Sales & Marketing Technology Strategist

Posted Yesterday
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3 Locations
In-Office
90K-120K Annually
Mid level
Information Technology • Software
The Role
Support design, execution, and governance of sales and marketing technology (Dynamics CRM, Marketo). Manage intake, prioritization, and delivery of platform requests, translate business needs into requirements, optimize integrations and workflows, drive marketing automation and data quality, and enable user adoption through training and stakeholder alignment.
Summary Generated by Built In
About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $16 billion global provider of IT solutions and services.

 

Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 7,000 of them. If you join our team, you’ll enjoy:

  • Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.

  • Continuous professional growth and leadership opportunities.

  • Health, wellness, and financial benefits to offer peace of mind to you and your family.

  • World-class facilities and the technology you need to thrive – in our offices or yours. 

Job Summary

The Sales & Marketing Technology Strategist supports the design, execution, and ongoing management of SHI’s sales and marketing technology ecosystem. Operating at the intersection of Marketing, Sales, and IT, this role helps intake business requests, design scalable solutions, support platform execution, and ensure efficient delivery across systems.
This position plays a critical role in aligning Microsoft Dynamics CRM, Marketo, and integrated technologies to deliver streamlined processes, high-quality data, and effective marketing and sales outcomes. Reporting to the Digital Growth department within the Marketing organization, the Sales & Marketing Technology Strategist serves as a strategic internal consultant, driving technology adoption and identifying innovative ways to leverage sales and marketing technologies to support business objectives.

Role Description

  • Serve as a strategic advisor for sales and marketing technology, guiding stakeholders toward scalable and standardized solutions aligned with enterprise systems and data strategy.

  • Manage the intake, prioritization, and delivery of requests, enhancements, and issues across CRM and marketing platforms while maintaining clear backlog visibility.

  • Translate business needs into structured requirements and partner with development teams to ensure accurate and timely execution.

  • Evaluate and recommend new technologies and capabilities, ensuring alignment across Microsoft Dynamics CRM, Marketo, and integrated systems.

  • Design and optimize workflows, integrations, and data processes to enable seamless system interoperability and efficient operations.

  • Drive marketing automation effectiveness by supporting campaign execution, lead management processes, and sales and marketing alignment.

  • Ensure platform governance through data quality management, process standardization, documentation, and license utilization oversight.

  • Monitor progress, identify risks, and track outcomes while proactively communicating updates and driving resolution across stakeholders.

  • Champion technology adoption and user enablement by partnering with cross-functional teams and Learning & Development (L&D) to improve the user experience and maximize technology value.

Behaviors and Competencies

  • Customer Service: Can proactively seek out customer feedback, empathize with customers, and tailor solutions to their unique needs.

  • Innovation: Can lead innovation initiatives, adapt to significant changes in project scope, and drive innovation across teams or departments.

  • Presenting: Can design and deliver engaging presentations, adapting the content and style to suit the audience, context, and medium.

  • Training: Can proactively seek out areas of improvement, initiate training programs, and contribute to innovative learning methods.

  • Consultative Sales: Can proactively seek out potential customers, initiate sales conversations, and contribute innovative ideas to improve the sales process.

  • Analytical Thinking: Can synthesize complex data, identify patterns, draw insights, and present findings clearly and understandably.

  • Collaboration: Can proactively seek out diverse perspectives, facilitate open communication among team members, and drive toward consensus and action.

  • Strategic Thinking: Can analyze situations and can lead the development and execution of strategic initiatives.

  • Willingness to Learn: Can regularly integrate new skills and knowledge into daily work and is open to feedback and making changes accordingly.

  • Empowering Others: Can delegate tasks effectively, providing others with the opportunity to take on responsibilities and develop their skills.

Skill Level Requirements

  • Ability to translate business needs into structured requirements and technology solutions.

  • Strong organizational skills with the ability to manage multiple priorities and initiatives.

  • Strong analytical and problem-solving capabilities.

  • Excellent verbal and written communication skills.

  • Ability to collaborate effectively across Marketing, Sales, IT, and other cross-functional teams.

  • Knowledge of CRM, marketing technology, marketing operations, and business systems environments.

  • Ability to drive user adoption, enablement, and process improvement initiatives.

  • Capability to evaluate technologies, design workflows, and optimize business processes.

Other Requirements

  • 3–8+ years of experience in CRM, marketing technology, marketing operations, business systems, or a related field.

  • Experience with Microsoft Dynamics CRM and/or marketing automation platforms such as Marketo.

  • Experience working cross-functionally with Marketing, Sales, and IT teams.

  • Ability to travel 10%

The estimated annual pay range for this position is $90,000 - $120,000 which includes a base salary. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.

Equal Employment Opportunity – M/F/Disability/Protected Veteran Status 

Skills Required

  • 3-8+ years of experience in CRM, marketing technology, marketing operations, business systems, or related field
  • Experience with Microsoft Dynamics CRM and/or marketing automation platforms such as Marketo
  • Ability to translate business needs into structured requirements and technology solutions
  • Knowledge of CRM, marketing technology, marketing operations, and business systems environments
  • Strong organizational skills and ability to manage multiple priorities and initiatives
  • Strong analytical and problem-solving capabilities
  • Excellent verbal and written communication skills
  • Experience working cross-functionally with Marketing, Sales, and IT teams
  • Ability to drive user adoption, enablement, and process improvement initiatives
  • Ability to evaluate technologies, design workflows, and optimize business processes
  • Ability to travel up to 10%

SHI International Corp. Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SHI International Corp. and has not been reviewed or approved by SHI International Corp..

  • Healthcare Strength Feedback suggests the medical, dental, vision, and pharmacy offerings are comprehensive, with multiple plan options, telemedicine access, and solid ancillary coverage.
  • Wellbeing & Lifestyle Benefits Feedback suggests onsite fitness centers, wellness programs that can reduce premiums, and discounts/purchase programs provide meaningful lifestyle support.
  • Strong & Reliable Incentives Feedback suggests commission structures in sales and premium totals in certain technical presales roles create notable upside potential for strong performers.

SHI International Corp. Insights

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The Company
HQ: Somerset, NJ
7,309 Employees

What We Do

Think of SHI as your personal technology concierge. We connect your team with the IT solutions and services you need to support your organizational growth and employee experience. Whether you’re building a modern hybrid workplace, defending against an evolving threat landscape, making the cloud work harder for you, or searching for ways to optimize your software portfolio, our friendly 6,000-person team is ready to solve what’s next for your organization. Our in-house data center integration, device configuration, and deployment and license advisory services, plus our top-tier status with vendors and flexible financing make life simpler for IT decision makers. Execute your IT vision with stress-free, scalable solutions you – and your people – will love. SHI is proud to be the largest Minority/Woman Owned Business Enterprise (MWBE) in the United States.

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