The Role
Develop and optimize Salesforce Marketing Cloud and Pardot solutions, including automated customer journeys, personalized emails, landing pages, data extensions, segmentation, preference centers, and CRM integrations. Use AMPScript, SQL, HTML, CSS, and Server-Side JavaScript to support cross-channel marketing campaigns. Troubleshoot scripts, data synchronization, APIs, and deliverability issues while maintaining subscriber management frameworks and Account Engagement automation programs.
Summary Generated by Built In
This is a remote position.
Salesforce Marketing Cloud (MC) / Account Engagement (Pardot) Developer
Job Details
- Employment Type: Contract
- Work Mode: Remote
- Location: Offshore
- Total Experience Required: 3 to 6 years
- Relevant Experience Required: 3+ years of hands-on experience developing within Salesforce Marketing Cloud and/or Pardot
- Mandatory Certification: Salesforce Certified Marketing Cloud Developer or Marketing Cloud Consultant
Job Summary
We are seeking a Salesforce Marketing Cloud & Account Engagement Developer to build, automate, and optimize our cross-channel marketing operations. The ideal candidate will use AMPScript, SQL, and Journey Builder to design data-driven marketing campaigns integrated seamlessly with our core CRM.
Key Responsibilities
- Build complex, automated cross-channel journeys using Journey Builder, Automation Studio, and Behavioral Triggers.
- Develop dynamic, personalized email templates and landing pages using AMPScript, HTML, CSS, and SSJS (Server-Side JavaScript).
- Manage and segment data extensions using advanced SQL queries to ensure precise audience targeting and data hygiene.
- Configure and maintain synchronization between Salesforce CRM and Marketing Cloud/Pardot using Marketing Cloud Connect and custom APIs.
- Implement subscriber management frameworks, tracking configurations, preference centers, and deliverability best practices.
- Build automation flows in Account Engagement (Pardot) including scoring categories, grading profiles, engagement studio programs, and completion actions.
- Troubleshoot script errors, execution failures, data sync latencies, and API integration bottlenecks.
Requirements
- 3 to 6 years of digital marketing technology experience, with 3+ dedicated years developing solutions directly inside Salesforce Marketing Cloud or Pardot.
- Strong proficiency in programmatic languages specific to Marketing Cloud, including AMPScript, SQL, and HTML/CSS.
- Deep understanding of relational database structures, data extensions, contact models, and cross-cloud integration patterns.
- Mandatory certification: Salesforce Certified Marketing Cloud Developer or Marketing Cloud Consultant.
Preferred Qualifications
- Salesforce Certified Account Engagement Specialist / Consultant or Platform Developer I (PD1) certification.
- Prior experience working with Google Analytics integrations, custom preference centers, or SMS/Push notification channels via Mobile Connect.
Skills Required
- 3 to 6 years of digital marketing technology experience
- At least 3 years of hands-on development experience in Salesforce Marketing Cloud or Pardot
- Salesforce Certified Marketing Cloud Developer or Marketing Cloud Consultant certification
- Strong proficiency in AMPScript, SQL, HTML, and CSS
- Understanding of relational database structures, data extensions, contact models, and cross-cloud integration patterns
- Salesforce Certified Account Engagement Specialist or Consultant certification
- Salesforce Platform Developer I certification
- Experience with Google Analytics integrations, custom preference centers, or Mobile Connect SMS and push notification channels
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The Company
What We Do
FyerX is a Bengaluru-based digital marketing agency that helps businesses strengthen their online presence and generate leads and sales. Its services span branding, logo and brand-guideline development, photography and video production, UI/UX design, website development, social media marketing, search engine optimization, email marketing, ecommerce marketing, and digital advertising across platforms such as Google, Facebook, Instagram, and YouTube.
