Sales Director

Posted An Hour Ago
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New York, NY, USA
Hybrid
286K-339K Annually
Senior level
AdTech • Artificial Intelligence • Digital Media • Marketing Tech
GumGum is a global technology and media company
The Role
Own and grow the New York region book of business through prospecting, closing, and upselling. Build strategic brand and agency relationships, collaborate with internal teams to deliver campaigns, qualify leads, and influence product roadmap with client insights to drive revenue targets.
Summary Generated by Built In

GumGum is The Mindset Company™ transforming advertising. We’re an advertising technology company delivering results by matching brands with people in the right mindset in the moments that matter. Our platform is powered by the Mindset Graph™, our AI-driven data engine that processes billions of real-time contextual, creative, environmental, and historical signals to match every ad with the most receptive audience. The result is advertising that drives meaningful outcomes for advertisers and publishers, and is more relevant for consumers.

We were founded in 2008 and are headquartered in Santa Monica, California, operating in over 19 markets across North America, Europe, Japan, and Australia.

Our principles guide our work every day and are as follows:

  • Customer-Obsessed: We’re focused on advertising solutions that solve needs and drive success for clients and partners.
  • Make it Happen: We have a bias for action and take ownership to deliver results.
  • Always Innovate: We push boundaries with creativity and technology.
  • Foster Belonging: We ensure colleagues feel included, supported, and empowered to thrive.

To be a part of The Mindset Company™ transforming advertising, please visit www.gumgum.com/careers.

The Sales Director is an individual seller responsible for prospecting and closing sales in GumGum’s Market Leading Advertising platform. Reporting to the Executive Group Sales Director for New York, this role is responsible for leading and developing key relationships in the allocated region to drive real value for our clients through GumGum products. 

Sales Directors have a deep knowledge of the online media landscape, the advertising community and have more than 5 years of proven media sales experience.  The Sales Director is self motivated, can work with internal teams and is committed to achieving and exceeding sales goals while growing GumGum’s products in their allocated region.

What You'll Achieve
  • Drive Regional Revenue: Take ownership of the New York region, managing and growing a dedicated book of business by partnering with top brands and agencies to consistently hit revenue targets.

  • Accelerate Business Growth: Hunt for new opportunities through high-volume sales activities—including cold calling, presentations, and RFPs—while effectively qualifying incoming marketing leads.

  • Expand Key Accounts: Upsell existing clients on current and new products by leveraging market insights to solve their specific advertising challenges.

  • Cultivate Strategic Relationships: Build deep, trusted relationships with brand and agency contacts to understand their marketing goals and position our solutions as a must-have.

  • Deliver Seamless Campaigns: Collaborate closely with Account Managers and internal teams to build, execute, and deliver strong proposals that match client expectations.

  • Influence the Product Roadmap: Act as the voice of the customer by translating client feedback and market insights into actionable ideas for our internal product teams.

Skills You'll Bring
  • Digital Sales Strategy: Strategic relationship builder with a proven track record of hitting or exceeding targets and growing a multi-million-dollar book of business.

  • Industry Tools & Intelligence: Proficient in Salesforce (logging activity, pulling reports) and adept at leveraging Seller Crowd and trade publications for account updates.

  • Core Software Proficiency: Strong working knowledge of Microsoft Office, specifically PowerPoint, Excel, and Word.

  • Communication & Stakeholder Management: Superb written and verbal communication skills, with the ability to manage internal and external stakeholders smoothly.

  • Problem Solving & Discretion: Quick to solve problems, using data, analytical skills, and independent judgment to develop effective solutions.

  • Business Acumen: Fundamental understanding of core business drivers, including P&L, operating statements, COGS, and revenue.

  • Organization & Execution: Highly organized with sharp attention to detail in all daily tasks.

Preferred Qualifications
  • Education: Bachelor’s degree in Media, Marketing, Advertising, or a related field.

  • Experience: Ideally 5+ years of digital advertising sales experience (publisher or tech sales) managing a book of business valued at $5.5MM+.

  • Network: Established list of brand and agency contacts in the region.

  • Agency Relationships: Experience working with legacy IPG and/or Omnicom agencies is a plus.

  • Technical Domain: Background or experience with programmatic advertising is a plus.

