The Role
Drives milk sales and distribution growth across an assigned territory. Responsibilities include achieving sales targets, expanding distribution networks, coordinating logistics, collecting receivables, conducting market intelligence, scaling model parlours, recovering reusable crates, minimizing product losses, resolving customer complaints, and maintaining ISO compliance and documentation.
Summary Generated by Built In
Summary
The Sales & Distribution Executive plays a pivotal role in driving milk sales and expanding distribution networks within the assigned operational area. This position is critical to achieving budgeted business targets, ensuring customer satisfaction, and maintaining operational efficiency. The incumbent is responsible for overseeing end-to-end sales execution, from market outreach and logistics coordination to customer relationship management and compliance with quality standards. By leveraging market insights and proactive problem-solving, the role ensures consistent product availability, minimizes losses, and supports the growth of model parlours—contributing directly to the organization’s market expansion and brand reputation.
Responsibilities
- Achieve sales targets and expand distribution networks across the assigned territory.
- Ensure timely collection of sales realization and reconciliation of outstanding receivables.
- Coordinate logistics and oversee the timely, efficient distribution of milk products.
- Conduct market intelligence activities to identify gaps in marketing strategies and customer needs.
- Promote and scale the model parlours business within the operational area.
- Monitor, control, and ensure timely recovery of reusable crates.
- Implement measures to minimize product leakages, damages, and losses.
- Address customer complaints promptly and effectively to ensure high satisfaction levels.
- Ensure full compliance with ISO standards and maintain accurate, up-to-date documentation.
Requirements
Requirements:
- Bachelor’s degree in Business Administration, Marketing, or a related field.
- Minimum 2 years of experience in sales, distribution, or FMCG operations.
- Proven track record in achieving sales targets and managing distribution networks.
- Strong organizational and time management skills with attention to detail.
- Proficiency in data collection, reconciliation, and reporting.
- Ability to work independently and manage multiple priorities in a fast-paced environment.
- Familiarity with ISO standards and documentation practices is preferred.
- Strong communication, negotiation, and problem-solving skills.
Skills Required
- Bachelor's degree in Business Administration, Marketing, or a related field
- Minimum 2 years of experience in sales, distribution, or FMCG operations
- Proven track record in achieving sales targets and managing distribution networks
- Strong organizational and time management skills with attention to detail
- Proficiency in data collection, reconciliation, and reporting
- Ability to work independently and manage multiple priorities in a fast-paced environment
- Familiarity with ISO standards and documentation practices
- Strong communication, negotiation, and problem-solving skills
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The Company
What We Do
Heritage Foods Limited is an Indian dairy and fast-moving consumer goods company focused on milk and value-added dairy products such as curd, ghee, and paneer. Founded in 1992 and headquartered in Hyderabad, it operates an integrated supply chain connecting more than 300,000 dairy farmers with consumers across 17 Indian states. The company also operates food and grocery retail under the Heritage Fresh brand.
