Sales Director- North (Regional Manager)

Posted 4 Days Ago
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Faridabad, Haryana, IND
In-Office
Expert/Leader
Robotics • Analytics • Energy
The Role
Lead B&R’s North India sales organization, developing regional sales strategies, expanding automation and motion control business, and managing customer and channel partner relationships. Responsibilities include leading and mentoring sales teams, identifying market opportunities, managing strategic accounts, negotiating contracts, monitoring pipelines and forecasts, and driving revenue growth across industrial automation markets.
Summary Generated by Built In

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This Position reports to:

Head of Sales - India & Southeast Asia
 

Your role and responsibilities:
In this role, you will be responsible for leading the North Sales organization for B&R Industrial Automation, supporting business growth and market expansion. You will develop and execute regional sales strategies, grow customer and channel partner relationships, and identify new opportunities across automation and smart manufacturing. The role requires solid sales leadership, business development skills, and customer engagement skills.


The work model for the role is: #LI- Hybrid

This role is contributing to the Machine Automation Division -B&R in Faridabad region in India. Main stakeholders are Key customers, channel partners, OEMs, system integrators, and senior business stakeholders.

You will be mainly accountable for:

  • Grow the Automation and Motion Control business for B&R North India, identifying growth opportunities across key industries and expanding market presence.
  • Lead, mentor, and develop a capable sales team to meet business targets and execute regional sales strategies.
  • Build and grow relationships with key customers and global accounts to support customer growth and business development.
  • Collaborate with channel partners and cross-functional teams to develop market strategies and expand business through partner networks.
  • Monitor sales performance, manage opportunity pipelines, negotiate strategic contracts, and ensure high levels of customer satisfaction.

Qualifications for the role:


  • Bachelor’s degree in Engineering (Electrical, Electronics, Instrumentation, Mechanical, or related field); MBA.
  • 15+ years of experience in industrial automation, motion control, machine automation, or related industries.
  • Experience leading effective sales teams and delivering revenue and business growth targets.
  • Extensive experience in solution selling, business development, and market expansion within industrial automation.
  • Experience managing strategic accounts and building long-term customer and stakeholder relationships.
  • Good understanding of key industries including Packaging, Printing, Plastics, Pharma, Medical Assembly, and manufacturing.
  • Strong skills in CRM, sales forecasting, negotiation, pipeline management, and customer relationship management.

More about us:

B&R Industrial Automation is a manufacturer of automation technology and ABB's global center for machine and factory automation. B&R was founded in 1979 by Erwin Bernecker and Josef Rainer and has its headquarters in Eggelsberg, Upper Austria. Today, B&R is a leading global solution provider for automating machines and factories and is responsible for machine automation in ABB's Robotics & Discrete Automation division.


Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. We welcome people from all backgrounds and experiences.

Ready to make an impact? Apply today or visit www.abb.com to learn more about the impact of our solutions across the globe.

Recruitment Fraud Warning

ABB never asks for payment from job applicants. All genuine job offers follow a formal application and interview process.

View current job openings and apply at: https://careers.abb/global/en/home

For more information, read our full fraud warning notice at: https://global.abb/group/en/careers/how-to-apply/fraud-warning

Skills Required

  • Bachelor’s degree in Electrical, Electronics, Instrumentation, Mechanical Engineering, or a related field
  • MBA
  • 15+ years of experience in industrial automation, motion control, machine automation, or related industries
  • Experience leading sales teams and delivering revenue and business growth targets
  • Extensive experience in solution selling, business development, and market expansion within industrial automation
  • Experience managing strategic accounts and building long-term customer and stakeholder relationships
  • Understanding of Packaging, Printing, Plastics, Pharma, Medical Assembly, and manufacturing industries
  • Strong CRM, sales forecasting, negotiation, pipeline management, and customer relationship management skills

ABB Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ABB and has not been reviewed or approved by ABB.

  • Healthcare Strength — Healthcare coverage is described as comprehensive, with medical, dental, vision, mental health support, and disability and life insurance included. Immediate eligibility in some roles reinforces the sense of dependable core coverage.
  • Leave & Time Off Breadth — Time-off offerings are described as broad, including paid holidays, sick days, volunteer time, sabbaticals, and, in some cases, 25 days of PTO. Flexible scheduling and remote-work options add to perceived time-off and flexibility value.
  • Retirement Support — Retirement benefits are positioned as robust, including a 401(k) with company contributions or matching and, in some cases, profit sharing or pension savings. Stock purchase/share acquisition programs complement longer-term savings options.

ABB Insights

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The Company
HQ: Zürich
104,000 Employees
Year Founded: 1988

What We Do

ABB is a leading global technology company that energizes the transformation of society and industry to achieve a more productive, sustainable future. By connecting software to its electrification, robotics, automation and motion portfolio, ABB pushes the boundaries of technology to drive performance to new levels. With a history of excellence stretching back more than 130 years, ABB’s success is driven by about 110,000 talented employees in over 100 countries. www.abb.com

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