Sales Engineer

Posted 6 Days Ago
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Lagos, Lagos Island, Lagos, NGA
In-Office
Mid level
Industrial • Manufacturing
The Role
Drives B2B sales and business development for GEA separation technology solutions across energy, renewable resources, and oil and gas markets. Responsibilities include lead generation, customer presentations, technical solution support, account development, market research, CRM management, and ownership of the sales cycle through project delivery. The role requires extensive regional travel, customer engagement, quota achievement, contract negotiation, and collaboration with internal teams.
Summary Generated by Built In

Responsibilities / Tasks

  • Plan and carry out direct marketing and sales activities in conjunction with agreed budgets (Order intake, Sales, and Gross Margins).
  • Achieve sales related budgets and focus on growth opportunities in entire region.
  • To generate leads and convert them to project opportunities for business growth.
  • To meet customers and prepare sales oriented technical presentation in other to clarify their needs and convince them about GEA Solutions.
  • To conceive, and support customers to optimize GEA Technological Solutions related to Separation technology in the Energy, Renewable Resources and Oil & Gas industries.
  • Maintain and develop existing and new customers through planned individual visits and liaise with internal order processing staff.
  • Increase market penetration and coverage – by regular face to face meetings and interaction with customers and potential customers (Maintain iBase customers and Business Development).
  • Ensure customer visit report are generated timely and shared with all stakeholders for decision making.
  • Carry out market research on competitors and market surveys.
  • Plan, organize, lead, control and own complete sales cycle – Initial customer contact to project delivery with Business Unit and Centre of Competence.
  • Maintain proper and accurate record of all sales activities on the Customer Relationship Management platform (CRM) to drive project visibility and order management.
  • Plan adequately all customers travel for efficient cost control and wider customer coverage domestically and regionally up to 60-80% of the time for customer visits, potential client meetings, tradeshows, and industry events.
  • Contributes to team effort by completing all tasks, as may be assigned by the line manager.

Your Profile / Qualifications


  • Degree in Engineering (Electrical, & Mechanical Engineering) or equivalent technical degree required.
  • 3 – 5 years' experience in Business Development, Marketing & Sales of Engineering Solutions.
  • Demonstrated success with sales quota achievement in B2B process/project business, understanding of commercial contracts and strong negotiations skills.
  • Strong customer orientation - ability to engage with customers at different levels.
  • Must be able to communicate effectively in both English & French, both written and verbal.
  • Must possess good interpersonal skills and work well in a team setting as well as independently.
  • Must be detail-oriented
  • Ability to provide timely feedback to both internal and external customers.
  • Must be willing to travel as business development and sale assignments and industry functions require.
  • Must have proficiency in MS Office, with knowledge of CRM programs.
  • Must be self-motivated with a “can-do” attitude.
  • A major requirement for the role, the candidate must reside in any of the Francophone Countries within West Africa.

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Skills Required

  • Degree in Electrical Engineering, Mechanical Engineering, or an equivalent technical field
  • 3–5 years of experience in business development, marketing, and sales of engineering solutions
  • Proven B2B process or project sales success with quota achievement
  • Understanding of commercial contracts and strong negotiation skills
  • Strong customer orientation and ability to engage customers at different levels
  • Fluent written and verbal English and French communication skills
  • Strong interpersonal and teamwork skills, with ability to work independently
  • Detail-oriented approach
  • Ability to provide timely feedback to internal and external customers
  • Willingness to travel for business development, sales assignments, and industry functions
  • Proficiency in Microsoft Office and knowledge of CRM programs
  • Self-motivated, proactive attitude
  • Residence in a Francophone country within West Africa
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The Company
HQ: Düsseldorf
13,872 Employees
Year Founded: 1881

What We Do

GEA is one of the largest technology suppliers for food processing and a wide range of other industries. The global group specializes in machinery, plants, as well as process technology and components. GEA provides sustainable solutions for sophisticated production processes in diverse end-user markets and offers a comprehensive service portfolio

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