What We Offer

At GumGum, competitive base pay is a part of a total rewards package which also includes benefits, an emphasis on recognition, development, and wellness. The reasonable estimated OTE range (base + commission) for this role is from $286,000 - $339,000 annually.  The actual amount may be higher or lower. Individual compensation will vary based on factors including, but not limited to, relevant qualifications, work location, and labor market conditions.

The total rewards package offered also includes an employer-matched 401(k) retirement plan, and depending on the role, participation in a bonus, commission, or stock incentive program. Your recruiter can share more specifics during the hiring process. Learn more about our U.S. benefits & perks package at gumgum.com/benefits.
Note: GumGum fosters a flexible work environment, offering GumGummers the ability to work either in-office or remotely/from home. However, for occasional in-person collaboration, we kindly ask that this position be located within a 'commutable' distance to our office.

Awards

  • 2025 & 2026 Digiday Media Awards Europe Best Contextual Targeting Offering
  • 2025 AdExchanger Awards AI Innovators, Technology & Service Provider, Finalist
  • 2025 MARKETECH APAC Marketing Technology Awards Silver Winner for Best Contextual Advertising Tech Platform

We're always learning and evolving as a company, and we continue to take thoughtful steps to support our people and strengthen our culture.

Follow Us on Social

  • Instagram: @gumgum
  • LinkedIn: https://www.linkedin.com/company/gumgum/
  • YouTube: @GumGumInc
  • TikTok: @itsgumgum

Skills Required

  • 5+ years proven media or digital advertising sales experience
  • Proven track record of hitting or exceeding sales targets and growing a multi-million-dollar book of business
  • Proficiency with Salesforce (logging activity, pulling reports)
  • Experience leveraging Seller Crowd and industry trade publications for account intelligence
  • Strong working knowledge of Microsoft PowerPoint, Excel, and Word
  • Excellent written and verbal communication and stakeholder management skills
  • Ability to prospect, cold call, respond to RFPs, and qualify incoming marketing leads
  • Business acumen, including understanding P&L, operating statements, COGS, and revenue
  • Highly organized with strong attention to detail and problem-solving skills using data and analysis
  • Bachelor's degree in Media, Marketing, Advertising, or related field
  • Experience managing a book of business valued at $5.5MM+
  • Established list of brand and agency contacts in the region
  • Experience with legacy IPG and/or Omnicom agency relationships
  • Background or experience with programmatic advertising

What the Team is Saying

Sindhuja Sridharan
Corie Kupferberg
Daniel Ruelas
Saniya Naphade
Sheena Deans
T’Juana "TJ" Albert
Iris Fu
Corey Gale
Laura Hicks
Lorraine Appiah-Danquah
Hayley O’Mara
Vasu Chidambaram
Rashad Moarref
 Vanessa Sanoja
Michele Larson
Ivan Maneski
Casey Hunt

GumGum Compensation & Benefits Highlights

  • Healthcare Strength Core coverage includes employer-verified medical, dental, vision, life and disability, with health insurance described as affordable. Company materials highlight comprehensive options and employer-paid protections.
  • Leave & Time Off Breadth Flexible/unlimited PTO, Summer Fridays, paid volunteer time, and unusually generous bereavement (including pet bereavement) indicate wide-ranging time-off options. Hybrid/remote flexibility further supports time away when needed.
  • Parental & Family Support Paid parental leave is provided, with birthing parents up to 16–18 weeks and non-birthing parents up to 10 weeks. A transitional return-to-work approach and family-forming support are referenced in benefits materials.

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The Company
HQ: Santa Monica, CA
500 Employees
Year Founded: 2008

What We Do

GumGum is the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media solutions. We champion effective advertising that uplifts and respects consumers. Our proprietary Contextual, Attention, and Creative solutions create the perfect match between a brand and a consumer in the right moment and mindset. Founded in 2008, GumGum is headquartered in Santa Monica, California, and operates in 19+ markets. www.gumgum.com/careers

Why Work With Us

At GumGum, we pride ourselves on fostering an inclusive, creative and energetic environment based on our principles: Customer Obsessed, Make it Happen, Always Innovate, Foster Belonging.

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GumGum Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

GumGum’s hybrid-flexible culture blends collaborative, inspiring in-office experiences with the flexibility for remote work. We value in-person interactions for sparking connection and innovation and see value in both remote and office environments.

Typical time on-site: Flexible
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HQGumGum Santa Monica Headquarters
GumGum Amsterdam Office
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