Sales Representative

Posted 2 Days Ago
Be an Early Applicant
San Martin, CA, USA
In-Office
80K-80K Annually
Mid level
Manufacturing
The Role
Sells and promotes Caterpillar heavy machinery within an assigned territory, develops prospects, maintains customer relationships, conducts product presentations, prepares cost and financing analyses, coordinates equipment deliveries, and follows up after sales. The role requires frequent customer visits, territory reporting, participation in trade events, collaboration with product support teams, and up to 20% local and regional travel.
Summary Generated by Built In
It’s your time, make it matter.

At Peterson, we partner with our customers to build the future. For over 90 years, our peoples’ work has shaped the communities where we live, where we raise our families, and where we thrive. Peterson’s legacy permeates every aspect of our communities. From roads and bridges, back-up power at hospitals, fire-fighting, concerts and moving goods; we are everywhere you look. At Peterson, you don’t just have a career, you have a purpose.


Our family-oriented environment is built on safety, winning, growth, and professional achievement. Hiring and developing exceptional people is critical to our continued success. We have high standards for a good reason: our people represent Peterson, our family, our brand, and our values.


You have high expectations too. You are exceptionally motivated, have outstanding skills, and want your work to matter.  Peterson offers competitive wages, generous benefits, and promotional opportunities at a family-owned and operated business. It’s time to use your skills and passion to do work that matters!


Job Description


Peterson Cat has a need for a Sales Representative based at our San Martin, CA location.  

 

SUMMARY

This position conducts sales and marketing activities in an assigned territory. Working under occasional supervision, performs a wide variety of sales and marketing duties requiring extensive knowledge of all products for which Peterson is a dealer. Maintains close liaison and frequent communications with customers and works to develop new business. Coordinates and cooperates with several departments to accomplish job.


ESSENTIAL JOB FUNCTIONS

The following reflects management’s definition of essential functions for this job but does not restrict the tasks that may be assigned. Management may assign or reassign the functions to this job at any time due to reasonable accommodation or other reasons. Job functions include the following. Other duties may be assigned.


  • Is responsible for the promoting and selling of heavy machinery/equipment within an assigned territory.
  • Is responsible for maintaining and growing Peterson’s market share within an assigned territory.
  • Organizes day in order to call on as many prospects as possible.
  • Locates prospects to make face-to-face presentations.
  • Makes face-to-face customer calls at an average of 4 or more per day.
  • Contacts potential customers by telephone when face-to-face call is not practical.
  • Calls on all assigned accounts at least once each year.
  • Presents sales literature and brochures to customers and prospects.
  • Informs customers of new product developments in improvements.
  • Identifies and calls on the decision-maker in customer's company.
  • Corresponds with customers in writing as follow-up of contact when appropriate.
  • Recognizes and develops new prospects in the territory.
  • Maintains ongoing awareness of any potential customer for Caterpillar products and/or services within the assigned territory and immediately responds to the opportunity. 
  • Presents equipment features and benefits to customers in person, and determine additional information needed to meet the customer’s specific needs.
  • When appropriate provides written summary that includes the cost benefits to the customer by purchasing Caterpillar equipment and the equipment features and benefits compared to similar competition.
  • Attends bid openings when appropriate to learn results of certain key projects being bid by customer. Also keeps abreast of local trade newspapers, Internet sites and other sources for contract awards within the territory.
  • Maintains frequent communications with the Product Support Sales Representative (PSSR) to exchange customer information.
  • Create when required, pro forma financial analysis of customer expected returns and financing options.   
  • Is responsible for submitting required territory data to management in a timely manner (i.e. Lost Sale Reports).
  • Attend and participates in team strategic sales meetings and trade organizations. Support marketing activities by attending Trade Shows, conferences and other marketing events.
  • Coordinates and attends delivery of each new or used machine sold.
  • Follows up with customer after sale to ensure machine acceptance and satisfaction.

·         Up to 20% local and regional travel required.

  • Operate company or personal vehicle as needed.

OTHER JOB FUNCTIONS


  • Works collaboratively in a team environment with a spirit of cooperation.  
  • Displays excellent communication skills including presentation, persuasion, and negotiation skills required in working with customers/ coworkers, including the ability to communicate effectively and remain calm and courteous under pressure. 
  • Respectfully takes direction from supervisor/manager.  


QUALIFICATIONS

Bachelor's Degree from a fully accredited college in Business, Sales, or Marketing or other closely related field; and a minimum of four years of directly related experience, preferably in a heavy industrial environment; or an equivalent combination of education and work experience.


CERTIFICATES, LICENSES, REGISTRATIONS

Valid Driver’s License with an acceptable driving record.

The pay for this position is $80,000.00. This job also participates in a commission plan. We also offer a total compensation package in addition to base salary. 

Peterson Tractor Co. is committed to equal employment opportunity and affirmative action. Minorities, females, veterans, and individuals with disabilities are encouraged to apply. A drug screen and background check is required.

Skills Required

  • Bachelor's degree in Business, Sales, Marketing, or a closely related field, or equivalent combination of education and work experience
  • Minimum of four years of directly related sales experience
  • Experience in a heavy industrial environment
  • Valid driver's license with an acceptable driving record
  • Successful completion of a drug screen and background check
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The Company
HQ: San Leandro, CA
534 Employees
Year Founded: 1936

What We Do

Peterson Cat is part of Caterpillar's worldwide dealer network serving 100,000+ square miles of Northern California, Oregon, and southwest Washington. As one of the largest dealers in North America our 42 stores positioned throughout our territory provide convenient access to Caterpillar parts, equipment, service, rentals or just for answers to your questions Serving the construction, forestry, agriculture, governmental, and trucking industries, we’re ready to support your business with Caterpillar equipment, parts, repairs, rentals, and more. From Skid Steer Loaders, Multi-Terrain Loaders, and Backhoe Loaders to Forest Machines, Track-Type Tractors, and Hydraulic Excavators. We have the right Caterpillar machines for your job. We have extensive parts and service departments, each tailored to serve you and your specific needs. Everything from field service to complete hydraulic re-build in our shop to ordering parts online, Peterson will be there to help. Here's where we can help: -Commodities -Custom fabrication -Field service -Finance and credit -Hydraulics -Oil analysis -Parts and parts delivery -Powertrain -Technical Service -Used parts -Undercarriage service -Warranty

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