Savory Sr Brand Manager

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. 

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

JOB PURPOSE

Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world.  The purpose of the role is to lead the strategic development and execution of brand marketing plans that drive growth, strengthen brand equity, and deliver business results. The Senior Brand Manager will be responsible for identifying consumer insights, managing brand performance, and executing integrated marketing campaigns that align with the company’s vision and market dynamics.

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

• Support and implement the brand marketing plan, by identifying opportunities and responding to consumers’ needs, to be able to deliver the brand and category financial results. 
• Reviewing the progress and success of a brand campaign based on the KPIs, making adjustments or pitching ideas for new campaigns as necessary.
• Assess and monitor continuously the brand performance and brand health; prepare share analysis per brand recommend actions talking into account local market development, trends, drivers, consumers’ attitudes, and behaviours in the category.
• Offer support in conducting market research to determine a target audience’s needs, wants, habits, interests, and other relevant factors used in creating targeted marketing campaign.
• Identify and develop business opportunity when there is an unmet need based on consumer research and best practice of Unilever mix following the proper approval procedures. 
• Initiate all media briefs according to brand strategy and allocated budget & coordinate the creation of all media assets.
• Managing the allocated advertising budget for responsible brand

WHAT YOU NEED TO SUCCEED

Experiences & Qualifications

• A Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. Some roles may prefer or require a Master’s degree (e.g., MBA).
• 5+ years of experience in marketing
• Proven track record of successfully managing and growing brands, including launching campaigns and driving brand equity.
• Ability to manage end-to-end projects, with great responsibility and accountability on deadlines and performance KPI tracking
• Ability to work both independently, but also collaboratively as part of a team in a fast-paced environment
• Strong capability of data analysis (consumer, financial, market trends) and integrate the insights throughout marketing campaigns/business to drive better results.
• Capability of developing strong team relationships and collaborate with functional departments to plan integrated marketing campaigns

Unilever embraces diversity and encourages applicants from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.