Sales Director China

Posted 5 Hours Ago
Be an Early Applicant
Shanghai, Shanghai Municipality, Shanghai, CHN
In-Office
Expert/Leader
Hospitality • Appliances • Industrial • Manufacturing
The Role
Lead China commercial strategy for laundry business: grow market share across Horeca, Care, OPL and Commercial Laundry; manage sales, customer care, pre-sales and distributor networks; set pricing, KPIs and commission systems; drive key account and channel development; coordinate cross-functionally with Product, Logistics, Marketing and Finance.
Summary Generated by Built In
At Adventys - part of Electrolux Professional Group - we hire to meet needs beyond tomorrow   

UNLOCK YOUR POTENTIAL 
At Electrolux Professional Group, we believe potential powers progress. We’re not searching for perfection—we’re looking for people with the right mindset. If you're curious, resilient, and ready to grow, you'll find the space to lead, innovate, and together with us Meet the needs beyond tomorrow. 

https://www.electroluxprofessionalgroup.com/en/join-us/ 

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Responsibilities

WHAT YOU’LL BE DOING 


 Strategic Commercial Leadership

  • Define and execute a 3–5 year China market growth strategy tailored to the laundry industry.
  • Identify and prioritize high-growth segments: Horeca (5-star hotels), Care, Special OPL, and Commercial Laundry.
  • Develop pricing system to ensure the net sales and profit growth.
  • Monitor competitive activities—including pricing, product launches, channel strategies, and promotional campaigns—and formulate timely countermeasures to protect and grow market share.
  • Develop well-grounded marketing and promotion strategies.

2. Sales Operations & Team Management

  • Lead and scale a distributed sales team including Sales, Customer Care, Pre-sales and Distributors.
  • Achieve sales targets for both finished goods and spare parts, deliver accurate monthly and quarterly sales forecasts, and drive cost optimization and operational efficiency.
  • Set clear KPIs and implement a performance-based sales commission system to incentivize the team.
  • Elevate the team's overall professional competence, including communication skills, product knowledge, and technical support capabilities.

3. Key Account & Channel Development

  • Reinforce the relationships with Hotel Chains, Associations, Key accounts.
  • Expand and optimize the distributor and service partner network.
  • Oversee strategic partnerships with consultants, interior designers to secure early-stage specifications.

4. Cross-Functional Synergy

  • Collaborate with the Product & R&D teams to ensure accurate and consistent product messaging.
  • Coordinate with logistics to ensure on-time goods delivery and efficient warehouse management.
  • Work closely with Food Service Team to secure project wins and improve overall success rate.
  • Align with Marketing to create localized case studies and exhibition/seminar/event presence.
  • Partner with Finance to guarantee the integrity of all reporting data and drive sustainable financial health across the P&L.
Qualifications
WHAT’S NEEDED FOR YOU TO THRIVE
  • Education: Bachelor’s degree required; MBA or Engineering background (Mechanical/Chemical) highly preferred.
  • Experience: Minimum 10+ years of B2B sales experience, with at least 5 years in a senior leadership capacity specifically within the laundry, textile, or related industrial equipment/chemicals sector.
  • Industry Acumen: Deep understanding of laundry industry or operations.
  • Language: Fluent in both Mandarin and English.
  • Skills & Competencies:

  • Soft Skills: Strong communication and negotiation skills are required.
  • Numerical Acumen: Comfortable with complex financial modeling.
  • Resilience: Willingness and ability to travel frequently. Ability to navigate the competitive local landscape, including domestic and international competitors, while maintaining premium brand positioning.
  • Personal Attributes: Integrity, strong resilience, results-driven mindset, Accountability.

 

 
OUR CULTURE IN 4 WORDS 
Be Customer Obsessed. Build Trust. Be Bold. Act Sustainably. 
(We’re building it every day — and we’d love your help.) 

 
WHAT’S IN IT FOR YOU   
Trust, ownership, and the opportunity to grow
• Be part of a company grounded in customer focus, sustainability leadership, innovation, and social impact. We aim to Meet Needs Beyond Tomorrow
• The possibility to work hybrid and build a flexible worklife balance
• Be part of an industry shift that makes a difference — in how people live, cook, clean, care, and serve
• Plus: country-specific perks and benefits designed to support your well-being.

 
To know more about the brand: https://adventys.com/

Skills Required

  • Bachelor's degree
  • MBA or Engineering background (Mechanical/Chemical)
  • Minimum 10+ years B2B sales experience with at least 5 years in senior leadership in laundry, textile, or related industrial equipment/chemicals sector
  • Deep understanding of laundry industry or operations
  • Fluent in Mandarin and English
  • Experience leading and scaling distributed sales teams (Sales, Customer Care, Pre-sales, Distributors)
  • Strong communication and negotiation skills
  • Comfortable with complex financial modeling
  • Willingness and ability to travel frequently
Am I A Good Fit?
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The Company
4,300 Employees
Year Founded: 1989

What We Do

Electrolux Professional Group is a leading global provider of sustainable food service, beverage, and laundry solutions for professional users. Its mission is to make customers' work-life easier, more profitable, and truly sustainable every day. The company delivers innovative products and a global service network helping businesses, institutions, and healthcare facilities to reduce operating costs while minimizing their overall impact on the climate.

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