The Sales Enablement Specialist will work with Advisors under the general supervision of the Sales Enablement Manager to assist with prospect warming events and activities, content creation for prospect meetings and assistance in the process of successfully onboarding new clients.
PRIMARY RESPONSIBILITIES:
- Identify new leads that fit the target prospect profile and execute top-of-the-funnel lead generation activities to uncover new sales opportunities via phone, email, and social media
- Create compelling content and execute drip campaigns to targeted companies that fit the firm's "ideal client profile"
- Coordinate and plan webinars, meetings, sponsorships, and in-person educational events for existing clients and prospects
- Assist with risk map presentation output and general capabilities presentation content
- Develop an understanding of the business development model and assist the Partner in execution while generating and executing long-cycle business development strategies, documenting meaningful activity, and tracking results
- Create unique and creative content to communicate proposed solutions to prospects and clients
- Work with a mentor and participate in team meetings to review sales activities/results, learn about market trends, company goals, and obtain a broad understanding of the insurance industry, internal procedures, carrier products, firm services, and lead qualification
- Support Stratus, benchmark reporting, monthly communication to prospects, and special duties as assigned supporting EBG Senior Advisor(s)
KNOWLEDGE, SKILLS & ABILITIES:
- Excellent written, verbal communication and presentation skills.
- Ability to clearly articulate value, influence others and motivate action.
- Time management skills and the ability to coordinate calendars with multiple stakeholders.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
- Ability to learn any other appropriate program or software system used by the firm as necessary
- Demonstrates the organization’s core values, exuding behavior that is aligned with the firm’s culture
EDUCATION & EXPERIENCE:
- High school diploma required; Bachelor’s degree preferred
- 2 years of relevant sales or customer service experience required; 2+ years of relevant sales or customer service experience preferred
- Certification(s): None required; None preferred
- License(s): None required; None preferred
- Rapid understanding and adoption of CRM systems (HubSpot, Salesforce, ZoomInfo, etc.).
OTHER:
Fast paced multi-tasking environment
IMPORTANT NOTICE:This position description is intended to describe the level of work required of the person performing in the role and is not a contract. The essential responsibilities are outlined; other duties may be assigned as needs arise or as required to support the organization. All requirements may be subject to reasonable accommodation to applicants and colleagues who need them for medical or religious reasons.
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What We Do
BRP is now The Baldwin Group! We’ve updated our name to reflect our unified group of talented teams across the country.
The Baldwin Group is a cohesive group of experts in business insurance, employee benefits, retirement planning, and all areas of private and personal insurance. Since our founding in 2011, we’ve evolved from a local business into a national firm with a vast network of specializations and industry practices for the benefit of our more than two million clients across the country.
In addition, we have built excellent relationships with a wide range of insurance company partners. These relationships, coupled with our entrepreneurial and family-oriented culture, and deep expertise enable us to seamlessly deliver a breadth of innovative solutions to clients.
At The Baldwin Group, we help provide the solutions our clients need to have confidence and gain peace of mind as they pursue what’s possible for themselves, their families, and their businesses. Whether they are renting their first apartment or buying a larger home, opening a small business or taking their company public, we offer solutions to support them on every step of their journey. This has been our story since the beginning—we provide the indispensable expertise and quality insights that give our clients peace of mind to pursue their purpose, passion, and dreams. And that’s what The Baldwin Group will continue to do for years to come: we Protect the Possible℠.