Sales Partner (1st Line Manager)

Posted 16 Days Ago
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2 Locations
In-Office
220K-250K Annually
Mid level
Agency • Real Estate • Consulting
The Role
Leads FMCG sales operations across Lagos by managing sales representatives and distributors, driving primary and secondary sales targets, expanding distribution, maintaining retailer relationships, monitoring market activity, and reporting KPIs. The role includes recruiting distributors, coaching field teams, executing market expansion strategies, and conducting extensive fieldwork.
Summary Generated by Built In

ABOUT COMPANY

A leading food manufacturing company committed to delivering high-quality food products across Nigeria is looking for a sales person with hardcore FMCG (Food) sales experience. We are driven by excellence, innovation, and a passion for nourishing communities. As we continue to expand our footprint, we are looking for driven and results-oriented professionals to join our growing sales team.

ROLE SUMMARY

The Sales Partner (1st Line Manager) is a critical leadership role within the Sales Department. The successful candidate will be responsible for directly managing a team of sales representatives, driving secondary sales targets, and expanding market reach across Lagos. This role requires a proven FMCG sales professional with strong team leadership capabilities.

The candidate must not be more than 30 Years.

 

KEY RESPONSIBILITIES

  • Directly manage and lead a team of sales representatives to ensure they meet and exceed their secondary sales targets.
  • Supervise and coordinate the daily activities of sales representatives and distributors across assigned territories.
  • Drive primary sales targets for the region and report performance against KPIs to the Head of Sales.
  • Identify and appoint new distributors to expand the company's market reach in Lagos and surrounding areas.
  • Execute market expansion strategies and ensure consistent brand presence at the retail level.
  • Monitor competitor activity, market trends, and provide timely feedback to senior management.
  • Build and maintain strong relationships with distributors, key retailers, and trade partners.
  • Train, coach, and motivate field sales representatives to improve productivity and performance.
  • Prepare and submit regular sales reports, forecasts, and activity summaries.

 



Requirements
  • The candidate must not be more than 30 Years.
  • Bachelor's degree in Business Administration, Sales & Marketing, or a related field.
  • Minimum of 3–4 years of proven sales experience in hardcore FMCG (Food) in Lagos and Abuja
  • Previous supervisory or team leadership experience is mandatory.
  • Strong understanding of Lagos distribution networks, trade channels, and market dynamics.
  • Demonstrated ability to meet consistently and exceed sales targets.
  • Excellent communication, negotiation, and interpersonal skills.
  • Highly motivated, target-driven, and able to work independently in a fast-paced environment.
  • Must be mobile and comfortable with extensive field work across Lagos.
  • 1 year of team management exposure


Benefits
  • Competitive monthly salary: N220,000-250,000 as salary + 80,000 incentive (on 100% target achievement) + 90,000(conveyance) 
  • Performance-based incentives and bonuses.
  • Local conveyance allowance.
  • Career growth and advancement opportunities within a fast-growing food company.
  • A dynamic, collaborative, and results-driven work environment.

 



Skills Required

  • Must not be more than 30 years old
  • Bachelor's degree in Business Administration, Sales and Marketing, or a related field
  • 3-4 years of proven hardcore FMCG food sales experience in Lagos and Abuja
  • Previous supervisory or team leadership experience
  • Strong understanding of Lagos distribution networks, trade channels, and market dynamics
  • Demonstrated ability to meet and exceed sales targets
  • Excellent communication, negotiation, and interpersonal skills
  • Highly motivated, target-driven, and able to work independently in a fast-paced environment
  • Must be mobile and comfortable with extensive fieldwork across Lagos
  • At least one year of team management experience
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The Company
28 Employees
Year Founded: 2012

What We Do

ACR Global, the brand name of Afconrecruit Ltd, is a consulting firm that helps African businesses grow through business ecosystems, organizational structures, recruitment, outsourcing, and team-performance optimization. It connects African organizations with international markets and opportunities, while supporting franchise expansion, mergers, acquisitions, talent development, and trade. The company began as a recruitment firm and has evolved into a broader African economic-development and business-growth partner.

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