Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry’s digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.
SEM Associates at Thomas Marketing Services execute and drive integrated search engine marketing strategies across both SEO and PPC for our B2B clients in the industrial and manufacturing space. This role owns the day-to-day execution and strategic optimization of client SEM programs, ensuring strong performance across organic and paid search channels.
Working alongside a team of SEM professionals, Client Services, and Production leadership, SEM Associates help deliver high-quality keyword research, technical SEO, on-page optimization, paid media campaign execution, and performance reporting. This role requires analytical thinking, comfort with marketing technology platforms, and the ability to manage multiple client programs while delivering actionable recommendations.
What you’ll be doing as our SEM Associate
● Execute integrated SEO and PPC strategies for assigned client accounts
● Conduct keyword research to identify high-opportunity keyword groups and optimization strategies
● Monitor client website technical performance and recommend improvements to support SEO best practices
● Implement on-page optimizations, including metadata updates, schema, and content publishing support
● Build, optimize, and maintain Google Ads and LinkedIn Ads campaigns to drive performance KPIs
● Audit existing paid media accounts and identify optimization opportunities
● Monitor web analytics dashboards and reporting tools; deliver regular insights and recommendations
● Assess user flow and conversion performance across SEO and PPC efforts
● Recommend budget, bidding, targeting, and ad creative optimizations to improve paid media results
● Communicate performance insights and strategic recommendations to internal teams and Client Services
● Occasionally join client calls to support strategic discussions and reinforce recommendations
● Stay up-to-date on SEM industry trends, platform updates, and algorithm changes
What you bring to our team
● 2+ years of experience in search marketing or digital marketing
● Working knowledge of both SEO and PPC best practices
● Experience executing Google Ads campaigns and SEO optimization initiatives
● Proficiency in Google Analytics (GA4), Google Tag Manager, Google Search Console, and Looker Studio; certifications preferred
● Strong analytical and written English communication skills
● Ability to manage multiple accounts and priorities in a fast-paced environment
● Curiosity and motivation to stay current with SEM trends and innovations
Some nice-to-have experience
● B2B and/or industrial/manufacturing industry knowledge
● Agency experience
● Experience with SEM tools such as SEMrush, Ahrefs, Screaming Frog, and more
● Experience with HubSpot and WordPress
● Google Ads and/or Google Analytics certifications
Please submit your resume in English.
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Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
Skills Required
- 2+ years of experience in search marketing or digital marketing
- Working knowledge of both SEO and PPC best practices
- Experience executing Google Ads campaigns and SEO optimization initiatives
- Proficiency in Google Analytics (GA4) and Google Tag Manager
- Strong analytical and written communication skills
Xometry Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Xometry and has not been reviewed or approved by Xometry.
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Healthcare Strength — Core medical, dental, and vision coverage for employees and dependents is highlighted alongside mental‑health resources and an EAP. Feedback suggests many view the health plan as good or flexible, contributing positively to total rewards.
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Retirement Support — A 401(k) program and company‑paid life/STD/LTD are positioned as core financial protections. Feedback suggests retirement offerings are a consistent component of total compensation.
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Leave & Time Off Breadth — Flexible time off, paid holidays, volunteer time, and hybrid/remote options expand the time‑away and flexibility toolkit. Feedback suggests this breadth adds meaningful non‑cash value for many roles.
Xometry Insights
What We Do
Xometry is the leading AI-enabled marketplace for on-demand manufacturing, transforming one of the largest industries in the world. With its proprietary technology, Xometry creates a marketplace that enables designers and engineers to rapidly source high-quality on-demand manufactured parts and assemblies. Xometry's innovative platform also empowers sellers of manufacturing services across the nation to grow their businesses. Xometry’s buyers range from self-funded startups to Fortune 100 companies.
