Sales Rep (South) - Merrell

Posted Yesterday
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London, Greater London, England, GBR
In-Office
Mid level
Fashion • Retail • Wearables
The Role
Manage wholesale customer relationships and drive footwear sales across the South of England. Develop territory plans, identify account growth opportunities, present products, negotiate commercial terms, monitor performance, provide sales reporting, and execute brand and distribution strategies. The role requires frequent regional travel, independent territory management, strong communication and negotiation skills, and experience in sales, ideally within footwear, fashion, sportswear, or consumer goods.
Summary Generated by Built In
Merrell exists to share the simple power of being outside with everyone. We believe the "outdoors" is a much broader space than just the mountain summit; it’s any space beyond your front door. Our mission is to help our community rethink the outdoors by building gear that works everywhere, from technical alpine ridges to urban city streets. We don't just follow the trail; we help define where it goes next.
We are a team that lives at the intersection of elite performance and modern style. Our history on the trail and commitment to innovation has made us the most awarded brand in the outdoor space. Recently, our MTL SpeedARC Peak won the prestigious ISPO Award for its breakthrough trail-racing tech, while the SpeedARC Surge BOA was named one of TIME’s Best Inventions for its modern, futuristic design and energy return. Whether it’s the Moab 3 being named “Best Hiking Shoe” by CNN Underscored and Popular Mechanics, or the Jungle Moc being recognized by HuffPicks as the gold standard for comfort, we are consistently recognized for building the most reliable, and most innovative, gear in the world.
As a Sales Rep, you will be the contact for our wholesale customers in the South of England. You will Represent the Company with respect to promotion and sales of footwear to a variety of customers within the region.
Location: We're open to candidates across the South of England, although a home base within easy reach of key transport links such as the M4/M25 corridor (for example Bristol, Reading, Swindon, or West London) would be advantageous.

As a key member of our sales team, you'll drive growth across your territory, build strong customer relationships, and bring our brand strategy to life in the market.

  • Develop and execute a territory sales plan in partnership with the Sales Manager, identifying opportunities by account, product category, and market potential.
  • Own and manage customer relationships across your territory, ensuring effective coverage, regular engagement, and exceptional service levels.
  • Travel throughout the region to meet customers, showcase our product portfolio, and grow sales opportunities.
  • Present products with passion and expertise, highlighting key features, benefits, and commercial opportunities that drive sell-through.
  • Negotiate pricing, commercial terms, and customer agreements while delivering mutually beneficial outcomes.
  • Collaborate closely with internal teams to manage customer expectations and provide accurate delivery forecasts.
  • Monitor account performance, identify growth opportunities, and proactively address challenges within your territory.
  • Deliver insightful weekly and monthly reporting, providing updates on sales performance, market trends, opportunities, and risks.
  • Champion our go-to-market strategy, ensuring execution aligns with brand objectives and commercial priorities.
  • Uphold brand positioning, segmentation, and distribution strategies to strengthen market presence and drive sustainable growth.
  • Act as a trusted ambassador for the brand, building long-term partnerships and delivering an outstanding customer experience.

We're looking for a commercially minded sales professional who is passionate about building relationships, growing accounts, and bringing great brands to life in the marketplace.


  • Degree qualified or equivalent professional experience.
  • Proven sales experience, ideally within footwear, fashion, sportswear, or a related consumer goods industry.
  • Strong commercial awareness with the ability to identify opportunities and translate customer needs into successful business partnerships.
  • A relationship-builder who can establish credibility and trust with customers at all levels.
  • Excellent communication, presentation, and negotiation skills.
  • Highly organised, self-motivated, and comfortable managing a territory independently.
  • Results-driven with a proactive approach to achieving and exceeding sales targets.

Field-based role

A varied role within a dynamic and experienced team

Company car, iPhone and laptop

Travel will be required.


Wolverine World Wide, Inc. (NYSE: WWW) is a global footwear and apparel company driven by a vision to Make. Every Day. Better. Founded in 1883, the Company builds and grows iconic brands including Merrell®, Saucony®, Wolverine®, Sweaty Betty®, Chaco®, Hush Puppies®, Stride Rite®, HYTEST®, and Bates®, along with footwear licenses for Cat® and Harley-Davidson®. Headquartered in Rockford, Michigan, the Company’s products are sold in approximately 170 countries and territories worldwide. For more information, visit www.wolverineworldwide.com.

 

In 2025, the Company was recognized by Footwear News as Company of the Year, by Forbes as one of America’s Dream Employers, America’s Best Employers for Women, and America’s Best Employers for Company Culture, and by Inspiring Workplaces as one of the Most Inspiring Workplaces Globally.

 

Wolverine Worldwide is a Certified™ Great Place To Work®.

The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.

Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.

Skills Required

  • Degree or equivalent professional experience
  • Proven sales experience, ideally in footwear, fashion, sportswear, or related consumer goods
  • Strong commercial awareness and ability to identify opportunities
  • Ability to build customer relationships and establish credibility
  • Excellent communication, presentation, and negotiation skills
  • Highly organized, self-motivated, and able to manage a territory independently
  • Results-driven and proactive approach to achieving sales targets

Wolverine Worldwide Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Wolverine Worldwide and has not been reviewed or approved by Wolverine Worldwide.

  • Wellbeing & Lifestyle Benefits Total rewards include on‑site fitness programs, discounted gym memberships, subsidized cafeterias, substantial product discounts, and amenities like dog daycare and trails at select locations. Coaching access, mentoring, and leadership development further reinforce a wellbeing‑oriented experience.
  • Parental & Family Support Offerings span paid parental leave, adoption assistance, and, at some locations, on‑site daycare. Mental health services and an Employee Assistance Program add family and caregiver support.
  • Retirement Support A matched 401(k) plan and an employee stock purchase plan provide tools for long‑term financial security. Financial wellness programming is available to help employees maximize these benefits.

Wolverine Worldwide Insights

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The Company
HQ: Rockford, MI
3,466 Employees
Year Founded: 1883

What We Do

Founded in 1883 on the belief in the possibility of opportunity, Wolverine World Wide, Inc. (NYSE: WWW) is one of the world’s leading marketers and licensors of branded casual, active lifestyle, work, outdoor sport, athletic, children's and uniform footwear and apparel. Through a diverse portfolio of highly recognized brands, our products are designed to empower, engage and inspire our consumers every step of the way. The company’s portfolio includes Merrell®, Sperry®, Hush Puppies®, Saucony®, Wolverine®, Keds®, Stride Rite®, Chaco®, Bates®, and HYTEST®. Wolverine Worldwide is also the global footwear licensee of the popular brands Cat® and Harley-Davidson®. Based in Rockford, Michigan, for more than 130 years, our products are carried by leading retailers in the U.S. and globally in approximately 170 countries and territories.

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