Senior Salesforce Marketing Consultant

Reposted 3 Days Ago
Be an Early Applicant
2 Locations
In-Office
Senior level
AdTech • Marketing Tech
The Role
The Salesforce Marketing Consultant designs marketing-centric Salesforce solutions, leveraging Marketing Cloud and Data Cloud for enterprise clients. Responsibilities include advising on architecture, shaping customer journeys, and mentoring other consultants.
Summary Generated by Built In

Job Description:

We are looking for a Salesforce Marketing Consultant, you will drive marketing‑led Salesforce solutions for enterprise clients. You bring deep expertise in Marketing Cloud (incl. Marketing Cloud Next), combined with strong knowledge of Salesforce Core and Data Cloud 360, enabling integrated, data‑driven customer journeys and AI‑assisted marketing use cases.
You lead with marketing, while confidently navigating the broader Salesforce ecosystem to deliver scalable, end‑to‑end customer engagement.

What you’ll do

  • Design and advise on marketing‑centric Salesforce architectures, with Marketing Cloud as the anchor and Core and Data Cloud as enablers.
  • Shape end‑to‑end marketing and engagement use cases, from data and segmentation to journeys, personalization, and activation.
  • Translate marketing and business objectives into integrated Salesforce solutions across Marketing Cloud, Data Cloud 360, and Core.
  • Contribute to AI‑enabled marketing and automation scenarios, including Agentforce‑driven use cases where relevant.
  • Lead pre‑sales and solutioning: discovery, value mapping, high‑level architecture, demos, and proposals.
  • Act as a trusted advisor to marketing and digital stakeholders, aligning closely with IT and platform teams.
  • Mentor consultants and campaign specialists; help raise quality and maturity across teams.
  • Stay current on the Salesforce roadmap, with focus on Marketing Cloud Next, Data Cloud, and AI‑native capabilities.

What you bring

  • Strong experience as a Salesforce Marketing Cloud consultant or lead in complex environments.
  • Deep expertise in Marketing Cloud, with a clear view on Marketing Cloud Next.
  • Solid understanding of Salesforce Core (Sales, Service, Platform) and its role in marketing use cases.
  • Good knowledge of Salesforce Data Cloud 360 and data‑driven activation patterns.
  • Experience with Agentforce / AI‑enabled Salesforce marketing use cases.
  • Ability to design holistic customer and data flows, beyond individual campaigns.
  • Comfortable in advisory and pre‑sales roles, with strong stakeholder communication skills.
  • Relevant Salesforce certifications

Company Description

Merkle, a dentsu company, powers the experience economy. For more than 35 years, we've put people at the heart of digital business transformation. As the world's only integrated experience consultancy with deep roots in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty.          

Merkle’s expertise has earned recognition as a “Leader” by top industry analyst firms in digital transformation, commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management.

With more than 16,000 employees globally, Merkle operates across 30+ countries in the Americas, EMEA, and APAC regions. In Denmark, we have over 300 talented colleagues working from offices in Copenhagen and Aarhus.

For more information, visit www.merkle.com.

Inclusion and Diversity:

At Merkle we believe in the power of diversity. We welcome all applications regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

Contact:
We look forward to receiving your application for any questions, please contact the TA in charge of this role: David Ryall, Senior Talent Acquisition Partner, EMEA, NE by email at: [email protected]  EMEA, NE. #LI-MERKLE #LI-Hybrid #LI-DR2

Location:

Rotterdam

Brand:

Merkle

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

Skills Required

  • Strong experience as a Salesforce Marketing Cloud consultant or lead in complex environments
  • Deep expertise in Marketing Cloud, with a clear view on Marketing Cloud Next
  • Solid understanding of Salesforce Core (Sales, Service, Platform) for marketing use cases
  • Good knowledge of Salesforce Data Cloud 360 and data-driven activation patterns
  • Experience with Agentforce / AI-enabled Salesforce marketing use cases
  • Ability to design holistic customer and data flows, beyond individual campaigns
  • Comfortable in advisory and pre-sales roles, with strong stakeholder communication skills
  • Relevant Salesforce certifications

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

dentsu Insights

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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