an employee stock purchase plan and a home-office stipend for remote employees.
- Financial wellness: Zeta’s benefits include 401(k) matching, financial workshops, insurance coverage and employee stock purchase participation.
Bottom line: Zeta Global’s compensation approach combines competitive pay, performance incentives, equity, stock purchase access and broad benefits, giving employees both near-term rewards and longer-term financial participation in the company’s growth.
Zeta Global Insights
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What We Do
Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.
Why Work With Us
At Zeta, people have the freedom to think creatively, take initiative, and grow. We value curiosity, innovation, and teamwork, empowering everyone to use AI and technology in smarter ways to drive impact for clients, consumers, and each other while shaping the future together.
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