We deliver on this mission by empowering our employees by encouraging and recognizing superior performance and innovative solutions, by promoting teamwork and divisional cooperation.
POSITION OVERVIEW
The Salesforce Marketing Cloud Specialist will leverage their technical expertise to execute intricate marketing strategies. Working closely with both the marketing and technology teams, you will play a key role in developing, maintaining, and optimizing marketing automation through Salesforce Marketing Cloud. You will be responsible for converting business requirements into effective technology solutions and ensuring their accurate, efficient, and dependable implementation.
- Develop, maintain, and optimize marketing automation processes using Salesforce Marketing Cloud.
- Create and manage email marketing campaigns, customer journeys, and tailored content for various audience segments.
- Design and configure automations in Automation Studio to drive customer journeys.
- Build, manage, and optimize Data Extensions for efficient data handling.
- Act as the subject matter expert (SME) in AMPscript, overseeing the technical development of all Marketing Cloud journeys and audience segmentation for JV and Retail.
- Provide training and offer ongoing support to internal users on Salesforce Marketing Cloud functionalities and best practices.
- Design, test, build, and demonstrate proof of concepts, data integrations, queries, automations, journeys, and reports when required.
- Continuously stay updated on the latest Salesforce Marketing Cloud releases, features, and industry trends to improve marketing automation capabilities within the organization.
REQUIRED SKILLS AND QUALIFICATIONS
- Salesforce Marketing Cloud Administrator certification.
- Extensive hands-on experience with Marketing Cloud, including Journey Builder, Email Studio, and Automation Studio.
- In-depth knowledge of marketing automation principles and best practices.
- Proficiency in HTML/CSS, SQL, and AMPscript for customizing email templates.
- Strong attention to detail with the ability to handle multiple projects and meet deadlines effectively.
- Ability to stay current with industry trends and best practices, identifying opportunities to enhance existing and future solutions.
- Experience working with Sales Cloud, Salesforce Lightning, and Salesforce CRM.
PREFERRED QUALIFICATIONS
- Experience in the mortgage industry or financial services.
Additional Information:
While this description is intended to be an accurate reflection of the position’s requirements, it in no way implies/states that these are the only job responsibilities. Management reserves the right to modify, add or remove duties and request other duties, as necessary.
All employees are required to have smart phones that meet Company security standards with the ability to install apps such as Okta Verify and Microsoft Authenticator. Employment will be contingent on this requirement.
Company Benefits:
Newrez is a great place to work but we are only as strong as our greatest asset, our employees, so we believe in rewarding them!
Medical, dental, and vision insurance
Health Savings Account with employer contribution
401(k) Retirement plan with employer match
Paid Maternity Leave/Parental Bonding Leave
Pet insurance
Adoption Assistance
Tuition reimbursement
Employee Loan Program
The Newrez Employee Emergency and Disaster Fund is a new program to support our team members
Newrez NOW:
Our Corporate Social Responsibility program, Newrez NOW, empowers employees to become leaders in their communities through a robust program that includes volunteering, philanthropy, nonprofit grants, and more
1 Volunteer Time Off (VTO) day, company-paid volunteer day where all eligible employees may participate in a volunteer event with a nonprofit of their choice
Employee Matching Gifts Program: We will match monetary employee donations to eligible non-profit organizations, dollar-for-dollar, up to $1,000 per employee
Newrez Grants Program: Newrez hosts a giving portal where we provide employees an abundance of resources to search for an opportunity to donate their time or monetary contributions
Equal Employment Opportunity
We're proud to be an equal opportunity employer- and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. Different makes us better.
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What We Do
Newrez LLC (Newrez) is a leading nationwide mortgage lender and servicer. As a lender, Newrez focuses on offering a breadth of industry-leading products, supported by a loan process that blends both human interaction and the benefits of technology into an unparalleled customer experience. Founded in 2008 and licensed to lend in 50 states, Newrez is headquartered in Fort Washington, Pennsylvania and operates multiple lending channels, including Correspondent Lending, Wholesale, Direct-to-Consumer, Retail, and a network of joint venture partners. Newrez’s servicing business consists of its performing loan servicing division, Newrez Servicing, and its special servicing division, Shellpoint Mortgage Servicing. Newrez also has several affiliates that perform various services in the mortgage and real estate industries. These include Avenue 365 Lender Services, LLC, a title agency, and E Street Appraisal Management LLC, an appraisal management company. Newrez is member of the New Residential Investment Corp. family. More information is available at www.newrez.com.
© 2022 Newrez LLC {f/k/a New Penn Financial, LLC}. All Rights Reserved. {Doing business as Newrez Mortgage in the states of Arkansas and Texas}. {Website approval pending with the New York Department of Financial Services.} This communication does not constitute a commitment to lend or the guarantee of a specified interest rate. All loan programs and availability of cash proceeds are subject to credit, underwriting and property approval. Programs, rates, terms and conditions are subject to change without notice. Other restrictions apply. Newrez LLC, 1100 Virginia Drive, Suite 125, Fort Washington, PA 19034. Corp NMLS#: 3013 (www.nmlsconsumeraccess.org). Additional licenses available at www.newrez.com. Equal Housing Opportunity.
