Senior Account Executive - Canvas - K12

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
90K-112K Annually
Senior level
Edtech • Information Technology
The Role
Drives new-logo growth, upselling, and cross-selling of Instructure’s education software across an assigned K-12 territory. Builds district relationships, conducts needs analyses, creates tailored proposals and presentations, manages purchasing processes, forecasts sales, maintains Salesforce records, and achieves quotas. Requires enterprise SaaS sales experience, consultative selling skills, executive-level engagement, and willingness to travel up to 50%.
Summary Generated by Built In

At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:

Instructure is seeking an experienced Senior Account Executive to join our growing K-12 sales team. You’ll play a key role in expanding the reach of our learning solutions—including Canvas, MasteryConnect, and LearnPlatform—across your assigned territory, helping districts modernize and simplify their approach to education.

 

What you’ll do

 
  • Drive new business growth by selling the Instructure suite (Canvas, MasteryConnect, LearnPlatform, and related services) in your territory

  • Hunt for new logo business while upselling and cross-selling to existing accounts

  • Share insights to help prospective clients accurately evaluate solutions and choose what best fits their needs

  • Prepare and tailor messaging and presentations for prospective clients

  • Guide prospects through the purchasing process to successful, timely closure

  • Accurately forecast your quarterly and annual sales performance

  • Develop targeted sales strategies to build and nurture a robust client pipeline

  • Build and maintain relationships with key stakeholders throughout school districts

  • Consistently achieve or exceed sales quotas within established timelines

  • Partner closely with Regional Directors and clients in the field to gain referrals and expand market presence

  • Log detailed, accurate account information in Salesforce CRM in a timely manner

 

What we’re looking for

 
  • 5+ years of proven sales experience, ideally within EdTech or SaaS solution sales

  • Experience with enterprise-level software sales and services

  • Understanding of educational pedagogy and the dynamics of selling a learning management system (LMS) preferred

  • Demonstrated ability to sell at all levels, including C-suite and executive leadership

  • Outstanding strategic and consultative sales skills

  • Ability to conduct thorough needs analyses and develop tailored proposals

  • Willingness to travel up to 50%

 

If you are driven by helping educators transform how learning happens, and you thrive in a dynamic, high-growth environment, we want to meet you. Join us in shaping the future of education at Instructure.

Get in on all the awesome at Instructure!

We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:

  • Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.

  • Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.

  • Generous time off, including local holidays and our annual “Dim the Lights” period in late December, when teams are encouraged to step back and recharge based on departmental needs.

  • Comprehensive wellness programs and mental health support

  • Learning and development resources, including professional development tools and tuition reimbursement, to support your growth

  • The technology and tools you need to do your best work

  • Motivosity employee recognition program

  • A culture rooted in inclusivity, support, and meaningful connection

We believe in hiring great people and treating them right. The more diverse we are, the better our ideas and outcomes.

Instructure is an Equal Opportunity Employer. We comply with applicable employment and anti-discrimination laws in every country where we operate.

All employees must pass a background check as part of the hiring process. To help protect our teams and systems, we’ve implemented identity verification measures. Candidates may be asked to verify their legal name, current physical location, and provide a valid contact number and residential address, in accordance with local data privacy laws.

Any attempt to misrepresent personal or professional information will result in disqualification.

Skills Required

  • 5+ years of proven sales experience
  • Experience with enterprise-level software sales and services
  • Ability to sell to C-suite and executive leadership
  • Outstanding strategic and consultative sales skills
  • Ability to conduct thorough needs analyses and develop tailored proposals
  • Willingness to travel up to 50%
  • Experience in EdTech or SaaS solution sales
  • Understanding of educational pedagogy and learning management system sales

Instructure Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Instructure and has not been reviewed or approved by Instructure.

  • Fair & Transparent Compensation — Pay is considered market-competitive for many engineering, product, and quota-carrying roles, especially when factoring base, variable, and equity. In these tracks, total rewards are often characterized as fair-to-strong for the role and location.
  • Healthcare Strength — Health coverage is described as comprehensive, including medical, dental, vision, mental-health support, and HSA/FSA options. Employer contributions are often portrayed as strong, and core medical benefits receive consistently positive marks.
  • Leave & Time Off Breadth — Time off offerings include flexible or “unlimited” PTO, paid holidays, and paid sick time, paired with widespread remote/hybrid flexibility. This breadth of time off and work flexibility is often viewed as a meaningful perk that enhances overall value.

Instructure Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Salt Lake City, UT
1,233 Employees
Year Founded: 2008

What We Do

Instructure is helping people grow from the first day of school to the last day of work. More than 30 million people use its Canvas and Bridge platforms for learning management and employee development.

Similar Jobs

Square Logo Square

Account Executive

eCommerce • Fintech • Hardware • Payments • Software • Financial Services
Remote or Hybrid
Detroit, MI, USA
12000 Employees
129K-233K Annually

Square Logo Square

Mid-market Account Executive

eCommerce • Fintech • Hardware • Payments • Software • Financial Services
Remote or Hybrid
8 Locations
12000 Employees
164K-297K Annually

Square Logo Square

Data Scientist

eCommerce • Fintech • Hardware • Payments • Software • Financial Services
Remote or Hybrid
8 Locations
12000 Employees
95K-168K Annually

Rapid7 Logo Rapid7

Senior Director, Customer Innovation

Artificial Intelligence • Cloud • Information Technology • Sales • Security • Software • Cybersecurity
Remote or Hybrid
United States
2400 Employees
211K-285K Annually

Similar Companies Hiring

Axle Health Thumbnail
Artificial Intelligence • Healthtech • Information Technology • Logistics
Santa Monica, CA
25 Employees
NODA AI Thumbnail
Artificial Intelligence • Information Technology • Software • Cybersecurity
Sydney, AU
54 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account